0001144204-09-001571.txt : 20090112 0001144204-09-001571.hdr.sgml : 20090112 20090112171525 ACCESSION NUMBER: 0001144204-09-001571 CONFORMED SUBMISSION TYPE: 8-K PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20090112 ITEM INFORMATION: Other Events ITEM INFORMATION: Financial Statements and Exhibits FILED AS OF DATE: 20090112 DATE AS OF CHANGE: 20090112 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Lateral Media, Inc. CENTRAL INDEX KEY: 0001373479 STANDARD INDUSTRIAL CLASSIFICATION: METAL MINING [1000] IRS NUMBER: 000000000 STATE OF INCORPORATION: DE FISCAL YEAR END: 0630 FILING VALUES: FORM TYPE: 8-K SEC ACT: 1934 Act SEC FILE NUMBER: 333-136806 FILM NUMBER: 09522342 BUSINESS ADDRESS: STREET 1: C/O TRINAD CAPITAL STREET 2: 2121 AVENUE OF THE STARS, SUITE 2550 CITY: LOS ANGELES, STATE: CA ZIP: 90067 BUSINESS PHONE: 310.601.2500 MAIL ADDRESS: STREET 1: C/O TRINAD CAPITAL STREET 2: 2121 AVENUE OF THE STARS, SUITE 2550 CITY: LOS ANGELES, STATE: CA ZIP: 90067 FORMER COMPANY: FORMER CONFORMED NAME: ASIANADA, INC. DATE OF NAME CHANGE: 20060821 8-K 1 v136863_8-k.htm

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

FORM 8-K

CURRENT REPORT

PURSUANT TO SECTION 13 OR 15(D) OF THE

SECURITIES EXCHANGE ACT OF 1934

Date of Report (Date of earliest event reported) January 12, 2009

Lateral Media, Inc.

(Exact name of registrant as specified in its charter)

Delaware	333-136806	98-0539032
(State or Other Jurisdiction	(Commission File Number)	(I.R.S. Employer
of Incorporation)		Identification No.)

2121 Avenue of the Stars, Suite 2550

Los Angeles, CA 90067

(Address of principal executive

offices including zip code)

(310) 601-2500

(Registrant’s telephone number,

including area code)

(Former name or former address, if changed since last report)

o	Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

o	Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

o	Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

o	Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

ITEM 8.01 OTHER EVENTS.

On January 12, 2009, Lateral Media, Inc. issued a press release announcing its launch of the Recycler Publishing Network of websites. A copy of the press release is attached as Exhibit 99.1 to this Current Report on Form 8-K and is incorporated herein by reference.

ITEM 9.01 FINANCIAL STATEMENTS AND EXHIBITS.

(d) Exhibits


Exhibit No.		Exhibit
99.1		Press Release, dated January 12, 2009.

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

Date: January 12, 2009

	LATERAL MEDIA, INC.



	By: /s/ Jeffrey Schwartz
	Name: Jeffrey Schwartz
	Title: Chief Executive Officer

EX-99.1 2 v136863_ex99-1.htm

Lateral Media Begins Operations

Launches with More Than 30 Websites

Including (expertautos.com, fordusedcarsales.com,

hondausedcarsales.com & toyotausedcarsales.com)

BEVERLY HILLS, CA.—January 12, 2009 Lateral Media, Inc. (OTCBB:ASND) announced today that it has commenced operations and launched the Recycler Publishing Network of websites including www.expertautos.com, www.fordusedcarsales.com www.hondausedcarsales.com and www.toyotausedcarsales.com

The websites are designed to help private party sellers of cars, boats, RVs, and motorcycles market and sell their listings using the Internet. The websites display inventory, allow buyers to communicate with sellers, and provide a series of useful and helpful tools and content to inform and educate buyers and sellers about private party transactions.

Lateral Media’s strategic focus will be acquiring various types of companies in performance marketing and online publishing. Lateral Media will attempt to accomplish this by utilizing the combined strengths of its media industry relationships and expertise of its officers and directors, including Jeffrey Schwartz, as Chairman and CEO of Lateral Media and Robert Ellin, Partner, Trinad Capital.

Jeffrey Schwartz stated, “We’re excited to launch this new network of websites. It’s a very cutting edge business model with new user-enhanced software. We are already getting positive feedback from customers, as our contact center has already staffed up with sales reps working on our behalf.”

Lateral Media is a development stage company whose mission is to build a unique combination of online publishing and performance marketing companies through asset acquisition, merger, exchange of capital stock, or other business combination with domestic or foreign businesses. For more information, please visit www.lateralmedia.net

Safe Harbor

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, about Lateral Media. Forward-looking statements are statements that are not historical facts. Such forward-looking statements, based upon the current beliefs and expectations of Lateral Media’s management, are subject to risks and uncertainties, which could cause actual results to differ from the forward-looking statements. The following factors, among others, could cause actual results to differ from those set forth in the forward-looking statements: general economic conditions; geopolitical events and regulatory changes; requirements or changes adversely affecting the businesses in which Lateral Media will be engaged; demand for the products and services that Lateral Media provides, as well as other relevant risks detailed in Lateral Media's filings with the Securities and Exchange Commission. The information set forth herein should be read in light of such risks. Lateral Media assumes no obligation to update the information contained in this press release.

For More Information

Please Contact:

Michael Saltzman

Saltzman Communications

(310) 271 5789

Michael@Saltzmanpr.com