Segments (Tables)

6 Months Ended

Jun. 30, 2019

Segment Reporting [Abstract]

Revenue and Gross Profit from Segments [Table Text Block]

Revenue and gross profit of the Company’s segments were as follows (in thousands):

	Three Months Ended June 30,						Six Months Ended June 30,
	2019			2018			2019			2018
Revenue:
Subscription business	$	77,736		$	63,867		$	151,958		$	125,384
Other business	14,463			9,525			27,219			17,768
	92,199			73,392			179,177			143,152
Veterinary invoice expense:
Subscription business	57,161			46,446			110,799			91,583
Other business	8,772			5,334			16,416			10,310
	65,933			51,780			127,215			101,893
Other cost of revenue:
Subscription business	7,103			5,887			13,852			11,764
Other business	4,450			3,372			8,365			6,078
	11,553			9,259			22,217			17,842
Gross profit:
Subscription business	13,472			11,534			27,307			22,037
Other business	1,241			819			2,438			1,380
	14,713			12,353			29,745			23,417
Technology and development	2,578			2,298			5,247			4,462
General and administrative	5,219			4,610			10,638			9,068
Sales and marketing:
Subscription business	8,719			5,614			16,816			11,465
Other business	38			88			168			175
	8,757			5,702			16,984			11,640
Gain (loss) from investment in joint venture	(272		)	—			(272		)	—
Operating loss	$	(2,113	)	$	(257	)	$	(3,396	)	$	(1,753	)

Revenue from External Customers by Geographic Areas [Table Text Block]

The following table presents the Company’s revenue by geographic region of the member (in thousands):

	Three Months Ended June 30,				Six Months Ended June 30,
	2019		2018		2019		2018
United States	$	75,930	$	59,431	$	147,087	$	115,440
Canada	16,269		13,961		32,090		27,712
Total revenue	$	92,199	$	73,392	$	179,177	$	143,152