Operations Manager

0001432539-24-000001.txt : 20240208 0001432539-24-000001.hdr.sgml : 20240208 20240208093536 ACCESSION NUMBER: 0001432539-24-000001 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20231231 FILED AS OF DATE: 20240208 DATE AS OF CHANGE: 20240208 EFFECTIVENESS DATE: 20240208 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Strategic Financial Services, Inc, CENTRAL INDEX KEY: 0001432539 ORGANIZATION NAME: IRS NUMBER: 161334685 STATE OF INCORPORATION: NY FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-13318 FILM NUMBER: 24607117 BUSINESS ADDRESS: STREET 1: 114 BUSINESS PARK DRIVE CITY: UTICA STATE: NY ZIP: 13502 BUSINESS PHONE: 3157241776 MAIL ADDRESS: STREET 1: 114 BUSINESS PARK DRIVE CITY: UTICA STATE: NY ZIP: 13502 FORMER COMPANY: FORMER CONFORMED NAME: Strategic Investment Advisors, Inc DATE OF NAME CHANGE: 20080416 13F-HR 1 primary_doc.xml X0202 13F-HR LIVE false false false 0001432539 XXXXXXXX 12-31-2023 12-31-2023 Strategic Financial Services, Inc,

114 BUSINESS PARK DRIVE UTICA NY 13502

13F HOLDINGS REPORT 028-13318 000109677 801-33774 N Holly Cafalone Operations Manager 3157241776 Holly Cafalone Utica NY 02-08-2024 0 127 1422923265 false INFORMATION TABLE 2 12312023_13f.xml ABBOTT LABS COM 002824100 381668 3468 SH SOLE 0 3468 0 0 ABBVIE INC COM 00287Y109 632897 4084 SH SOLE 0 4084 0 0 ALPHABET INC CAP STK CL C 02079K107 4691419 33289 SH SOLE 0 32989 0 300 ALPHABET INC CAP STK CL A 02079K305 1154678 8266 SH SOLE 0 7966 0 300 ALPS ETF TR MED BREAKTHGH 00162Q593 654607 19872 SH SOLE 0 18986 0 886 AMAZON COM INC COM 023135106 1086371 7150 SH SOLE 0 7150 0 0 APPLE INC COM 037833100 14739324 76556 SH SOLE 0 76075 0 481 AUTOMATIC DATA PROCESSING IN COM 053015103 604557 2595 SH SOLE 0 2595 0 0 BERKSHIRE HATHAWAY INC DEL CL B NEW 084670702 1037524 2909 SH SOLE 0 2909 0 0 BLACKROCK INC COM 09247X101 3091334 3808 SH SOLE 0 3808 0 0 BOOKING HOLDINGS INC COM 09857L108 1805535 509 SH SOLE 0 509 0 0 CHEVRON CORP NEW COM 166764100 521762 3498 SH SOLE 0 3498 0 0 CHIPOTLE MEXICAN GRILL INC COM 169656105 228696 100 SH SOLE 0 100 0 0 CISCO SYS INC COM 17275R102 1621894 32104 SH SOLE 0 32104 0 0 COCA COLA CO COM 191216100 419817 7124 SH SOLE 0 7124 0 0 COLGATE PALMOLIVE CO COM 194162103 216014 2710 SH SOLE 0 2710 0 0 COMCAST CORP NEW CL A 20030N101 227143 5180 SH SOLE 0 5180 0 0 COMMUNITY BK SYS INC COM 203607106 564456 10832 SH SOLE 0 10832 0 0 CONMED CORP COM 207410101 1233849 11267 SH SOLE 0 11267 0 0 CONOCOPHILLIPS COM 20825C104 271256 2337 SH SOLE 0 