0001209191-15-030960.txt : 20150401 0001209191-15-030960.hdr.sgml : 20150401 20150401194614 ACCESSION NUMBER: 0001209191-15-030960 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20150330 FILED AS OF DATE: 20150401 DATE AS OF CHANGE: 20150401 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: VEEVA SYSTEMS INC CENTRAL INDEX KEY: 0001393052 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-PREPACKAGED SOFTWARE [7372] IRS NUMBER: 208235463 FISCAL YEAR END: 0131 BUSINESS ADDRESS: STREET 1: 4637 CHABOT DRIVE STREET 2: SUITE 210 CITY: PLEASANTON STATE: CA ZIP: 94588 BUSINESS PHONE: 925-452-6500 MAIL ADDRESS: STREET 1: 4637 CHABOT DRIVE STREET 2: SUITE 210 CITY: PLEASANTON STATE: CA ZIP: 94588 FORMER COMPANY: FORMER CONFORMED NAME: VERTICALS ONDEMAND INC DATE OF NAME CHANGE: 20070313 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Armenante Mark CENTRAL INDEX KEY: 0001585820 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-36121 FILM NUMBER: 15744921 MAIL ADDRESS: STREET 1: C/O VEEVA SYSTEMS INC. STREET 2: 4637 CHABOT DRIVE STE. 210 CITY: PLEASANTON STATE: CA ZIP: 94588 4 1 doc4.xml FORM 4 SUBMISSION X0306 4 2015-03-30 0 0001393052 VEEVA SYSTEMS INC VEEV 0001585820 Armenante Mark C/O VEEVA SYSTEMS INC. 4637 CHABOT DRIVE, SUITE 210 PLEASANTON CA 94588 1 0 1 0 Class A Common Stock 2015-03-30 4 C 0 25000 0.00 A 25000 D Class A Common Stock 2015-03-30 4 S 0 25000 25.3807 D 0 D Class A Common Stock 2015-03-31 4 C 0 25000 0.00 A 25000 D Class A Common Stock 2015-03-31 4 S 0 25000 25.4627 D 0 D Class A Common Stock 2015-03-30 4 C 0 2500 0.00 A 2500 I By Mark A. Armenante Grantor Retained Annuity Trust dated May 20, 2013 Class A Common Stock 2015-03-30 4 S 0 2500 25.3764 D 0 I By Mark A. Armenante Grantor Retained Annuity Trust dated May 20, 2013 Class A Common Stock 2015-03-31 4 C 0 2500 0.00 A 2500 I By Mark A. Armenante Grantor Retained Annuity Trust dated May 20, 2013 Class A Common Stock 2015-03-31 4 S 0 2500 25.0994 D 0 I By Mark A. Armenante Grantor Retained Annuity Trust dated May 20, 2013 Class A Common Stock 2015-03-30 4 C 0 2500 0.00 A 2500 I By Elizabeth T. Armenante Grantor Retained Annuity Trust dated May 20, 2013 Class A Common Stock 2015-03-30 4 S 0 2500 25.3836 D 0 I By Elizabeth T. Armenante Grantor Retained Annuity Trust dated May 20, 2013 Class A Common Stock 2015-03-31 4 C 0 2500 0.00 A 2500 I By Elizabeth T. Armenante Grantor Retained Annuity Trust dated May 20, 2013 Class A Common Stock 2015-03-31 4 S 0 2500 25.0936 D 0 I By Elizabeth T. Armenante Grantor Retained Annuity Trust dated May 20, 2013 Class B Common Stock 2015-03-30 4 C 0 25000 0.00 D Class A Common Stock 25000 9175000 D Class B Common Stock 2015-03-31 4 C 0 25000 0.00 D Class A Common Stock 25000 9150000 D Class B Common Stock 2015-03-30 4 C 0 2500 0.00 D Class A Common Stock 2500 810500 I By Mark A. Armenante Grantor Retained Annuity Trust dated May 20, 2013 Class B Common Stock 2015-03-31 4 C 0 2500 0.00 D Class A Common Stock 2500 808000 I By Mark A. Armenante Grantor Retained Annuity Trust dated May 20, 2013 Class B Common Stock 2015-03-30 4 C 0 2500 0.00 D Class A Common Stock 2500 810500 I By Elizabeth T. Armenante Grantor Retained Annuity Trust dated May 20, 2013 Class B Common Stock 2015-03-31 4 C 0 2500 0.00 D Class A Common Stock 2500 808000 I By Elizabeth T. Armenante Grantor Retained Annuity Trust dated May 20, 2013 The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.0500 to $25.6500 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2). The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.0000 to $25.6300 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (3). Shares held by the Mark A. Armenante Grantor Retained Annuity Trust dated May 20, 2013 (the "Mark Armenante GRAT"). The Reporting Person is a trustee and beneficiary of the Mark Armenante GRAT, and may be deemed to share voting and dispositive power with regard to the reported shares held by the Mark Armenante GRAT. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.2000 to $25.5900 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5). The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.0000 to $25.2300 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (6). Shares held by the Elizabeth T. Armenante Grantor Retained Annuity Trust dated May 20, 2013 (the "Elizabeth Armenante GRAT"). The Reporting Person is a trustee and family member of Elizabeth Armenante, the beneficiary of the Elizabeth Armenante GRAT, and may be deemed to share voting and dispositive power with regard to the reported shares held by the Elizabeth Armenante GRAT. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.2400 to $25.5900 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (8). The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.0000 to $25.2300 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (9). Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023. Meaghan Nelson, attorney-in-fact 2015-04-01