0001085146-14-001348.txt : 20140717 0001085146-14-001348.hdr.sgml : 20140717 20140716212458 ACCESSION NUMBER: 0001085146-14-001348 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20140630 FILED AS OF DATE: 20140717 DATE AS OF CHANGE: 20140716 EFFECTIVENESS DATE: 20140717 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Efficient Market Advisors, LLC CENTRAL INDEX KEY: 0001429788 IRS NUMBER: 412143010 STATE OF INCORPORATION: CA FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-13603 FILM NUMBER: 14979130 BUSINESS ADDRESS: STREET 1: 12555 HIGH BLUFF DRIVE STREET 2: SUITE 300 CITY: SAN DIEGO STATE: CA ZIP: 92130 BUSINESS PHONE: 888-327-4600 MAIL ADDRESS: STREET 1: 12555 HIGH BLUFF DRIVE STREET 2: SUITE 300 CITY: SAN DIEGO STATE: CA ZIP: 92130 13F-HR 1 primary_doc.xml 13F-HR LIVE false false false 0001429788 XXXXXXXX 06-30-2014 06-30-2014 false Efficient Market Advisors, LLC

12555 High Bluff Drive Suite 300 San Diego CA 92130

13F HOLDINGS REPORT 028-13603 N Herb W. Morgan 858-847-0690 /s/ Herb W. Morgan San Diego CA 07-15-2014 0 136 394036 INFORMATION TABLE 2 form13fInfoTable.xml DESCRIPTION FOR INFORMATION TABLE ABERCROMBIE & FITCH CO CL A 002896207 0 6 SH SOLE 0 0 6 ACADIA PHARMACEUTICALS INC COM 004225108 27 1200 SH SOLE 0 0 1200 ALCO STORES INC COM 001600105 36 4740 SH SOLE 0 0 4740 ALLIED NEVADA GOLD CORP COM 019344100 3 800 SH SOLE 0 0 800 AMERICAN RLTY CAP PPTYS INC COM 02917T104 118 9387 SH SOLE 0 0 9387 AOL INC COM 00184X105 0 4 SH SOLE 0 0 4 APPLE INC COM 037833100 49 525 SH SOLE 0 0 525 AT&T INC COM 00206R102 135 3809 SH SOLE 0 0 3809 BANK OF AMERICA CORPORATION COM 060505104 15 1000 SH SOLE 0 0 1000 BARRICK GOLD CORP COM 067901108 13 700 SH SOLE 0 0 700 BLACKROCK MUNIHLDNGS CALI QL COM 09254L107 71 4950 SH SOLE 0 0 4950 CARNIVAL CORP PAIRED CTF 143658300 4 100 SH SOLE 0 0 100 CBL & ASSOC PPTYS INC COM 124830100 20 1053 SH SOLE 0 0 1053 CHEVRON CORP NEW COM 166764100 131 1000 SH SOLE 0 0 1000 CISCO SYS INC COM 17275R102 25 1000 SH SOLE 0 0 1000 CITIGROUP INC COM NEW 172967424 9 200 SH SOLE 0 0 200 COCA COLA CO COM 191216100 21 500 SH SOLE 0 0 500 COSTCO WHSL CORP NEW COM 22160K105 208 1810 SH SOLE 0 0 1810 CPI AEROSTRUCTURES INC COM NEW 125919308 115 9100 SH SOLE 0 0 9100 CUTWATER SELECT INCOME FD COM 232229104 147 7307 SH SOLE 0 0 7307 DEERE & CO COM 244199105 18 200 SH SOLE 0 0 200 DISNEY WALT CO COM DISNEY 254687106 6 75 SH SOLE 0 0 75 EATON VANCE CA MUNI INCOME