Net Sales

6 Months Ended

Oct. 31, 2022

Net Sales [Abstract]

Net Sales

Net Sales 

The following table shows our net sales by geography:

	Three Months Ended				Six Months Ended
	October 31,				October 31,
(Dollars in millions)	2021		2022		2021		2022
United States	$	462	$	534	$	912	$	1,016
Developed International1	297		288		566		582
Emerging2	187		208		337		384
Travel Retail3	28		40		49		78
Non-branded and bulk4	20		24		36		41
Total	$	994	$	1,094	$	1,900	$	2,101

1Represents net sales of branded products to “advanced economies” as defined by the International Monetary Fund (IMF), excluding the United States. Our largest developed international markets are Germany, Australia, the United Kingdom, France, and Canada.

2Represents net sales of branded products to “emerging and developing economies” as defined by the IMF. Our largest emerging markets are Mexico, Poland, Brazil, and Chile.

3Represents net sales of branded products to global duty-free customers, other travel retail customers, and the U.S. military regardless of customer location.

4Includes net sales of used barrels, contract bottling, and bulk whiskey and wine, regardless of customer location.

The following table shows our net sales by product category:

	Three Months Ended				Six Months Ended
	October 31,				October 31,
(Dollars in millions)	2021		2022		2021		2022
Whiskey1	$	676	$	754	$	1,292	$	1,461
Ready-to-Drink2	109		122		217		248
Tequila3	70		88		143		158
Wine4	69		65		122		111
Vodka5	32		24		57		47
Non-branded and bulk6	20		24		36		41
Rest of portfolio	18		17		33		35
Total	$	994	$	1,094	$	1,900	$	2,101

1Includes all whiskey spirits and whiskey-based flavored liqueurs. The brands included in this category are the Jack Daniel's family of brands (excluding the “ready-to-drink” products outlined below), the Woodford Reserve family of brands, the Old Forester family of brands, GlenDronach, Benriach, Glenglassaugh, Slane Irish Whiskey, and Coopers’ Craft.

2Includes the Jack Daniel’s ready-to-drink (RTD) and ready-to-pour (RTP) products, New Mix, and other RTD/RTP products.

3Includes the Herradura family of brands, el Jimador, and other tequilas.

4Includes Korbel California Champagne and Sonoma-Cutrer wines.

5Includes Finlandia.

6Includes net sales of used barrels, contract bottling, and bulk whiskey and wine.