Goodwill and Intangible Assets

3 Months Ended

Mar. 31, 2021

Goodwill And Intangible Assets Disclosure [Abstract]

Goodwill and Intangible Assets

6. Goodwill and Intangible Assets

The following table summarizes the Company’s intangible assets, net:

			March 31, 2021
	Estimated Useful Lives (Years)		Gross Carrying Amount		Accumulated Amortization			Net
Customer, affiliate and advertiser relationships	5-19		$	78,546	$	(7,803	)	$	70,743
Developed websites, technology and patents		10		32,725		(2,059	)		30,666
Trademark, trade name and domain name	5-16			7,652		(1,961	)		5,691
Proprietary user information database and internet traffic		5		1,146		(1,146	)		—
Non-compete agreements	1.5-3			230		(73	)		157
Total intangible assets			$	120,299	$	(13,042	)	$	107,257

			December 31, 2020
	Estimated Useful Lives (Years)		Gross Carrying Amount		Accumulated Amortization			Net
Customer, affiliate and advertiser relationships	5-19		$	78,283	$	(6,595	)	$	71,688
Developed websites, technology and patents		10		32,535		(1,315	)		31,220
Trademark, trade name and domain name	5-16			7,619		(1,831	)		5,788
Proprietary user information database and internet traffic		5		1,149		(1,149	)	—
Non-compete agreements	1.5-3			230		(54	)		176
Total intangible assets			$	119,816	$	(10,944	)	$	108,872

Intangible assets are amortized over their estimated useful lives, which range from eighteen months to nineteen years, using methods of amortization that are expected to reflect the estimated pattern of economic use. The remaining amortization expense will be recognized over a weighted-average period of approximately 7.4 years. Amortization expense was $2.2 million and $0.1 million for the three months ended March 31, 2021 and 2020, respectively. Amortization expense relating to developed websites, technology and patents is recoded within costs of revenues. All other amortization is recorded within operating expenses as the remaining intangible assets consist of customer-related assets which generate website traffic that the Company considers to be in support of selling and marketing activities. The Company did not write off any fully amortized intangible assets in the first three months of 2021.  

The Company expects amortization expense of intangible assets to be as follows:

Years Ending December 31:	Amortization Expense
2021 (April 1 – December 31)	$	6,516
2022		8,241
2023		8,072
2024		8,041
2025		8,041
Thereafter		68,346
Total	$	107,257

Goodwill and indefinite-lived intangible assets are not amortized but are reviewed annually for impairment or more frequently if impairment indicators arise. The Company did not have any intangible assets with indefinite lives other than goodwill as of March 31, 2021 or December 31, 2020. There were no indications of impairment as of March 31, 2021, and the Company believes that, as of the balance sheet dates presented, none of the Company’s goodwill or intangible assets was impaired.