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Goodwill and Intangible Assets (Tables)
3 Months Ended
Mar. 31, 2021
Goodwill And Intangible Assets Disclosure [Abstract]  
Summary of Intangible Assets

The following table summarizes the Company’s intangible assets, net:

 

 

 

 

 

 

 

March 31, 2021

 

 

 

Estimated

Useful Lives

(Years)

 

 

Gross

Carrying

Amount

 

 

Accumulated

Amortization

 

 

Net

 

Customer, affiliate and advertiser relationships

 

5-19

 

 

$

78,546

 

 

$

(7,803

)

 

$

70,743

 

Developed websites, technology and patents

 

 

10

 

 

 

32,725

 

 

 

(2,059

)

 

 

30,666

 

Trademark, trade name and domain name

 

5-16

 

 

 

7,652

 

 

 

(1,961

)

 

 

5,691

 

Proprietary user information database and internet traffic

 

 

5

 

 

 

1,146

 

 

 

(1,146

)

 

 

 

Non-compete agreements

 

1.5-3

 

 

 

230

 

 

 

(73

)

 

 

157

 

Total intangible assets

 

 

 

 

 

$

120,299

 

 

$

(13,042

)

 

$

107,257

 

 

 

 

 

 

 

 

 

December 31, 2020

 

 

 

Estimated

Useful Lives

(Years)

 

 

Gross

Carrying

Amount

 

 

Accumulated

Amortization

 

 

Net

 

Customer, affiliate and advertiser relationships

 

5-19

 

 

$

78,283

 

 

$

(6,595

)

 

$

71,688

 

Developed websites, technology and patents

 

 

10

 

 

 

32,535

 

 

 

(1,315

)

 

 

31,220

 

Trademark, trade name and domain name

 

5-16

 

 

 

7,619

 

 

 

(1,831

)

 

 

5,788

 

Proprietary user information database and internet traffic

 

 

5

 

 

 

1,149

 

 

 

(1,149

)

 

 

Non-compete agreements

 

1.5-3

 

 

 

230

 

 

 

(54

)

 

 

176

 

Total intangible assets

 

 

 

 

 

$

119,816

 

 

$

(10,944

)

 

$

108,872

 

Schedule of Amortization Expense of Intangible Assets

The Company expects amortization expense of intangible assets to be as follows:

 

Years Ending December 31:

 

Amortization

Expense

 

2021 (April 1 – December 31)

 

$

6,516

 

2022

 

 

8,241

 

2023

 

 

8,072

 

2024

 

 

8,041

 

2025

 

 

8,041

 

Thereafter

 

 

68,346

 

Total

 

$

107,257