OPTIONS AND WARRANTS (Narrative) (Details) (USD $)	12 Months Ended	0 Months Ended			0 Months Ended			12 Months Ended	0 Months Ended
	Dec. 31, 2012	Feb. 23, 2012 Consultant and Advisor [Member]	Sep. 08, 2011 Consultant and Advisor [Member]	Apr. 06, 2012 Consultant and Advisor [Member]	Feb. 23, 2012 Consultant and Advisor [Member] 2,300,000 Warrant Issuance [Member]	Feb. 23, 2012 Consultant and Advisor [Member] 2,200,000 Warrant Issuance [Member]	Feb. 23, 2012 Consultant and Advisor [Member] 200,000 Warrant Issuance [Member]	Dec. 31, 2012 Consultant and Advisor [Member] 200,000 Warrant Issuance [Member]	Sep. 08, 2011 Consultant and Advisor [Member] Minimum [Member]	Sep. 08, 2011 Consultant and Advisor [Member] Maximum [Member]
Stockholders Equity Note [Line Items]
Options granted			8,000,000
Options granted, exercise price			$ 0.23
Services valuation used			Black-Scholes					Black-Scholes
Expected dividend yield			0.00%					0.00%
Volatility			182.00%					232.00%
Risk-free interest rate (per annum)								0.29%	0.19%	0.33%
Estimated life								2 years	2 years	3 years
Stock-based compensation	$ 815,152
Number of securities of common stock callable by warrants		300,000		125,000	2,300,000	2,200,000	200,000
Strike price of warrants		$ 0.07		$ 0.06	$ 0.07	$ 0.18	$ 0.07
Exercised period upon termination of relationship		180 days
Warrants vesting benchmark					401	5,000	400
Warrants vesting scenario, period							18 months
Warrant vesting scenario period, percentage							50.00%
Quantity of accounts currently sold					500			37