EX-99.4 46 a2198820zex-99_4.htm EXHIBIT 99.4
QuickLinks -- Click here to rapidly navigate through this document


Exhibit 99.4

        Tops Holding Corporation
Tops Markets, LLC

EXCHANGE OFFER IN RESPECT OF

all outstanding unregistered 10.125% Senior Secured Notes due 2015
($350,000,000 aggregate principal amount)

for

10.125% Senior Secured Notes due 2015
that have been registered under the Securities Act of 1933



Fully and unconditionally guaranteed as to payment of principal
and interest by the guarantors



To Registered Holders:

        We are enclosing herewith the material listed below relating to the offer (the "Exchange Offer") by Tops Holding Corporation and Tops Markets, LLC (collectively, the "Company") to exchange $350,000,000 aggregate principal amount of unregistered 10.125% Senior Secured Notes due 2015 for 10.125% Senior Secured Notes due 2015 which have been registered under the Securities Act of 1933, as amended, upon the terms and subject to the conditions set forth in the Prospectus dated                     , 2010 (the "Prospectus") and the related Letter of Transmittal.

        Enclosed herewith are copies of the following documents:

    1.
    The Prospectus;

    2.
    Letter of Transmittal, including Guidelines for Certification of Taxpayer Identification;

    3.
    Instruction to Registered Holder from Beneficial Owner; and

    4.
    Letter to Clients which may be sent to your clients for whose account you hold unregistered notes in your name or in the name of your nominee, which shall accompany the Instruction to Registered Holder from Beneficial Owner for obtaining such client's instruction with regard to the Exchange Offer.

        We urge you to contact your clients promptly. Please note that the Exchange Offer will expire at 5:00 p.m., New York City time, on                      , 2010 unless the exchange offer is extended by the Company in its sole discretion.


        The Exchange Offer is not conditioned upon any minimum number of unregistered notes being tendered.

        Pursuant to the Letter of Transmittal, each holder of unregistered notes (a "Holder") will represent to the Company that:

    the exchange notes acquired pursuant to the Exchange Offer are being acquired in the ordinary course of business of the person receiving the exchange notes, whether or not the person is the Holder;

    neither the Holder nor any other recipient of the exchange notes (if different than the Holder) is engaged in, intends to engage in, or has any arrangement or understanding with any person to participate in, the distribution of the unregistered notes or exchange notes;

    neither the Holder nor any other recipient is an "affiliate" of the Company as defined in Rule 405 promulgated under the Securities Act or, if the Holder or such recipient is an affiliate, that the Holder or such recipient will comply with the registration and prospectus delivery requirements of the Securities Act to the extent applicable;

    if the signatory is a broker-dealer, it has not entered into any arrangement or understanding with the Company or any "affiliate" of the Company as defined in Rule 405 promulgated under the Securities Act to distribute the exchange notes;

    if the signatory is a broker-dealer, the signatory further represents and warrants that if it will receive exchange notes for its own account in exchange for unregistered notes that were acquired as a result of market-making activities or other trading activities, the signatory will deliver a prospectus meeting the requirements of the Securities Act (for which purposes, the delivery of the Prospectus, as the same may be hereafter supplemented or amended, shall be sufficient) in connection with any resale of exchange notes received in the Exchange Offer; and

    the Holder is not acting on behalf of any person or entity that could not truthfully make these representations.

        By acknowledging that you will deliver and by delivering a prospectus meeting the requirements of the Securities Act in connection with any resale of such exchange notes, you will not be deemed to admit that you are an "underwriter" within the meaning of the Securities Act.

        The enclosed Instruction to Registered Holders from Beneficial Owner contains an authorization by the beneficial owners of the unregistered notes for you to make the foregoing representations.

        The Company will not pay any fee or commission to any broker or dealer or to any other person other than the exchange agent for the Exchange Offer. The Company will pay all transfer taxes, if any, applicable to the exchange of unregistered notes pursuant to the Exchange Offer, except as otherwise provided in the Prospectus under the caption "The Exchange Offer—Fees and Expenses."

2


        Any inquiries you may have with respect to the Exchange Offer may be addressed to, and additional copies of the enclosed materials may be obtained from, the Exchange Agent, U.S. Bank National Association, in the manner set forth below.

Exchange Agent:

By Mail, Hand, Courier or Overnight Delivery:

U.S. Bank National Association
West Side Flats Operations Center
Attn.: Specialized Finance
60 Livingston Avenue
Mail Station—EP-MN-WS2N
St. Paul, Minnesota 55107-2292

By Facsimile (for Eligible Institutions Only):

(651) 495-8158

For Information or Confirmation by Telephone:

(651) 495-3511


 

 

Very truly yours,

 

 

TOPS HOLDING CORPORATION
TOPS MARKETS, LLC

        NOTHING CONTAINED HEREIN OR IN THE ENCLOSED DOCUMENTS SHALL CONSTITUTE YOU OR ANY OTHER PERSON AS AN AGENT OF THE COMPANY OR THE EXCHANGE AGENT, OR AUTHORIZE YOU OR ANY OTHER PERSON TO USE ANY DOCUMENT OR MAKE ANY STATEMENT ON BEHALF OF THE COMPANY OR THE EXCHANGE AGENT IN CONNECTION WITH THE EXCHANGE OFFER OTHER THAN THE DOCUMENTS ENCLOSED HEREWITH AND THE STATEMENTS CONTAINED HEREIN.

3




QuickLinks