Schedule of Stock-Based Compensation Expense (Details) (USD $)	3 Months Ended
	Oct. 31, 2014
Capital Stock Schedule Of Stock-based Compensation Expense 1	$ 330,331
Capital Stock Schedule Of Stock-based Compensation Expense 2	290,552
Capital Stock Schedule Of Stock-based Compensation Expense 3	100,379
Capital Stock Schedule Of Stock-based Compensation Expense 4	13,604
Capital Stock Schedule Of Stock-based Compensation Expense 5	430,710
Capital Stock Schedule Of Stock-based Compensation Expense 6	304,156
Capital Stock Schedule Of Stock-based Compensation Expense 7	572,276
Capital Stock Schedule Of Stock-based Compensation Expense 8	0
Capital Stock Schedule Of Stock-based Compensation Expense 9	572,276
Capital Stock Schedule Of Stock-based Compensation Expense 10	0
Capital Stock Schedule Of Stock-based Compensation Expense 11	451,310
Capital Stock Schedule Of Stock-based Compensation Expense 12	34,169
Capital Stock Schedule Of Stock-based Compensation Expense 13	451,310
Capital Stock Schedule Of Stock-based Compensation Expense 14	34,169
Capital Stock Schedule Of Stock-based Compensation Expense 15	0
Capital Stock Schedule Of Stock-based Compensation Expense 16	(993)
Capital Stock Schedule Of Stock-based Compensation Expense 17	1,454,296
Capital Stock Schedule Of Stock-based Compensation Expense 18	$ 337,332