2337 0 0 COSTCO WHSL CORP NEW COM 22160K105 2172323 3291 SH SOLE 0 3291 0 0 CSX CORP COM 126408103 401860 11591 SH SOLE 0 11591 0 0 CVS HEALTH CORP COM 126650100 256304 3246 SH SOLE 0 3246 0 0 DANAHER CORPORATION COM 235851102 229027 990 SH SOLE 0 990 0 0 DEERE & CO COM 244199105 1001274 2504 SH SOLE 0 2504 0 0 DIMENSIONAL ETF TRUST US TARGETED VLU 25434V609 560664 10714 SH SOLE 0 10714 0 0 DIMENSIONAL ETF TRUST INTERNATNAL VAL 25434V807 26687378 776699 SH SOLE 0 747229 0 29470 DIMENSIONAL ETF TRUST US MKTWIDE VALUE 25434V724 370041 9942 SH SOLE 0 9942 0 0 DISNEY WALT CO COM 254687106 415110 4598 SH SOLE 0 4588 0 10 DOLLAR TREE INC COM 256746108 1194783 8411 SH SOLE 0 8411 0 0 ELEVANCE HEALTH INC COM 036752103 1809376 3837 SH SOLE 0 3837 0 0 EXXON MOBIL CORP COM 30231G102 2350412 23509 SH SOLE 0 23509 0 0 GENERAL ELECTRIC CO COM NEW 369604301 529422 4148 SH SOLE 0 4148 0 0 GOLDMAN SACHS ETF TR ACTIVEBETA US LG 381430503 9096005 96962 SH SOLE 0 95746 0 1216 GOLDMAN SACHS ETF TR ACTIVEBETA EME 381430206 7995881 260537 SH SOLE 0 250623 0 9914 GOLDMAN SACHS ETF TR ACTIVEBETA INT 381430107 32351200 990545 SH SOLE 0 948153 0 42392 GOLDMAN SACHS ETF TR ACTIVEBETA US 381430602 4036272 63946 SH SOLE 0 55337 0 8609 GOLDMAN SACHS GROUP INC COM 38141G104 399272 1035 SH SOLE 0 1035 0 0 HERSHEY CO COM 427866108 231931 1244 SH SOLE 0 1244 0 0 HOME DEPOT INC COM 437076102 323331 933 SH SOLE 0 933 0 0 HONEYWELL INTL INC COM 438516106 1913851 9126 SH SOLE 0 9126 0 0 IDEXX LABS INC COM 45168D104 503985 908 SH SOLE 0 908 0 0 ILLINOIS TOOL WKS INC COM 452308109 339474 1296 SH SOLE 0 1296 0 0 IMMUCELL CORP COM PAR 452525306 156550 31000 SH SOLE 0 31000 0 0 INTEL CORP COM 458140100 287732 5726 SH SOLE 0 5726 0 0 INTERNATIONAL BUSINESS MACHS COM 459200101 816442 4992 SH SOLE 0 4912 0 80 ISHARES INC CORE MSCI EMKT 46434G103 429424 8490 SH SOLE 0 8490 0 0 ISHARES INC EMNG MKTS EQT 46434G889 69297377 1616831 SH SOLE 0 1555795 0 61036 ISHARES TR MSCI USA VALUE 46432F388 40235278 397739 SH SOLE 0 381540 0 16199 ISHARES TR MSCI USA MMENTM 46432F396 16527271 105343 SH SOLE 0 100872 0 4471 ISHARES TR U S EQUITY FACTR 46434V282 204209081 4228807 SH SOLE 0 4049801 0 179006 ISHARES TR US SML CAP EQT 46434V290 228928397 3892016 SH SOLE 0 3755201 0 136815 ISHARES TR INTL EQTY FACTOR 46434V274 181082293 6460303 SH SOLE 0 6225489 0 234814 ISHARES TR INTRM GOV CR ETF 464288612 109781108 1047930 SH SOLE 0 1026274 0 21656 ISHARES TR JPMORGAN USD EMG 464288281 709897 7971 SH SOLE 0 7957 0 14 ISHARES TR ISHS 1-5YR INVS 