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Goodwill and Intangible Assets
9 Months Ended
Sep. 30, 2019
Goodwill and Intangible Assets [Abstract]  
Goodwill and Intangible Assets Note 7. Goodwill and Intangible Assets

Goodwill and indefinite-lived intangible assets, primarily trade names, are not amortized and are subject to assessment for impairment by applying a fair-value based test on an annual basis or more frequently if circumstances indicate a potential impairment. Our annual assessment date is October 1. There were no impairment charges recorded in the three and nine months ended September 30, 2019 and 2018. There were no accumulated impairment losses recorded as of September 30, 2019. The table below summarizes the goodwill balances for continuing operations by reportable segment and Corporate and Other Operations:

Corporate and

ServiceMaster

Other

(In millions)

Terminix

Brands

Operations(1)

Total

Balance as of December 31, 2018

$

1,781

$

175

$

$

1,956

Acquisitions

78

7

167

251

Impact of foreign exchange rates

(2)

(2)

Balance as of September 30, 2019

$

1,859

$

182

$

164

$

2,206

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(1)Corporate and Other Operations includes goodwill related to pest control acquisitions in Europe completed during the nine months ended September 30, 2019. See Note 14 for further discussion of these acquisitions and purchase price allocations.

The table below summarizes the other intangible asset balances for continuing operations:

As of September 30, 2019

As of December 31, 2018

Accumulated

Accumulated

(In millions)

Gross

Amortization

Net

Gross

Amortization

Net

Trade names(1)

$

1,482

$

$

1,482

$

1,482

$

$

1,482

Customer relationships

593

(418)

176

469

(406)

64

Franchise agreements

88

(75)

13

88

(73)

15

Other

86

(39)

47

62

(35)

27

Total

$

2,249

$

(531)

$

1,718

$

2,101

$

(513)

$

1,588

___________________________________

(1)Not subject to amortization.

For the existing intangible assets, we anticipate amortization expense for the remainder of 2019 and each of the next five years of $6 million, $24 million, $22 million, $20 million, $17 million and $12 million, respectively. These amounts exclude the

intangible assets acquired in connection with the European pest control acquisitions completed during the three months ended September 30, 2019, as intangible asset values and the related useful lives have not yet been finalized.