Note 15 - Segmented Information

6 Months Ended

Jun. 30, 2020

Notes to Financial Statements

Segment Reporting Disclosure [Text Block]

15. Segmented information:

Revenue

The Company operates in reportable business segments, the sale of Ad tech advertising and content revenue.

The Company had the following revenue by geographical region.

	Six Months ended June 30, 2020		Six Months ended June 30, 2019		Three Months ended June 30, 2020		Three Months ended June 30, 2019
Ad tech advertising revenue
Western Europe	$	635,540	$	119,278	$	301,100	$	119,278
North America		814,121		685,982		305,127		455,120
Other		57,603		4,654		5,482		4,654
Total ad tech advertising revenue	$	1,507,264	$	809,914	$	611,709	$	579,052
Content revenue
Western Europe	$	53,257	$	34,686	$	26,855	$	32,233
Central, Eastern and Southern Europe		52,996		99,893		20,452		50,496
North America		75,063		125,606		56,432		107,302
Other		32,226		54,143		21,379		49,203
Total content revenue	$	213,542	$	314,328	$	125,118	$	239,234
Total revenue
Western Europe	$	688,797	$	153,964	$	327,955	$	151,511
Central, Eastern and Southern Europe		52,996		99,893		20,452		50,496
North America		889,184		811,588		361,559		562,422
Other		89,829		58,797		26,861		53,857
Total revenue	$	1,720,806	$	1,124,242	$	736,827	$	818,286

Equipment

The Company's equipment is located as follows:

Net Book Value	June 30, 2020		December 31, 2019
Anguilla	$	204	$	245
Canada		9,272		11,061
Israel		11,337		13,892
United Kingdom		1,653		1,984
	$	22,466	$	27,182