0001477200-15-000082.txt : 20150610 0001477200-15-000082.hdr.sgml : 20150610 20150610170002 ACCESSION NUMBER: 0001477200-15-000082 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20150608 FILED AS OF DATE: 20150610 DATE AS OF CHANGE: 20150610 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: Rocket Fuel Inc. CENTRAL INDEX KEY: 0001477200 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC. [7370] IRS NUMBER: 300472319 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 BUSINESS ADDRESS: STREET 1: 1900 SEAPORT BLVD CITY: REDWOOD CITY STATE: CA ZIP: 94063 BUSINESS PHONE: 650-595-1300 MAIL ADDRESS: STREET 1: 1900 SEAPORT BLVD CITY: REDWOOD CITY STATE: CA ZIP: 94063 FORMER COMPANY: FORMER CONFORMED NAME: Rocket Fuel, Inc. DATE OF NAME CHANGE: 20091119 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Ericson William W. CENTRAL INDEX KEY: 0001503381 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-36071 FILM NUMBER: 15923980 MAIL ADDRESS: STREET 1: 3000 SAND HILL ROAD STREET 2: BLDG 3 STE 290 CITY: MENLO PARK STATE: CA ZIP: 94025 4 1 wf-form4_143396999207296.xml FORM 4 X0306 4 2015-06-08 0 0001477200 Rocket Fuel Inc. FUEL 0001503381 Ericson William W. 1900 SEAPORT BLVD REDWOOD CITY CA 94063 1 0 1 0 Common Stock 2015-06-08 4 A 0 8854 0 A 13905 D Employee Stock Option (right to buy) 8.47 2015-06-08 4 A 0 17582 0 A 2025-06-08 Common Stock 17582.0 17582 D Each share of stock is represented by a Restricted Stock Unit ("RSU"). One-hundred percent (100%) of the shares subject to the RSU vest on the earlier of (i) the first anniversary of the date of grant, and (ii) the day prior to the Annual Meeting of Stockholders immediately following the date of the Annual Meeting on which the RSU was granted, in each case provided that the reporting person has remained in continuous service as a Board member through the applicable date. One-hundred percent (100%) of the shares subject to the option vest on the earlier of (i) the first anniversary of the date of grant, and (ii) the day prior to the Annual Meeting of Stockholders immediately following the date of the Annual Meeting on which the option was granted, provided that the reporting person has remained in continuous service as a Board member through the applicable date. /s/ Ken Scully, as attorney-in-fact for William W. Ericson 2015-06-10 EX-24 2 limitedpowerofattorney2015.htm WILLIAM ERICSON JUNE 2015 POA

LIMITED POWER OF ATTORNEY  SECURITIES LAW COMPLIANCE


SEC EDGAR FORM ID
FORM 3
FORM 4
FORM 5


The undersigned, William Ericson, hereby constitutes and appoints Ken Scully, Virginia Coles
and JoAnn Covington, of Rocket Fuel Inc., and each of them, the true and lawful attorney-in-fact
and agent of the undersigned to complete, execute and file Form ID and Form ID Application
Acknowledgement, Form 3s, Form 4s, and Form 5s on the Electronic Data Gathering, Analysis,
and Retrieval system ("EDGAR") of the U.S. Securities and Exchange Commission ("SEC"), or
such other forms and/or procedures as prescribed by the SEC in order for the foregoing
attorneys-in-fact to aid the undersigned in complying with federal securities laws and
regulations.

This Limited Power of Attorney shall remain in full force and effect until the undersigned is no
longer required to file Forms 3, 4, or 5 with respect to the undersigned's holdings of and
transactions in securities issued by the Company, unless earlier revoked by an authorized
representative of William Ericson in a writing delivered to any one of the foregoing attorneys-in-
fact.

This Limited Power of Attorney is executed as of the date set forth below.


                                    WILLIAM ERICSON


                                    __/s/ WILLIAM ERICSON___________________
                                    Signature

                                    __06-02-2015______________________________
                                    Date