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Stock-based Compensation
6 Months Ended
Jun. 30, 2020
Share-based Payment Arrangement [Abstract]  
Disclosure of Compensation Related Costs, Share-based Payments [Text Block] Stock-Based Compensation
Stock-based compensation expense includes stock options, restricted stock awards, and restricted stock units granted to employees and other service providers and has been reported in the Company’s consolidated statements of operations depending on the function performed by the employee or other service provider. Stock-based compensation expense recognized in the consolidated statements of operations was as follows (in thousands):
 Three Months Ended June 30,Six Months Ended June 30,
 2020201920202019
Veterinary invoice expense$245  $185  $423  $346  
Other cost of revenue99  93  189  179  
Technology and development133  110  233  173  
General and administrative1,075  918  1,804  1,536  
Sales and marketing675  567  1,231  996  
Total stock-based compensation expense2,227  1,873  3,880  3,230  
Capitalized stock-based compensation67  49  120  109  
Total stock-based compensation$2,294  $1,922  $4,000  $3,339  

As of June 30, 2020, the Company had 101,341 unvested stock options and 812,143 unvested restricted stock awards and restricted stock units that are expected to vest. Stock-based compensation expenses of $0.7 million related to unvested stock options and $21.8 million related to unvested restricted stock awards and restricted stock units are expected to be recognized over a weighted average period of approximately 0.8 years and 3.1 years, respectively.
Stock Options
A summary of the Company's stock option activity is as follows:
Number of OptionsWeighted Average Exercise Price per ShareAggregate Intrinsic Value (in thousands)
Outstanding as of December 31, 20192,097,978  $9.86  $57,907  
Granted—  —  —  
Exercised(156,295) 11.43  3,531  
Forfeited(11,332) 17.59  —  
Outstanding as of June 30, 20201,930,351  9.69  63,709  
Exercisable as of June 30, 20201,829,010  $9.23  $61,194  

As of June 30, 2020, stock options outstanding and stock options exercisable had a weighted average remaining contractual life of 4.5 years and 4.4 years, respectively.
Restricted Stock Awards and Restricted Stock Units
A summary of the Company’s restricted stock award and restricted stock unit activity is as follows:
Number of 
Shares
Weighted Average
Grant Date Fair Value per Share
Unvested shares as of December 31, 2019581,943  $29.56  
Granted439,690  27.34  
Vested(160,169) 29.08  
Forfeited(49,321) 29.81  
Unvested shares as of June 30, 2020812,143  $28.44