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OPTIONS (Details) (USD $)
0 Months Ended 3 Months Ended 6 Months Ended 3 Months Ended 6 Months Ended 12 Months Ended 6 Months Ended 0 Months Ended
Mar. 28, 2014
Jun. 30, 2014
Jun. 30, 2013
Jun. 30, 2014
Jun. 30, 2013
Dec. 31, 2013
Jun. 30, 2014
Options
Jun. 30, 2013
Options
Jun. 30, 2014
Options
Jun. 30, 2013
Options
Dec. 31, 2013
Options
Jun. 30, 2014
Options
Minimum
Jun. 30, 2014
Options
Maximum
Jan. 27, 2014
Options
Options issued on January 27, 2014
Jan. 27, 2014
Options
Options issued on January 27, 2014
Immediate vesting
Jan. 27, 2014
Options
Options issued on January 27, 2014
Vesting upon company reporting minimum $10 million in annualized revenue by 2nd anniversary
Jan. 27, 2014
Options
Options issued on January 27, 2014
Vesting upon company reporting minimum $20 million in annualized revenue by 3rd anniversary
Feb. 17, 2014
Options
Options issued on February 17, 2014
Mar. 03, 2014
Options
Options issued on March 3, 2014
Mar. 03, 2014
Options
Options issued on March 3, 2014
Immediate vesting
Mar. 03, 2014
Options
Options issued on March 3, 2014
Vesting every 90 days
Mar. 24, 2014
Options
Options issued on March 24, 2014
Mar. 24, 2014
Options
Options issued on March 24, 2014
One individual
Jun. 02, 2014
Options
Options awarded on June 2, 2014
Jun. 09, 2014
Options
Options awarded on June 9, 2014
Jun. 11, 2014
Options
Options awarded on June 11, 2014
Jun. 30, 2014
Options
Options awarded on June 30, 2014
Options                                                      
Options to purchase shares of common stock issued and outstanding             9,287,350   9,287,350   4,485,250                                
Number of options:                                                      
Outstanding at beginning of the period (in shares)                 4,485,250                                    
Granted (in shares)                 4,902,100         1,500,000       55,000 250,000     2,522,100 200,000 175,000 175,000 400,000 400,000
Less Exercised (in shares) 100,000               100,000                                    
Outstanding at the end of the period (in shares)             9,287,350   9,287,350   4,485,250                                
Wtd Avg. Exercise Price                                                      
Outstanding at beginning of the period (in dollars per share)                 $ 0.38                                    
Granted (in dollars per share)                 $ 0.42                                    
Less Exercised (in dollars per share)                 $ 0.25                                    
Outstanding at end of the period (in dollars per share)             $ 0.40   $ 0.40   $ 0.38                                
Wtd Avg. Remaining Term                                                      
Outstanding at beginning of the period, wtd Avg. Remaining Term                 4 years 1 month 2 days   3 years 11 months 16 days                                
Outstanding at end of the period, wtd Avg. Remaining Term                 4 years 1 month 2 days   3 years 11 months 16 days                                
Intrinsic Value                                                      
Outstanding at beginning of the period, Intrinsic Value (in dollars)                 $ 105,410                                    
Outstanding at end of the period, Intrinsic Value (in dollars)             121,534   121,534   105,410                                
Significant assumptions used in the valuation                                                      
Expected term                       2 years 6 months 3 years 3 months 29 days                            
Expected volatility (as a percent)                 100.00%                                    
Risk-free interest rate (as a percent)                       0.83% 1.76%                            
Expected dividend yield (as a percent)                 0.00%                                    
Grant date fair value of options                           303,562       10,556 36,935     724,948   35,834 35,834 68,830 68,830
Share based compensation expense   423,257 168,542 1,227,408 253,358   290,158 168,542 624,353 253,358                                  
Number of options awarded                 4,902,100         1,500,000       55,000 250,000     2,522,100 200,000 175,000 175,000 400,000 400,000
Vesting percentage                             33.33% 33.33% 33.33%     20.00% 20.00%            
Minimum annualized revenues reported by second anniversary from the grant date                               10,000,000                      
Minimum annualized revenues reported by third anniversary from the grant date                                 $ 20,000,000                    
Exercise Price (in dollars per share)                           $ 0.40       $ 0.305 $ 0.40     $ 0.45   $ 0.33 $ 0.33 $ 0.33 $ 0.34
Vesting period                                   3 years       3 years   3 years 3 years 3 years 3 years
Common shares for the exercise of options 100,000               100,000                                    
Common Stock, shares issued 49,496 59,256,291   59,256,291   53,239,369