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Net Sales
 12 Months Ended
Apr. 30, 2021
Net Sales [Abstract]  
Net Sales Net Sales
The following table shows our net sales by geography:
201920202021
United States$1,563 $1,690 $1,748 
Developed International1
917 901 1,014 
Emerging2
597 572 578 
Travel Retail3
140 125 63 
Non-branded and bulk4
107 75 58 
$3,324 $3,363 $3,461 
1Represents net sales of branded products to “advanced economies” as defined by the International Monetary Fund (IMF), excluding the United States. Our largest developed international markets are Australia, Germany, the United Kingdom, France, and Canada.
2Represents net sales of branded products to “emerging and developing economies” as defined by the IMF. Our largest emerging markets are Mexico, Poland, Brazil, and Russia.
3Represents net sales of branded products to global duty-free customers, other travel retail customers, and the U.S. military regardless of customer location.
4Includes net sales of used barrels, bulk whiskey and wine, and contract bottling regardless of customer location.

The following table shows our net sales by product category:
201920202021
Whiskey1
$2,595 $2,671 $2,744 
Tequila2
263 275 299 
Wine3
187 186 206 
Vodka4
126 109 90 
Rest of portfolio46 47 64 
Non-branded and bulk5
107 75 58 
$3,324 $3,363 $3,461 
1Includes all whiskey spirits and whiskey-based flavored liqueurs, ready-to-drink, and ready-to-pour products. The brands included in this category are the Jack Daniel's family of brands, the Woodford Reserve family of brands, the Old Forester family of brands, GlenDronach, Benriach, Glenglassaugh, Slane Irish Whiskey, and Coopers' Craft. Also includes the Early Times, Canadian Mist, and Collingwood brands, which we divested on July 31, 2020 (Note 12).
2Includes el Jimador, the Herradura family of brands, New Mix, Pepe Lopez, and Antiguo.
3Includes Korbel Champagne and Sonoma-Cutrer wines.
4Includes Finlandia.
5Includes net sales of used barrels, bulk whiskey and wine, and contract bottling regardless of customer location.