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CONSOLIDATED STATEMENTS OF OPERATIONS - USD ($)
3 Months Ended 9 Months Ended
Sep. 30, 2019
Sep. 30, 2018
Sep. 30, 2019
Sep. 30, 2018
CONSOLIDATED STATEMENTS OF OPERATIONS        
Revenue $ 2,776,436 $ 1,494,313 $ 7,197,736 $ 3,878,552
Cost of revenue 1,121,307 672,589 3,171,715 1,882,698
Gross profit 1,655,129 821,724 4,026,021 1,995,854
Operating expenses:        
Selling and marketing 1,424,210 625,789 3,389,912 1,813,345
Research and development 139,570 48,860 501,400 147,889
General and administrative 2,249,302 1,445,539 6,452,315 3,592,004
Total operating expenses 3,813,082 2,120,188 10,343,627 5,553,238
Operating loss (2,157,953) (1,298,464) (6,317,606) (3,557,384)
Other income (expense):        
Unrealized gain (loss) on marketable securities 456 (1,680) 252 (30)
Interest (expense) income, net (37,746) (32,892) (39,323) (32,760)
Total other (loss) income (37,290) (34,572) (39,071) (32,790)
Net loss (2,195,243) (1,333,036) (6,356,677) (3,590,174)
Dividends on Series A convertible preferred stock (13,233) (13,233) (39,267) (40,507)
Net loss available to common stockholders $ (2,208,476) $ (1,346,269) $ (6,395,944) $ (3,630,681)
Net loss per common share-basic and diluted $ (0.27) $ (0.19) $ (0.81) $ (0.54)
Weighted average common shares outstanding-basic and diluted 8,279,207 7,084,716 7,847,905 6,676,968