<SEC-DOCUMENT>0001225208-12-023363.txt : 20121116 <SEC-HEADER>0001225208-12-023363.hdr.sgml : 20121116 <ACCEPTANCE-DATETIME>20121116164010 ACCESSION NUMBER: 0001225208-12-023363 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20121114 FILED AS OF DATE: 20121116 DATE AS OF CHANGE: 20121116 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: RABIN EDWARD W CENTRAL INDEX KEY: 0001276560 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-33145 FILM NUMBER: 121212096 MAIL ADDRESS: STREET 1: 200 WEST MADISON STE.3900 CITY: CHICAGO STATE: IL ZIP: 60606 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: Sally Beauty Holdings, Inc. CENTRAL INDEX KEY: 0001368458 STANDARD INDUSTRIAL CLASSIFICATION: RETAIL-RETAIL STORES, NEC [5990] IRS NUMBER: 362257936 FISCAL YEAR END: 0930 BUSINESS ADDRESS: STREET 1: 3001 COLORADO BOULEVARD CITY: DENTON STATE: TX ZIP: 76210 BUSINESS PHONE: (940) 898-7500 MAIL ADDRESS: STREET 1: 3001 COLORADO BOULEVARD CITY: DENTON STATE: TX ZIP: 76210 FORMER COMPANY: FORMER CONFORMED NAME: New Sally Holdings, Inc. DATE OF NAME CHANGE: 20060707 </SEC-HEADER> <DOCUMENT> <TYPE>4 <SEQUENCE>1 <FILENAME>doc4.xml <TEXT> <XML> <?xml version="1.0"?> <ownershipDocument> <schemaVersion>X0306</schemaVersion> <documentType>4</documentType> <periodOfReport>2012-11-14</periodOfReport> <issuer> <issuerCik>0001368458</issuerCik> <issuerName>Sally Beauty Holdings, Inc.</issuerName> <issuerTradingSymbol>SBH</issuerTradingSymbol> </issuer> <reportingOwner> <reportingOwnerId> <rptOwnerCik>0001276560</rptOwnerCik> <rptOwnerName>RABIN EDWARD W</rptOwnerName> </reportingOwnerId> <reportingOwnerAddress> <rptOwnerStreet1>C/O SALLY BEAUTY HOLDINGS, INC.</rptOwnerStreet1> <rptOwnerStreet2>3001 COLORADO BLVD</rptOwnerStreet2> <rptOwnerCity>DENTON</rptOwnerCity> <rptOwnerState>TX</rptOwnerState> <rptOwnerZipCode>76210</rptOwnerZipCode> <rptOwnerStateDescription></rptOwnerStateDescription> </reportingOwnerAddress> <reportingOwnerRelationship> <isDirector>1</isDirector> </reportingOwnerRelationship> </reportingOwner> <nonDerivativeTable> <nonDerivativeTransaction> <securityTitle> <value>Common Stock</value> </securityTitle> <transactionDate> <value>2012-11-14</value> </transactionDate> <transactionCoding> <transactionFormType>4</transactionFormType> <transactionCode>S</transactionCode> <equitySwapInvolved>0</equitySwapInvolved> <footnoteId id="F1"/> </transactionCoding> <transactionAmounts> <transactionShares> <value>6500.0000</value> </transactionShares> <transactionPricePerShare> <value>24.9279</value> <footnoteId id="F2"/> </transactionPricePerShare> <transactionAcquiredDisposedCode> <value>D</value> </transactionAcquiredDisposedCode> </transactionAmounts> <postTransactionAmounts> <sharesOwnedFollowingTransaction> <value>105000.0000</value> </sharesOwnedFollowingTransaction> </postTransactionAmounts> <ownershipNature> <directOrIndirectOwnership> <value>I</value> </directOrIndirectOwnership> <natureOfOwnership> <value>by trust</value> </natureOfOwnership> </ownershipNature> </nonDerivativeTransaction> <nonDerivativeHolding> <securityTitle> <value>Common Stock</value> </securityTitle> <postTransactionAmounts> <sharesOwnedFollowingTransaction> <value>12300.0000</value> </sharesOwnedFollowingTransaction> </postTransactionAmounts> <ownershipNature> <directOrIndirectOwnership> <value>I</value> </directOrIndirectOwnership> <natureOfOwnership> <value>By Wife</value> </natureOfOwnership> </ownershipNature> </nonDerivativeHolding> </nonDerivativeTable> <derivativeTable></derivativeTable> <footnotes> <footnote id="F1">The sale reported on this Form 4 was effected pursuant to a Rule 10b5-1 sales plan adopted by the reporting person on February 21, 2012.</footnote> <footnote id="F2">Reflects the weighted average sale price. The range of prices for these transactions was $25.29 to $24.71. The reporting person effected multiple same-way open market sale transactions on the same day at different prices throught a trade order executed by a broker-dealer. The reporting person has reported on a single line all such transactions that occured within a one dollar price range. The reporting person hereby undertakes to provide, upon request by the Securities and Exchange Commission staff, the issuer or a shareholder of the issuer, full information regarding the number of shares sold at each separate price.</footnote> </footnotes> <ownerSignature> <signatureName>Matt Haltom, Attorney-in-fact</signatureName> <signatureDate>2012-11-16</signatureDate> </ownerSignature> </ownershipDocument> </XML> </TEXT> </DOCUMENT> </SEC-DOCUMENT>