Organization (Details)	6 Months Ended
Mar. 31, 2013 segment productcategory
Organization
Product categories offered, number	500
Reportable segment, number	1

Number of segments reported by the entity. A reportable segment is a component of an entity for which there is an accounting requirement to report separate financial information on that component in the entity's financial statements.

No definition available.

Name:	us-gaap_NumberOfReportableSegments
Namespace Prefix:	us-gaap_
Data Type:	xbrli:integerItemType
Balance Type:	na
Period Type:	duration