T SH BEN INT 27826F101 14 1107 SH SOLE 0 0 1107 EATON VANCE CALIF MUN BD FD COM 27828C106 12 1000 SH SOLE 0 0 1000 EATON VANCE LTD DUR INCOME F COM 27828H105 10 648 SH SOLE 0 0 648 EXETER RES CORP COM 301835104 2 3000 SH SOLE 0 0 3000 EXXON MOBIL CORP COM 30231G102 201 2000 SH SOLE 0 0 2000 FACEBOOK INC CL A 30303M102 74 1100 SH SOLE 0 0 1100 FIRST TR EXCHAN TRADED FD VI FST TR GLB FD 33739H101 17954 531499 SH SOLE 0 0 531499 FORD MTR CO DEL COM PAR $0.01 345370860 86 5000 SH SOLE 0 0 5000 FRONTIER COMMUNICATIONS CORP COM 35906A108 2 288 SH SOLE 0 0 288 GENERAL ELECTRIC CO COM 369604103 99 3786 SH SOLE 0 0 3786 GENERAL MTRS CO *W EXP 07/10/201 37045V118 0 8 SH SOLE 0 0 8 GENERAL MTRS CO *W EXP 07/10/201 37045V126 0 8 SH SOLE 0 0 8 GENERAL MTRS CO COM 37045V100 0 9 SH SOLE 0 0 9 GOLDMAN SACHS GROUP INC COM 38141G104 67 400 SH SOLE 0 0 400 GOOGLE INC CL A 38259P508 23 40 SH SOLE 0 0 40 HEALTHCARE TR AMER INC CL A 42225P105 35 2926 SH SOLE 0 0 2926 HOME DEPOT INC COM 437076102 202 2500 SH SOLE 0 0 2500 HUMANA INC COM 444859102 51 400 SH SOLE 0 0 400 INTEL CORP COM 458140100 6 200 SH SOLE 0 0 200 INTERNATIONAL BUSINESS MACHS COM 459200101 6 35 SH SOLE 0 0 35 INVESCO CALIF VALUE MUN INC COM 46132H106 13 1083 SH SOLE 0 0 1083 ISHARES 1-3 YR CR BD ETF 464288646 23085 218438 SH SOLE 0 0 218438 ISHARES 1-3 YR TR BD ETF 464287457 358 4239 SH SOLE 0 0 4239 ISHARES COHEN&STEER REIT 464287564 16 188 SH SOLE 0 0 188 ISHARES CORE S&P MCP ETF 464287507 44849 313458 SH SOLE 0 0 313458 ISHARES CORE S&P SCP ETF 464287804 14772 131787 SH SOLE 0 0 131787 ISHARES CORE S&P500 ETF 464287200 38 195 SH SOLE 0 0 195 ISHARES CORE TOTUSBD ETF 464287226 64 587 SH SOLE 0 0 587 ISHARES DOW JONES US ETF 464287846 2 17 SH SOLE 0 0 17 ISHARES IBOXX HI YD ETF 464288513 16976 178322 SH SOLE 0 0 178322 ISHARES IBOXX INV CP ETF 464287242 1 11 SH SOLE 0 0 11 ISHARES MSCI AUST ETF 464286103 35 1358 SH SOLE 0 0 1358 ISHARES MSCI BRZ CAP ETF 464286400 23 472 SH SOLE 0 0 472 ISHARES MSCI EAFE ETF 464287465 6283 91900 SH SOLE 0 0 91900 ISHARES MSCI EMG MKT ETF 464287234 115 2659 SH SOLE 0 0 2659 ISHARES MSCI FRANCE ETF 464286707 25 858 SH SOLE 0 0 858 ISHARES MSCI GERMANY ETF 464286806 47 1503 SH SOLE 0 0 1503 ISHARES MSCI HONG KG ETF 464286871 29 1408 SH SOLE 0 0 1408 ISHARES MSCI JAPAN ETF 464286848 65 5386 SH SOLE 0 0 5386 ISHARES MSCI MEX CAP ETF 464286822 12 181 SH SOLE 0 0 181 ISHARES MSCI SINGAP ETF 464286673 12 912 SH SOLE 