0001013762-12-000642.txt : 20120330 0001013762-12-000642.hdr.sgml : 20120330 20120330121239 ACCESSION NUMBER: 0001013762-12-000642 CONFORMED SUBMISSION TYPE: D PUBLIC DOCUMENT COUNT: 1 ITEM INFORMATION: Rule 506 FILED AS OF DATE: 20120330 DATE AS OF CHANGE: 20120330 EFFECTIVENESS DATE: 20120330 FILER: COMPANY DATA: COMPANY CONFORMED NAME: BRAINY BRANDS COMPANY, INC. CENTRAL INDEX KEY: 0001478838 STANDARD INDUSTRIAL CLASSIFICATION: AGRICULTURE PRODUCTION - CROPS [0100] IRS NUMBER: 300457914 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: D SEC ACT: 1933 Act SEC FILE NUMBER: 021-175931 FILM NUMBER: 12727135 BUSINESS ADDRESS: STREET 1: 460 BROGDON ROAD, SUITE 400 CITY: SUWANEE STATE: 2Q ZIP: 30024 BUSINESS PHONE: (678) 762-1100 MAIL ADDRESS: STREET 1: 460 BROGDON ROAD, SUITE 400 CITY: SUWANEE STATE: 2Q ZIP: 30024 FORMER COMPANY: FORMER CONFORMED NAME: ENTER CORP DATE OF NAME CHANGE: 20091216 D 1 primary_doc.xml X0705 D LIVE 0001478838 BRAINY BRANDS COMPANY, INC. 460 BROGDON ROAD, SUITE 400 SUWANEE 2Q GEORGIA 30024 (678) 762-1100 DELAWARE ENTER CORP Corporation true 2007 Paul Harrison 460 BROGDON ROAD, SUITE 400 SUWANEE GA GEORGIA 30024 Executive Officer Director Dennis Fedoruk 460 BROGDON ROAD, SUITE 400 SUWANEE GA GEORGIA 30024 Executive Officer Director Ronda Bush 460 BROGDON ROAD, SUITE 400 SUWANEE GA GEORGIA 30024 Executive Officer Tony Erwin 460 BROGDON ROAD, SUITE 400 SUWANEE GA GEORGIA 30024 Director Derek Schwerzler 460 BROGDON ROAD, SUITE 400 SUWANEE GA GEORGIA 30024 Director Other $1 - $1,000,000 06 false 2012-03-16 false true true false 960 N/A None None None N/A N/A N/A XX Unknown 0000 NY NEW YORK CA CALIFORNIA NJ NEW JERSEY FL FLORIDA false 300000 114000 186000 false 16 0 0 0 false BRAINY BRANDS COMPANY, INC. /s/ Paul Harrison Paul Harrison Chief Executive Officer 2012-03-30