-----BEGIN PRIVACY-ENHANCED MESSAGE----- Proc-Type: 2001,MIC-CLEAR Originator-Name: webmaster@www.sec.gov Originator-Key-Asymmetric: MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB MIC-Info: RSA-MD5,RSA, DdSsQbiOKp7jI2ogkat5WbCoKHaKtSLKZooCt7dSbMt7e2M7es5wlodqakAqp76p efl77qr9S0gMNqwiKfw22g== 0000014280-00-000020.txt : 20000407 0000014280-00-000020.hdr.sgml : 20000407 ACCESSION NUMBER: 0000014280-00-000020 CONFORMED SUBMISSION TYPE: 8-K PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20000323 ITEM INFORMATION: FILED AS OF DATE: 20000406 FILER: COMPANY DATA: COMPANY CONFORMED NAME: MARKETING SERVICES GROUP INC CENTRAL INDEX KEY: 0000014280 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-BUSINESS SERVICES, NEC [7389] IRS NUMBER: 880085608 STATE OF INCORPORATION: NV FISCAL YEAR END: 0630 FILING VALUES: FORM TYPE: 8-K SEC ACT: SEC FILE NUMBER: 001-01768 FILM NUMBER: 595032 BUSINESS ADDRESS: STREET 1: 333 SEVENTH AVENUE STREET 2: 20TH FLOOR CITY: NEW YORK STATE: NY ZIP: 10001 BUSINESS PHONE: 2125947688 MAIL ADDRESS: STREET 1: 333 SEVENTH AVENUE CITY: NEW YORK STATE: NY ZIP: 10001 FORMER COMPANY: FORMER CONFORMED NAME: ALL-COMM MEDIA CORP DATE OF NAME CHANGE: 19950823 FORMER COMPANY: FORMER CONFORMED NAME: SPORTS TECH INC DATE OF NAME CHANGE: 19920703 FORMER COMPANY: FORMER CONFORMED NAME: BRISTOL HOLDINGS INC DATE OF NAME CHANGE: 19920518 8-K 1 FORM 8-K SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 --------------------------------------- FORM 8-K Current Report Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report: March 23, 2000 -------------- MARKETING SERVICES GROUP, INC. ------------------------------ (Exact name of Registrant as specified in charter) Nevada 0-16730 88-0085608 ------ ------- ---------- (State or other (Commission (I.R.S. Employer jurisdiction of File No.) Identification No.) incorporation) 333 Seventh Avenue New York, New York 10001 (Address of Principal Executive Offices) 917/339-7100 (Registrant's telephone number, including area code) Item 2. Acquisition or Disposition of Assets - -------------------------------------------- On March 22, 2000, we closed on an agreement to acquire all of the outstanding capital stock of Grizzard Communications Group ("Grizzard"). Grizzard and its wholly owned subsidiaries operate a vertically integrated network of marketing communications companies. Pursuant to an Agreement and Plan of Merger dated July 8, 1999, as amended, we acquired, by merger, all of the capital stock of Grizzard from its current stockholders (the "Sellers"). In consideration of the purchase, the Sellers received an aggregate sum of $100,000,000 including $50,000,000 cash and an aggregate of 2,545,799 shares of Common Stock of MSGI, par value $.01, valued at $19.64 per share. A portion of the purchase price was financed by Paribas, part of the BNP Paribas Group, through a $58 million senior secured credit facility. The facility is comprised of a $13 million revolving line of credit, $40 million term loan and $5 million LC commitment. The credit facility expires March 31, 2005, and bears interest at prime rate or LIBOR plus an applicable margin raging from 1.5% to 2.5% for prime and 2.5% to 3.5% for LIBOR based on certain leverage ratios. The loans are guaranteed by its non Internet subsidiaries. The revolving line of credit is limited to the lesser of the maximum availability of $13 million or a percentage of eligible receivables. The facility is subject to certain financial and other covenants. Item 7. Financial Statements, Pro Forma Financial Information and Exhibits - --------------------------------------------------------------------------- (a) Financial statements of businesses acquired * (b) Pro forma financial information * (c) The following documents are filed herewith as exhibits to this Form 8-K: 2.1 Agreement and Plan of Merger dated as of July 8, 1999, by and among the Registrant, a wholly-owned subsidiary of the Registrant and Grizzard Advertising, Inc. ** 20.1 Press release of the Registrant dated July 14, 1999 ** 20.2 Press release of the Registrant dated March 23, 2000 * It is impractical for MSGI to provide the required financial statements and pro forma financial information as of the date hereof. MSGI will file the required financial statements and pro forma financial information no later than 75 days after the date of this report. ** Incorporated by reference from the Registrant's Current Report on Form 8-K dated July 8, 1999. SIGNATURES Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized. MARKETING SERVICES GROUP, INC. Date: April 6, 2000 By: /s/ Cindy H. Hill ------------- -------------------------- Title: Chief Accounting Officer EX-20 2 EXHIBIT 20 Exhibit 20.2 MSGi Achieves $200 Million in Annualized Revenue With Purchase Of Grizzard Communications Group Management Team Expanded With Appointment of Chief Operating Officer New York, NY - March 22, 2000 - Marketing Services Group, Inc. (Nasdaq: MSGI), an Internet incubator and integrated marketing services industry leader, today announced the closing of its acquisition of Grizzard Communications Group, a vertically integrated network of marketing communications companies. Concurrent with the closing, MSGi also announced the appointments of Michael D. Dzvonik, Sylvia Estes and Jamie Karlin to the newly created positions of Chief Operating Officer, Vice President Human Resources and Vice President Corporate