CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS (unaudited) (USD $)	3 Months Ended		9 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2012
Income Statement [Abstract]
Net sales	$ 16,115,708	$ 7,954,046	$ 41,186,943	$ 16,544,110
Cost of sales	2,113,438	1,425,336	6,216,940	3,499,117
Gross margin	14,002,270	6,528,710	34,970,003	13,044,993
Operating expenses:
Research and development expenses	1,287,361	838,690	3,458,585	1,748,847
Selling, general and administrative expenses	12,711,225	5,756,559	31,948,607	11,443,611
Impairment of intangible assets	0	1,798,495	0	1,798,495
Fair value adjustment of earn-out liability	0	1,320,000	0	1,320,000
Amortization of intangible assets	259,575	449,692	789,809	1,117,646
Operating income (loss)	(255,891)	(3,634,726)	(1,226,998)	(4,383,606)
Other income (expense), net
Amortization of debt discount	0	(439,064)	(1,328,439)	(1,222,290)
Interest expense, net	(4,527)	(145,582)	(32,503)	(451,196)
Income (loss) before income tax provision	(260,418)	(4,219,372)	(2,587,940)	(6,057,092)
Income tax provision	(46,700)	0	(96,975)	0
Net Income (loss)	$ (307,118)	$ (4,219,372)	$ (2,684,915)	$ (6,057,092)
Net income (loss) per common share - basic and diluted (in dollars per share)	$ 0.00	$ (0.05)	$ (0.03)	$ (0.07)
Weighted average shares outstanding - basic and diluted (in shares)	96,914,856	84,493,164	95,429,988	84,091,014