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REVENUE RECOGNITION (Performance Obligation) (Details) - Sponsorship and Advertising [Member]
$ in Billions
Dec. 31, 2019
USD ($)
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction [Line Items]  
Revenue related to future benefits to be provided by the company. $ 1.1
Percentage of revenue on contracted agreements to be recognized in 2020 33.00%
Percentage of revenue on contracted agreements to be recognized in 2021 26.00%
Percentage of revenue on contracted agreement to be recognized in 2022 17.00%
Percentage of revenue on contracted agreements to be recognized after 2022 24.00%