XML 53 R39.htm IDEA: XBRL DOCUMENT v3.22.1
Segmented information (Tables)
12 Months Ended
Dec. 31, 2021
Segment Reporting [Abstract]  
Schedule of Revenue By Geographical Region

The Company had the following revenue by geographical region.

   2021   2020 
Ad tech advertising revenue          
Western Europe  $3,927,191   $1,911,627 
Central, Eastern and Southern Europe   193,085    - 
North America   7,702,386    4,702,565 
Other   421,204    133,872 
           
Total ad tech advertising revenue  $12,243,866   $6,748,064 
           
Content revenue          
Western Europe  $84,884   $100,625 
Central, Eastern and Southern Europe   1,517    38,741 
North America   47,390    182,676 
Other   97,823    77,923 
           
Total content revenue  $231,614   $399,965 
           
Total revenue          
Western Europe  $4,012,075   $2,012,252 
Central, Eastern and Southern Europe   194,602    38,741 
North America   7,749,776    4,885,241 
Other   519,027    211,795 
Total revenue  $12,475,480   $7,148,029 
Schedule of Company Equipment

The Company’s equipment is located as follows:

 

Net Book Value  2021   2020 
         
Anguilla  $91   $164 
Canada   8,542    7,482 
Israel   11,055    12,870 
United Kingdom   835    1,323 
Total equipment  $20,523   $21,839