Business Segmentation (Details) (USD $)	3 Months Ended		6 Months Ended			3 Months Ended		6 Months Ended			3 Months Ended		6 Months Ended			3 Months Ended		6 Months Ended
	Jun. 30, 2012	Jul. 02, 2011	Jun. 30, 2012	Jul. 02, 2011	Dec. 31, 2011	Jun. 30, 2012 Core Standards Contract Services and Ingredients Segment [Member]	Jul. 02, 2011 Core Standards Contract Services and Ingredients Segment [Member]	Jun. 30, 2012 Core Standards Contract Services and Ingredients Segment [Member]	Jul. 02, 2011 Core Standards Contract Services and Ingredients Segment [Member]	Dec. 31, 2011 Core Standards Contract Services and Ingredients Segment [Member]	Jun. 30, 2012 Retai lDietary Supplement Products Segment [Member]	Jul. 02, 2011 Retai lDietary Supplement Products Segment [Member]	Jun. 30, 2012 Retai lDietary Supplement Products Segment [Member]	Jul. 02, 2011 Retai lDietary Supplement Products Segment [Member]	Dec. 31, 2011 Retai lDietary Supplement Products Segment [Member]	Jun. 30, 2012 Other1 [Member]	Jul. 02, 2011 Other1 [Member]	Jul. 02, 2012 Other1 [Member]	Jul. 02, 2011 Other1 [Member]	Dec. 31, 2011 Other1 [Member]
Gross Sales	$ 2,751,397	$ 1,944,353	$ 6,802,541	$ 4,485,933		$ 2,202,296	$ 1,944,353	$ 4,074,014	$ 4,485,933		$ 549,101		$ 2,728,527
Promotions, discounts and returns	(80,786)	(6,377)	(2,346,924)	(8,712)		(51,711)	(6,377)	(68,681)	(8,712)		(29,075)		(2,278,243)
Net sales	2,670,611	1,937,976	4,455,617	4,477,221		2,150,585	1,937,976	4,005,333	4,477,221		520,026		450,284
Cost of sales	1,905,916	1,357,058	4,295,136	2,875,907		1,528,203	1,352,371	2,874,825	2,871,220		377,713	4,687	1,420,311	4,687
Gross profit	764,695	580,918	160,481	1,601,314		622,382	585,605	1,130,508	1,606,001		142,313	(4,687)	(970,027)	(4,687)
Sales and marketing	1,868,418	565,975	3,727,080	1,011,482		536,572	473,064	1,011,516	915,873		1,331,846	92,911	2,715,564	95,609
General and Administrative	2,883,728	1,849,733	4,845,639	3,572,568												2,883,728	1,849,733	4,845,639	3,572,568
Operating expenses	4,752,146	2,415,708	8,572,719	4,584,050		536,572	473,064	1,011,516	915,873		1,331,846	92,911	2,715,564	95,609		2,883,728	1,849,733	4,845,639	3,572,568
Operating income (loss)	(3,987,451)	(1,834,790)	(8,412,238)	(2,982,736)		85,810	112,541	118,992	690,128		(1,189,533)	(97,598)	(3,685,591)	(100,296)		(2,883,728)	(1,849,733)	(4,845,639)	(3,572,568)
Total assets	$ 10,195,542		$ 10,195,542		$ 6,269,905	$ 3,278,355		$ 3,278,355		$ 3,167,191	$ 3,853,120		$ 3,853,120		$ 1,470,268	$ 3,064,067				$ 1,632,446