0 0 912 ISHARES MSCI SZ CAP ETF 464286749 26 756 SH SOLE 0 0 756 ISHARES MSCI UK ETF 464286699 69 3324 SH SOLE 0 0 3324 ISHARES RUSSELL 2000 ETF 464287655 12520 105378 SH SOLE 0 0 105378 ISHARES S&P 500 GRWT ETF 464287309 11 100 SH SOLE 0 0 100 ISHARES U.S. PFD STK ETF 464288687 21854 547587 SH SOLE 0 0 547587 ISHARES INC CORE MSCI EMKT 46434G103 5128 99193 SH SOLE 0 0 99193 ISHARES TR FLTG RATE BD ETF 46429B655 63002 1240192 SH SOLE 0 0 1240192 JDS UNIPHASE CORP COM PAR $0.001 46612J507 0 1 SH SOLE 0 0 1 JOHNSON & JOHNSON COM 478160104 42 400 SH SOLE 0 0 400 JPMORGAN CHASE & CO COM 46625H100 17 300 SH SOLE 0 0 300 LINN ENERGY LLC UNIT LTD LIAB 536020100 19 600 SH SOLE 0 0 600 MARKET VECTORS ETF TR RUSSIA ETF 57060U506 11 423 SH SOLE 0 0 423 MCDONALDS CORP COM 580135101 1045 10378 SH SOLE 0 0 10378 MERCK & CO INC NEW COM 58933Y105 16 285 SH SOLE 0 0 285 MFS CALIF MUN FD COM 59318C106 55 5000 SH SOLE 0 0 5000 MICROSOFT CORP COM 594918104 83 2000 SH SOLE 0 0 2000 MILLER INDS INC TENN COM NEW 600551204 113 5500 SH SOLE 0 0 5500 MOTORCAR PTS AMER INC COM 620071100 117 4800 SH SOLE 0 0 4800 NETAPP INC COM 64110D104 749 20500 SH SOLE 0 0 20500 NEWMONT MINING CORP COM 651639106 10 400 SH SOLE 0 0 400 NUVEEN CA DIV ADV MUNI FD 3 COM SH BEN INT 67070Y109 13 1000 SH SOLE 0 0 1000 NUVEEN CA DIVIDEND ADV MUN F COM 67066Y105 29 2046 SH SOLE 0 0 2046 NUVEEN CA SELECT TAX FREE PR SH BEN INT 67063R103 119 8000 SH SOLE 0 0 8000 NUVEEN CAL AMT-FREE MUN INC COM 670651108 28 2023 SH SOLE 0 0 2023 NUVEEN CALIF MUN VALUE FD COM 67062C107 114 11250 SH SOLE 0 0 11250 NUVEEN CALIF MUNICPAL VALU F COM 6706EB106 95 5893 SH SOLE 0 0 5893 ORACLE CORP COM 68389X105 32 793 SH SOLE 0 0 793 PAYCHEX INC COM 704326107 17 400 SH SOLE 0 0 400 PFIZER INC COM 717081103 59 2000 SH SOLE 0 0 2000 PIMCO ETF TR 0-5 HIGH YIELD 72201R783 0 1 SH SOLE 0 0 1 POWERSHARES DB CMDTY IDX TRA UNIT BEN INT 73935S105 14 510 SH SOLE 0 0 510 POWERSHARES ETF TRUST GBL LSTD PVT EQT 73935X195 11015 893347 SH SOLE 0 0 893347 POWERSHARES ETF TRUST II SENIOR LN PORT 73936Q769 10045 403889 SH SOLE 0 0 403889 POWERSHARES GLOBAL ETF TRUST AGG PFD PORT 73936T565 177 12107 SH SOLE 0 0 12107 POWERSHARES GLOBAL ETF TRUST I-30 LAD TREAS 73936T524 0 1 SH SOLE 0 0 1 POWERSHARES GLOBAL ETF TRUST WK VRDO TX FR 73936T433 125 5000 SH SOLE 0 0 5000 PROCTER & GAMBLE CO COM 742718109 79 1000 SH SOLE 0 0 1000 QUALCOMM INC COM 747525103 8 106 SH SOLE 0 0 106 SCHWAB