CAPITAL STOCK (Narrative) (Details) (USD $)	12 Months Ended
	Jul. 31, 2013 Y
Capital Stock 1	750,000,000
Capital Stock 2	$ 0.001
Capital Stock 3	$ 20,968,743
Capital Stock 4	6,246,078
Capital Stock 5	$ 3.60
Capital Stock 6	38,692
Capital Stock 7	268,625
Capital Stock 8	123,581
Capital Stock 9	115,000
Capital Stock 10	34,247
Capital Stock 11	406,615
Capital Stock 12	346,598
Capital Stock 13	8,905,128
Capital Stock 14	2,000,000
Capital Stock 15	1.29
Capital Stock 16	48,748
Capital Stock 17	5.13
Capital Stock 18	$ 23.08
Capital Stock 19	38,773
Capital Stock 20	$ 3.59
Capital Stock 21	38,773
Capital Stock 22	3,900
Capital Stock 23	5,325,997
Capital Stock 24	5,304,947
Capital Stock 25	21,050
Capital Stock 26	$ 273,308
Capital Stock 27	1.13
Capital Stock 28	44,848