Communications, respectively. On July 14, 1999, MSGi announced the definitive agreement to acquire Grizzard Communications for approximately $100 million in cash and equity. Paribas, part of the BNP Paribas Group, funded $58 million in senior debt financing relating to the acquisition including a revolving credit facility. The shareholders of Grizzard also received 2,545,825 registered shares of MSGi valued at $19.64 per share, subject to SEC Rule 145 trading restrictions. For the calendar years ending December 31, 1998 and 1999, Grizzard Communications Group reported revenue of $65 million and $80 million, respectively, and adjusted EBITDA of $14.4 million and $16.5 million. With the addition of Grizzard, and its TABS Direct and Brand Imagination businesses, MSGi now owns and operates ten subsidiaries in addition to four minority Internet investments. "The Grizzard companies fully complement the core database marketing services of MSGi Direct and leverages the vast online marketing capabilities of the company's Internet Group," commented Jeremy Barbera, Chairman and Chief Executive Officer of MSGi. "The extensive capabilities that MSGi now offers will present the company with significant cross-selling opportunities, and will serve in the best interest of our newly expanded base of more than 5,000 clients." "We are very pleased to announce the appointments of Michael Dzvonik, Sylvia Estes and Jamie Karlin. With the expansion of MSGi Direct, it was imperative to bring a very seasoned professional to our management team. As the Chief Operating Officer of MSGi, Mike Dzvonik brings over 30 years of integrated marketing experience to the company and he will play a vital role in the ongoing integration and future growth of MSGi Direct. Additionally, the appointment of Mike Dzvonik will permit me substantially more time to focus on Internet incubation opportunities and evaluate potential monetization of the company's Internet assets." Mike Dzvonik, Chief Operating Officer of MSGi said, "While our first day as a consolidated business officially began today, we have spent the past six months integrating the cultures and capabilities of the two organizations, which will benefit our clients as well as our shareholders." Michael D. Dzvonik, Chairman and Chief Executive Officer of Grizzard, has acted as Grizzard's Executive Vice President since 1985, was named President in 1994, and was elected to his recent position in 1997. He serves as the Chairman of the Board of Directors of the Mail Advertising Service Association (MASA) and is a frequent speaker at Conferences and Postal Customer Councils. Mr. Dzvonik will be principally responsible for the operations of MSGi Direct. Sylvia Estes, Vice President Human Resources, joined Grizzard in 1986 and will now manage the HR needs of MSGi and its more than 1,000 full time employees. Ms. Estes will be responsible for fully integrating all HR programs, including training, development, benefits and compensation. From 1989 to 1990, she served as the President of the Society of Human Resources Management, Tara Chapter (Atlanta) and has her accreditation as Senior Professional in human resources in the Society's National organization (SHRM). Jamie Karlin, Director of Corporate Communications for MSGi has been appointed Vice President Corporate Communications, where she will be responsible for the communication strategy development and implementation, as well as public relations and investor relations for all wholly owned and minority owned MSGi businesses. About MSGi Marketing Services Group, Inc. is a leader in the Internet incubation and integrated marketing services industries. MSGi revenues have grown from $16 million in fiscal 1996 to in excess of $200 million on an annualized basis. GE Capital and CMGi are significant shareholders of the Company, with ownership interests of 16% and 9%, respectively. MSGi has two business divisions, The Internet Group and The Direct Group. MSGi Direct provides integrated marketing services across all mediums. The Internet Group's primary focus is WiredEmpire and its Marketing Agent technology, providing Internet marketing, e-commerce applications, Web development and hosting, online ad sales and consulting. The Group's strategic objective continues to focus on acquiring, investing in and incubating Internet companies. MSGi Direct, which will continue to leverage the synergies across all its companies in marketing and technology, provides strategic planning, creative, direct marketing, database marketing and management, telemarketing, telefundraising, print production, mailing and media planning and buying. Corporate headquarters are located at 333 Seventh Ave., New York, NY 10001. Telephone: 917-339-7100. Additional information is available on the company's Website: http://www.msginet.com. Matters discussed in this release include forward-looking statements that involve risks and uncertainties, and actual results may be materially different. Factors that could cause actual results to differ are stated in the company's reports to the Securities and Exchange Commission including its 10-Q for the period ended December 31, 1999 and the annual report on Form 10-K for the year ended June 30, 1999. # # # Contact: Jamie Karlin Morgen-Walke Associates Marketing Services Group, Inc. Cheryl Olson 917-339-7100 Press: Eileen King jamie@msginet.com 212-850-5600 -----END PRIVACY-ENHANCED MESSAGE-----