0001477200-17-000011.txt : 20170208 0001477200-17-000011.hdr.sgml : 20170208 20170208164853 ACCESSION NUMBER: 0001477200-17-000011 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20170206 FILED AS OF DATE: 20170208 DATE AS OF CHANGE: 20170208 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: Rocket Fuel Inc. CENTRAL INDEX KEY: 0001477200 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC. [7370] IRS NUMBER: 300472319 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 BUSINESS ADDRESS: STREET 1: 2000 SEAPORT BLVD 4TH FL CITY: REDWOOD CITY STATE: CA ZIP: 94063 BUSINESS PHONE: 650-595-1300 MAIL ADDRESS: STREET 1: 2000 SEAPORT BLVD 4TH FL CITY: REDWOOD CITY STATE: CA ZIP: 94063 FORMER COMPANY: FORMER CONFORMED NAME: Rocket Fuel, Inc. DATE OF NAME CHANGE: 20091119 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Covington JoAnn CENTRAL INDEX KEY: 0001600740 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-36071 FILM NUMBER: 17583153 MAIL ADDRESS: STREET 1: ROCKET FUEL INC. STREET 2: 1900 SEAPORT BLVD CITY: REDWOOD CITY STATE: CA ZIP: 94063 4 1 wf-form4_148659051998533.xml FORM 4 X0306 4 2017-02-06 0 0001477200 Rocket Fuel Inc. FUEL 0001600740 Covington JoAnn 2000 SEAPORT BLVD, 4TH FLOOR REDWOOD CITY CA 94063 0 1 0 0 SVP, General Counsel, CPO Common Stock 2017-02-06 4 F 0 192 0 D 15974 D Employee Stock Option (right to buy) 2.31 2017-02-07 4 A 0 60000 0 A 2027-02-07 Common Stock 60000.0 60000 D Shares withheld by the Issuer to satisfy withholding taxes in connection with the vesting of previously awarded restricted stock units. No shares were sold. One-half of the shares subject to the option vest and become exercisable on February 1, 2018 and one-half of the shares vest and become exercisable on February 1, 2019, subject to Reporting Person's continued service to Issuer as of each such date. /s/ Jeannette Bjoernsen, as attorney-in-fact for JoAnn Covington 2017-02-08 EX-24 2 ex-24.htm COVINGTONPOA2016

LIMITED POWER OF ATTORNEY SECURITIES LAW COMPLIANCE

SEC EDGAR FORM ID
FORM 3
FORM 4
FORM 5

The undersigned, JoAnn Covington, hereby constitutes and appoints Julie Chen
and Jeannette Bjoernsen, of Rocket Fuel Inc., and each of them, the true and lawful attorney-in-fact and agent of the undersigned to complete, execute and file Form ID and Form ID Application Acknowledgement, Form 3s, Form 4s, and Form 5s on the Electronic Data Gathering, Analysis, and Retrieval system ("EDGAR") of the U.S. Securities and Exchange Commission ("SEC"), or such other forms and/or procedures as prescribed by the SEC in order for the foregoing
attorneys-in-fact to aid the undersigned in complying with federal securities laws and
regulations.

This Limited Power of Attorney shall remain in full force and effect until the undersigned is no longer required to file Forms 3, 4, or 5 with respect to the undersigned's holdings of and
transactions in securities issued by the Company, unless earlier revoked by an authorized
representative of JoAnn Covington in a writing delivered to any one of the foregoing attorneys-in-fact.

This Limited Power of Attorney is executed as of the date set forth below.

JOANN COVINGTON


/s/ JoAnn Covington
Signature

December 16, 2016
Date