11. STOCKHOLDERS’ EQUITY - Activity (Details) (USD $)	3 Months Ended
	Mar. 31, 2014
Warrants Outstanding	2,015,700
Common Stock
Balance Beginning	15,137,200
Warrants issued to placement agent – Series B Warrants	$ 0
Re-acquired shares of common stock	(1,750,000)
Warrants issued to Full Circle for $500,000 consideration – Series C Warrants	0
Issued in settlement of $255,000 convertible notes payable and accrued interest of $3,669	51,733
Balance Ending	13,438,933
Warrants
Warrants Outstanding	983,600
Warrants issued to placement agent – Series B Warrants	32,100
Re-acquired shares of common stock	0
Warrants issued to Full Circle for $500,000 consideration – Series C Warrants	$ 1,000,000
Issued in settlement of $255,000 convertible notes payable and accrued interest of $3,669	0
Warrants Outstanding	2,015,700