464288646 1374324 26803 SH SOLE 0 26663 0 140 ISHARES TR RUS 1000 GRW ETF 464287614 1369116 4516 SH SOLE 0 4016 0 500 ISHARES TR RUSSELL 2000 ETF 464287655 409448 2040 SH SOLE 0 2040 0 0 ISHARES TR CORE S&P US VLU 464287663 947869 11240 SH SOLE 0 10466 0 774 J P MORGAN EXCHANGE TRADED F US MOMENTUM 46641Q779 1532807 33533 SH SOLE 0 32003 0 1530 JOHNSON & JOHNSON COM 478160104 1699062 10840 SH SOLE 0 10840 0 0 JPMORGAN CHASE & CO COM 46625H100 4918442 28915 SH SOLE 0 28915 0 0 KLA CORP COM NEW 482480100 3829023 6587 SH SOLE 0 6587 0 0 LAM RESEARCH CORP COM 512807108 3901418 4981 SH SOLE 0 4981 0 0 M & T BK CORP COM 55261F104 2222889 16216 SH SOLE 0 16216 0 0 MCDONALDS CORP COM 580135101 237505 801 SH SOLE 0 801 0 0 MCKESSON CORP COM 58155Q103 3682080 7953 SH SOLE 0 7953 0 0 MERCK & CO INC COM 58933Y105 2589443 23752 SH SOLE 0 23752 0 0 META PLATFORMS INC CL A 30303M102 231844 655 SH SOLE 0 652 0 3 MICROSOFT CORP COM 594918104 6252793 16628 SH SOLE 0 16628 0 0 MONDELEZ INTL INC CL A 609207105 1597878 22061 SH SOLE 0 22061 0 0 MORGAN STANLEY COM NEW 617446448 473897 5082 SH SOLE 0 5082 0 0 NBT BANCORP INC COM 628778102 213615 5097 SH SOLE 0 5097 0 0 NEXTERA ENERGY INC COM 65339F101 2262201 37244 SH SOLE 0 37244 0 0 NIKE INC CL B 654106103 506153 4662 SH SOLE 0 4232 0 430 NORWOOD FINL CORP COM 669549107 941588 28611 SH SOLE 0 28611 0 0 NOVO-NORDISK A S ADR 670100205 258832 2502 SH SOLE 0 2502 0 0 NVIDIA CORPORATION COM 67066G104 614568 1241 SH SOLE 0 1241 0 0 NXP SEMICONDUCTORS N V COM N6596X109 3317957 14446 SH SOLE 0 14141 0 305 ORACLE CORP COM 68389X105 3490366 33106 SH SOLE 0 33106 0 0 PEPSICO INC COM 713448108 3032154 17853 SH SOLE 0 17853 0 0 PFIZER INC COM 717081103 499726 17358 SH SOLE 0 17358 0 0 PHILLIPS 66 COM 718546104 850099 6385 SH SOLE 0 6385 0 0 PPG INDS INC COM 693506107 257824 1724 SH SOLE 0 1724 0 0 PROCTER AND GAMBLE CO COM 742718109 1130263 7713 SH SOLE 0 7713 0 0 PUBLIC STORAGE COM 74460D109 577975 1895 SH SOLE 0 1895 0 0 QUALCOMM INC COM 747525103 2689250 18594 SH SOLE 0 18594 0 0 RTX CORPORATION COM 75513E101 653263 7764 SH SOLE 0 7764 0 0 SCHWAB STRATEGIC TR US REIT ETF 808524847 202958 9800 SH SOLE 0 9800 0 0 SCHWAB STRATEGIC TR US TIPS ETF 808524870 285430 5468 SH SOLE 0 5463 0 5 SKYWORKS SOLUTIONS INC COM 83088M102 1483832 13199 SH SOLE 0 12864 0 335 SPDR GOLD TR GOLD SHS 78463V107 10941806 57236 SH SOLE 0 56749 0 487 SPDR S&P 500 ETF TR TR UNIT 78462F103 807552 1699 SH SOLE 0 1699 0 0 SPDR SER TR PORTFOLIO LN TSR 78464A664 547578 18869 SH SOLE 0 18867 