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STOCKHOLDERS' EQUITY - STOCK OPTIONS (Details) (USD $)
1 Months Ended 12 Months Ended
Dec. 31, 2010
Mar. 31, 2013
Mar. 31, 2012
Shares Under Option      
Shares under option, beginning of period   3,690,790 2,614,987
Shares under option, granted 4,500,000 972,000 2,155,500
Shares under option, exercised   0 (93,628)
Shares under option, cancelled   (609,790) (986,069)
Shares under option, end of period   4,053,000 3,690,790
Weighted Average Exercise Price Per Share      
Weighted average exercise price per share, beginning of period   $ 2.27 $ 3.12
Weighted average exercise price per share, granted   $ 1.60 $ 1.77
Weighted average exercise price per share, exercised   $ 0.00 $ 1.37
Weighted average exercise price per share, cancelled   $ 1.91 $ 3.50
Weighted average exercise price per share, end of period   $ 2.16 $ 2.27