2. Summary of significant accounting policies (Details Narrative) - USD ($)	12 Months Ended
Dec. 31, 2015	Dec. 31, 2014
Selling and marketing expenses	$ 549,534	$ 247,258
Advertising costs	0	628,029
Software development costs	$ 3,857,636	$ 2,627,420
Stock options excluded from calculation	0	0
Equipment and computers
Useful life	3 years
Furniture and fixtures
Useful life	5 years

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Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line.

+ References

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-Publisher FASB
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Securities (including those issuable pursuant to contingent stock agreements) that could potentially dilute basic earnings per share (EPS) or earnings per unit (EPU) in the future that were not included in the computation of diluted EPS or EPU because to do so would increase EPS or EPU amounts or decrease loss per share or unit amounts for the period presented.

+ References

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-Publisher FASB
-Name Accounting Standards Codification
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-Name Accounting Standards Codification
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Useful life of long lived, physical assets used in the normal conduct of business and not intended for resale, in 'PnYnMnDTnHnMnS' format, for example, 'P1Y5M13D' represents the reported fact of one year, five months, and thirteen days. Examples include, but not limited to, land, buildings, machinery and equipment, office equipment, furniture and fixtures, and computer equipment.

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The aggregate total amount of expenses directly related to the marketing or selling of products or services.

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