STRATEGIC TR EMRG MKTEQ ETF 808524706 376 14442 SH SOLE 0 0 14442 SCHWAB STRATEGIC TR INTL EQTY ETF 808524805 357 10814 SH SOLE 0 0 10814 SCHWAB STRATEGIC TR US AGGREGATE B 808524839 2 31 SH SOLE 0 0 31 SCHWAB STRATEGIC TR US BRD MKT ETF 808524102 4 80 SH SOLE 0 0 80 SCHWAB STRATEGIC TR US DIVIDEND EQ 808524797 0 5 SH SOLE 0 0 5 SCHWAB STRATEGIC TR US LRG CAP ETF 808524201 857 18306 SH SOLE 0 0 18306 SCHWAB STRATEGIC TR US MID-CAP ETF 808524508 777 19310 SH SOLE 0 0 19310 SCHWAB STRATEGIC TR US SML CAP ETF 808524607 512 9345 SH SOLE 0 0 9345 SOLARCITY CORP COM 83416T100 1 13 SH SOLE 0 0 13 SPDR INDEX SHS FDS DJ GLB RL ES ETF 78463X749 0 3 SH SOLE 0 0 3 SPDR INDEX SHS FDS EURO STOXX 50 78463X202 3137 72501 SH SOLE 0 0 72501 SPDR S&P 500 ETF TR TR UNIT 78462F103 25590 130747 SH SOLE 0 0 130747 SPDR SER TR SHT TRM HGH YLD 78468R408 7192 232297 SH SOLE 0 0 232297 SPDR SERIES TRUST BRC HGH YLD BD 78464A417 1473 35292 SH SOLE 0 0 35292 SPDR SERIES TRUST BRCLYS 1-3MT ETF 78464A680 3746 81868 SH SOLE 0 0 81868 SPDR SERIES TRUST NUVN CALI MUNI 78464A441 70 3000 SH SOLE 0 0 3000 SPDR SERIES TRUST WELLS FG PFD ETF 78464A292 91 2089 SH SOLE 0 0 2089 STARBUCKS CORP COM 855244109 1 11 SH SOLE 0 0 11 TESLA MTRS INC COM 88160R101 1 4 SH SOLE 0 0 4 TIME WARNER CABLE INC COM 88732J207 2 12 SH SOLE 0 0 12 VANGUARD BD INDEX FD INC TOTAL BND MRKT 921937835 1063 12935 SH SOLE 0 0 12935 VANGUARD INDEX FDS LARGE CAP ETF 922908637 6430 71437 SH SOLE 0 0 71437 VANGUARD INDEX FDS MID CAP ETF 922908629 4272 35998 SH SOLE 0 0 35998 VANGUARD INDEX FDS REIT ETF 922908553 407 5444 SH SOLE 0 0 5444 VANGUARD INDEX FDS S&P 500 ETF SHS 922908363 36660 204309 SH SOLE 0 0 204309 VANGUARD INDEX FDS SMALL CP ETF 922908751 1517 12952 SH SOLE 0 0 12952 VANGUARD INDEX FDS TOTAL STK MKT 922908769 1360 13362 SH SOLE 0 0 13362 VANGUARD INTL EQUITY INDEX F ALLWRLD EX US 922042775 1580 30205 SH SOLE 0 0 30205 VANGUARD INTL EQUITY INDEX F FTSE EMR MKT ETF 922042858 16666 386411 SH SOLE 0 0 386411 VANGUARD INTL EQUITY INDEX F FTSE EUROPE ETF 922042874 11493 191703 SH SOLE 0 0 191703 VANGUARD INTL EQUITY INDEX F TT WRLD ST ETF 922042742 6 96 SH SOLE 0 0 96 VANGUARD SPECIALIZED PORTFOL DIV APP ETF 921908844 316 4053 SH SOLE 0 0 4053 VANGUARD TAX MANAGED INTL FD FTSE DEV MKT ETF 921943858 14169 332690 SH SOLE 0 0 332690 VERIZON COMMUNICATIONS INC COM 92343V104 113 2301 SH SOLE 0 0 2301 VIOLIN MEMORY INC COM 92763A101 104 23500 SH SOLE 0 0 23500