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Goodwill And Acquired Intangibles (Narrative) (Details) (USD $)
In Millions, unless otherwise specified
12 Months Ended
Dec. 31, 2012
Dec. 31, 2011
Goodwill and Intangible Assets Disclosure [Abstract]    
Carrying amount of indefinite-lived intangible assets relating to trade names $ 497 $ 497
Amortization expense of acquired finite-lived intangible assets 213 203
Estimated amortization expense, next 12 months 191  
Estimated amortization expense, year 2 185  
Estimated amortization expense, year 3 176  
Estimated amortization expense, year 4 160  
Estimated amortization expense, year 5 152  
Finite-lived Intangible Assets Acquired 277 269
Non-cash investing and financing transactions related to acquired finite-lived intangibles 213 256
Total acquired finite-lived intangible assets remaining unpaid $ 352 $ 335