0 2 SPDR SER TR S&P BIOTECH 78464A870 22889762 256353 SH SOLE 0 246500 0 9853 TESLA INC COM 88160R101 1762717 7094 SH SOLE 0 7094 0 0 THERMO FISHER SCIENTIFIC INC COM 883556102 294588 555 SH SOLE 0 555 0 0 TJX COS INC NEW COM 872540109 1279568 13640 SH SOLE 0 13640 0 0 TOMPKINS FINL CORP COM 890110109 306872 5095 SH SOLE 0 5095 0 0 ULTA BEAUTY INC COM 90384S303 2113817 4314 SH SOLE 0 4314 0 0 UNION PAC CORP COM 907818108 224988 916 SH SOLE 0 916 0 0 UNITEDHEALTH GROUP INC COM 91324P102 3307285 6282 SH SOLE 0 6107 0 175 VANGUARD INDEX FDS TOTAL STK MKT 922908769 1829915 7714 SH SOLE 0 7714 0 0 VANGUARD INDEX FDS MID CAP ETF 922908629 348960 1500 SH SOLE 0 1500 0 0 VANGUARD INDEX FDS SMALL CP ETF 922908751 736415 3452 SH SOLE 0 3452 0 0 VANGUARD INDEX FDS GROWTH ETF 922908736 516993 1663 SH SOLE 0 1663 0 0 VANGUARD INDEX FDS SML CP GRW ETF 922908595 296652 1227 SH SOLE 0 1227 0 0 VANGUARD INDEX FDS MCAP GR IDXVIP 922908538 496448 2261 SH SOLE 0 2261 0 0 VANGUARD INTL EQUITY INDEX F ALLWRLD EX US 922042775 257177 4581 SH SOLE 0 4581 0 0 VANGUARD INTL EQUITY INDEX F FTSE EMR MKT ETF 922042858 441825 10750 SH SOLE 0 10750 0 0 VANGUARD MUN BD FDS TAX EXEMPT BD 922907746 1284673 25165 SH SOLE 0 25165 0 0 VANGUARD SCOTTSDALE FDS VNG RUS1000VAL 92206C714 275652 3800 SH SOLE 0 3800 0 0 VANGUARD SCOTTSDALE FDS VNG RUS2000IDX 92206C664 938733 11575 SH SOLE 0 11575 0 0 VANGUARD SCOTTSDALE FDS INT-TERM CORP 92206C870 66542392 818681 SH SOLE 0 801933 0 16748 VANGUARD SCOTTSDALE FDS SHRT TRM CORP BD 92206C409 96949133 1253058 SH SOLE 0 1225886 0 27172 VANGUARD SCOTTSDALE FDS INTER TERM TREAS 92206C706 458425 7728 SH SOLE 0 7728 0 0 VANGUARD SCOTTSDALE FDS SHORT TERM TREAS 92206C102 217221 3724 SH SOLE 0 3724 0 0 VANGUARD SCOTTSDALE FDS LONG TERM TREAS 92206C847 36761714 597460 SH SOLE 0 585602 0 11858 VANGUARD SPECIALIZED FUNDS DIV APP ETF 921908844 1289758 7569 SH SOLE 0 6764 0 805 VANGUARD STAR FDS VG TL INTL STK F 921909768 1347570 23250 SH SOLE 0 23250 0 0 VANGUARD TAX-MANAGED FDS VAN FTSE DEV MKT 921943858 726595 15169 SH SOLE 0 15169 0 0 VANGUARD WELLINGTON FD US MOMENTUM 921935508 36076330 274780 SH SOLE 0 260096 0 14684 VANGUARD WHITEHALL FDS EM MK GOV BD ETF 921946885 21117572 331256 SH SOLE 0 325143 0 6113 VERIZON COMMUNICATIONS INC COM 92343V104 239056 6341 SH SOLE 0 6341 0 0 VISA INC COM CL A 92826C839 4284840 16458 SH SOLE 0 16183 0 275 WASTE MGMT INC DEL COM 94106L109 244113 1363 SH SOLE 0 1363 0 0 WORLD GOLD TR SPDR GLD MINIS 98149E303 61415851 1501243 SH SOLE 0 1465821 0 35422