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Stockholders' Equity - Stock Options (Details Textual) - USD ($)
12 Months Ended
Aug. 22, 2011
Dec. 31, 2017
Dec. 31, 2016
Dec. 31, 2015
Jun. 21, 2017
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Share-based Compensation Arrangement by Share-based Payment Award, Options, Exercises in Period   0 0 0  
Fair value of common stock   $ 4.52      
Percentage of individual ownership of common stock (percentage) 10.00%        
Share-based compensation arrangement by share-based payment award, options, outstanding, intrinsic value   $ 159,671      
Share-based compensation arrangement by share-based payment award, options, exercisable, intrinsic value   $ 20,102      
Equity Incentive 2011 Plan [Member]          
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Share-based Compensation Arrangement by Share-based Payment Award, Options, Exercises in Period   0 0 0  
Common stock, capital shares reserved for future issuance (shares)   382,523     500,000
Weighted average exercise price, exercisable   $ 6.24      
Equity Incentive B 2011 Plan [Member]          
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Common stock, capital shares reserved for future issuance (shares) 4,375 1,875      
May 2011 and August 2011 Equity Incentive Plans [Member]          
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Fair market value of incentive stock options (percentage) 100.00%        
Stock option vesting period from grant date 10 years        
Employee Stock Option [Member]          
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Adjustments to additional paid in capital, share-based compensation, requisite service period recognition (in dollars)   $ 635,427 $ 748,092 $ 705,466  
Employee service share-based compensation, nonvested awards, compensation cost not yet recognized   $ 744,647      
Employee service share-based compensation, nonvested awards, compensation cost not yet recognized, period for recognition (in years)   2 years 6 months      
Investor Relations Services [Member]          
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Common stock, capital shares reserved for future issuance (shares)         1,500,000
Individual Stock Ownership in Excess of 10 Percent [Member] | May 2011 and August 2011 Equity Incentive Plans [Member]          
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Fair market value of incentive stock options (percentage) 110.00%        
Twelve Months After Grant Date [Member] | May 2011 and August 2011 Equity Incentive Plans [Member]          
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Stock option vesting period from grant date 1 year        
Share-based compensation arrangement by share-based payment award, equity instruments options, percentage vested (pecentage) 25.00%        
Monthly in equal installments [Member] | Employee Stock Option [Member] | May 2011 and August 2011 Equity Incentive Plans [Member]          
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Share-based compensation arrangement by share-based payment award, award vesting period (in years) 3 years        
Selling and Marketing Expense [Member] | Employee Stock Option [Member]          
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Adjustments to additional paid in capital, share-based compensation, requisite service period recognition (in dollars)   $ 48,708 70,680 33,545  
General and Administrative Expense [Member]          
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Adjustments to additional paid in capital, share-based compensation, requisite service period recognition (in dollars)       7,600  
General and Administrative Expense [Member] | Employee Stock Option [Member]          
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Adjustments to additional paid in capital, share-based compensation, requisite service period recognition (in dollars)   573,338 658,509 657,387  
Cost of revenue [Member] | Employee Stock Option [Member]          
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Adjustments to additional paid in capital, share-based compensation, requisite service period recognition (in dollars)   $ 13,381 $ 18,903 $ 14,534