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Segmented information (Tables)
12 Months Ended
Dec. 31, 2023
Segment Reporting [Abstract]  
Schedule of Revenue By Geographical Region

The Company had the following revenue by geographical region.

 

   2023   2022   2021 
Ad tech advertising revenue               
Western Europe  $5,163,712   $5,675,383   $3,927,191 
Central, Eastern and Southern Europe   488,973    297,862    193,085 
North America   5,769,464    7,096,255    7,653,038 
Other   457,276    1,356,418    421,204 
                
Total ad tech advertising revenue  $11,879,425   $14,425,918   $12,194,518 
                
Programmatic advertising revenue               
North America  $1,223,392   $361,394   $58,507 
                
Total Programmatic advertising revenue  $1,223,392   $361,394   $58,507 
                
Content revenue               
Western Europe  $73,085   $76,572   $84,884 
Central, Eastern and Southern Europe   41    381    1,517 
North America   8,651    37,766    47,390 
Other   142,230    195,025    97,823 
                
Total content revenue  $224,007   $309,744   $231,614 
                
Total revenue               
Western Europe  $5,236,797   $5,751,955   $4,012,075 
Central, Eastern and Southern Europe   489,014    298,243    194,602 
North America   7,001,507    7,495,415    7,758,935 
Other   599,506    1,551,443    519,027 
Total revenue  $13,326,824   $15,097,056   $12,484,639 
Schedule of Equipment By Location

The Company’s equipment is located as follows:

 

Net Book Value  2023   2022 
         
Anguilla  $-   $60 
Canada   18,730    20,143 
Israel   7,439    9,279 
United Kingdom   3,065    4,040 
Total equipment  $29,234   $33,522