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Stockholders' Equity - Stock Options (Details Textual) - USD ($)
3 Months Ended 6 Months Ended
Aug. 22, 2011
Jun. 30, 2016
Jun. 30, 2015
Jun. 30, 2016
Jun. 30, 2015
Apr. 16, 2014
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]            
Percentage of individual ownership of common stock (percentage) 10.00%          
Weighted average exercise price, exercisable   $ 7.62   $ 7.62    
Equity Incentive 2011 Plan [Member]            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]            
Common stock, capital shares reserved for future issuance (shares)   98,774   98,774    
Expected term (in years)   6 years 6 years 6 years 6 years  
Weighted average exercise price, exercisable   $ 9.76   $ 9.76    
Equity Incentive B 2011 Plan [Member]            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]            
Stock options, shares authorized (shares) 4,375          
May 2011 and August 2011 Equity Incentive Plans [Member]            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]            
Fair market value of incentive stock options (percentage) 100.00%          
Employee Stock Option [Member]            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]            
Adjustments to additional paid in capital, share-based compensation, requisite service period recognition (in dollars)   $ 200,354 $ 180,413 $ 405,326 $ 322,744  
Employee service share-based compensation, nonvested awards, compensation cost not yet recognized   1,369,348   $ 1,369,348    
Employee service share-based compensation, nonvested awards, compensation cost not yet recognized, period for recognition (in years)       3 years    
Employee Stock Option [Member] | May 2011 and August 2011 Equity Incentive Plans [Member]            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]            
Expected term (in years) 10 years          
Investor Relations Services [Member]            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]            
Shares reserved for future issuance           1,000,000
Individual Stock Ownership in Excess of 10 Percent [Member] | May 2011 and August 2011 Equity Incentive Plans [Member]            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]            
Fair market value of incentive stock options (percentage) 110.00%          
Twelve Months After Grant Date [Member] | May 2011 and August 2011 Equity Incentive Plans [Member]            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]            
Share-based compensation arrangement by share-based payment award, equity instruments options, percentage vested (pecentage) 25.00%          
Monthly in equal installments [Member] | Employee Stock Option [Member] | May 2011 and August 2011 Equity Incentive Plans [Member]            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]            
Share-based compensation arrangement by share-based payment award, award vesting period (in years) 3 years          
Selling and Marketing Expense [Member] | Employee Stock Option [Member]            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]            
Adjustments to additional paid in capital, share-based compensation, requisite service period recognition (in dollars)   24,247   $ 44,515    
General and Administrative Expense [Member]            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]            
Adjustments to additional paid in capital, share-based compensation, requisite service period recognition (in dollars)     7,600      
General and Administrative Expense [Member] | Employee Stock Option [Member]            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]            
Adjustments to additional paid in capital, share-based compensation, requisite service period recognition (in dollars)   $ 176,107 $ 180,413 $ 360,811 $ 322,744