12. Segmented information (Details) (USD $)	12 Months Ended
	Dec. 31, 2012	Dec. 31, 2011
Revenues from External Customers and Long-Lived Assets [Line Items]
Total gaming revenue	$ 1,721,135	$ 1,349,953
Total advertising revenue	44,693	66,705
Total revenue	1,765,828	1,416,658
Western Europe [Member]
Revenues from External Customers and Long-Lived Assets [Line Items]
Total gaming revenue	241,417	237,297
Total advertising revenue
Total revenue	241,417	237,297
Central Eastern and Southern Europe [Member]
Revenues from External Customers and Long-Lived Assets [Line Items]
Total gaming revenue	15,748	29,575
Total advertising revenue
Total revenue	15,748	29,575
Nordics [Member]
Revenues from External Customers and Long-Lived Assets [Line Items]
Total gaming revenue	1,450,270	1,064,049
Total advertising revenue	6,891	9,931
Total revenue	1,457,161	1,073,980
Other [Member]
Revenues from External Customers and Long-Lived Assets [Line Items]
Total gaming revenue	13,700	19,032
Total advertising revenue	37,802	56,774
Total revenue	$ 51,502	$ 75,806