0001169652-21-000081.txt : 20210916 0001169652-21-000081.hdr.sgml : 20210916 20210916161239 ACCESSION NUMBER: 0001169652-21-000081 CONFORMED SUBMISSION TYPE: 8-K PUBLIC DOCUMENT COUNT: 16 CONFORMED PERIOD OF REPORT: 20210916 ITEM INFORMATION: Regulation FD Disclosure ITEM INFORMATION: Financial Statements and Exhibits FILED AS OF DATE: 20210916 DATE AS OF CHANGE: 20210916 FILER: COMPANY DATA: COMPANY CONFORMED NAME: CHANNELADVISOR CORP CENTRAL INDEX KEY: 0001169652 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-PREPACKAGED SOFTWARE [7372] IRS NUMBER: 562257867 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 8-K SEC ACT: 1934 Act SEC FILE NUMBER: 001-35940 FILM NUMBER: 211258076 BUSINESS ADDRESS: STREET 1: 3025 CARRINGTON MILL BOULEVARD CITY: MORRISVILLE STATE: NC ZIP: 27560 BUSINESS PHONE: 919-228-4700 MAIL ADDRESS: STREET 1: 3025 CARRINGTON MILL BOULEVARD CITY: MORRISVILLE STATE: NC ZIP: 27560 8-K 1 ecom-20210916.htm 8-K ecom-20210916
0001169652FALSE00011696522021-09-162021-09-16

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, DC 20549
____________________________________________________
FORM 8-K
____________________________________________________
CURRENT REPORT
Pursuant to Section 13 or 15(d)
of The Securities Exchange Act of 1934
Date of Report (Date of earliest event reported): September 16, 2021
____________________________________________________
CHANNELADVISOR CORPORATION
(Exact name of registrant as specified in its charter)
____________________________________________________
Delaware001-3594056-2257867
(State or other jurisdiction of incorporation)(Commission File Number)(IRS Employer Identification No.)
3025 Carrington Mill Boulevard
Morrisville, NC 27560
(Address of principal executive offices, including zip code)
(919) 228-4700
(Registrant's telephone number, including area code)
N/A
(Former name or former address, if changed since last report)
____________________________________________________

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
☐ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
☐ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
☐ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
☐ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
Securities registered pursuant to Section 12(b) of the Exchange Act:
Title of each classTrading SymbolName of each exchange on which registered
Common Stock, $0.001 par valueECOMNew York Stock Exchange
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).
Emerging growth company  ☐
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.  ☐


Item 7.01. Regulation FD Disclosure.
Share Repurchase Program
On September 16, 2021, ChannelAdvisor Corporation (the “Company”) issued a press release announcing that its Board of Directors had approved a share repurchase program of up to $25 million in shares of its common stock through August 10, 2022. The authorization does not obligate the Company to repurchase any dollar amount of its shares. The text of the September 16, 2021 press release is included as Exhibit 99.1 to this Form 8-K.
Long-Term Financial Guidance
As part of the press release issued on September 16, 2021, the Company also announced that it targets total revenue of at least $250 million, and adjusted EBITDA, a non-GAAP measure, of at least $50 million for its year ending December 31, 2025. Adjusted EBITDA excludes depreciation, amortization, income tax (benefit) expense, net interest expense, stock-based compensation expense, changes in fair value of acquisition-related contingent consideration and one-time transaction costs associated with acquisitions.
Virtual Analyst Day
On September 17, 2021, at 9:00 a.m. Eastern Time, the Company will host a virtual Analyst Day, which will include presentations by the Company’s senior management team. The Company issued a press release on August 11, 2021 related to the Analyst Day. The text of the August 11, 2021 press release is included as Exhibit 99.2 to this Form 8-K and is incorporated herein by reference.
The webcast, which will include a slide presentation, will be available on the Events and Presentations section of the Company’s Investor Relations website at https://ir.channeladvisor.com. A replay of the webcast will also be available at the same location on the Company’s Investor Relations website following the presentation.
Pursuant to the rules and regulations of the Securities and Exchange Commission, Exhibits 99.1 and 99.2 and the information set forth therein and herein are deemed to be furnished and shall not be deemed to be filed.
Item 9.01. Financial Statements and Exhibits.
(d) Exhibits.
Exhibit NumberExhibit Description
99.1
99.2
104Cover Page Interactive Data File (embedded within the Inline XBRL document).*

* Submitted electronically with this Report in accordance with the provisions of Regulation S-T


SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
CHANNELADVISOR CORPORATION
By:/s/ Richard F. Cornetta
Date:September 16, 2021Richard F. Cornetta
Chief Financial Officer



 EX-99.1 2 ecom91621ex991.htm EX-99.1 Document
Exhibit 99.1
ecomlogoa07b.jpg


ChannelAdvisor Announces Long-term Financial Targets, Share Repurchase Authorization
2025 Revenue targeted to exceed $250 million with adjusted EBITDA in excess of $50 million
Board of Directors authorizes opportunistic share repurchases of up to $25 million
Research Triangle Park, N.C. — September 16, 2021 – ChannelAdvisor Corporation (NYSE: ECOM), a leading provider of cloud-based e-commerce solutions, today announced long-term financial targets and authorization by its Board of Directors of a share repurchase program. ChannelAdvisor targets revenue of at least $250 million and adjusted EBITDA of at least $50 million for its year ending December 31, 2025. Adjusted EBITDA is a non-GAAP financial measure that excludes depreciation, amortization, income tax (benefit) expense, net interest expense, stock-based compensation expense, changes in fair value of acquisition-related contingent consideration and one-time transaction costs associated with acquisitions.
Additionally, the repurchase program authorized by the Board of Directors allows for the repurchase of up to $25 million worth of shares of ChannelAdvisor stock through August 2022. This time frame can also be extended or shortened by the Board of Directors. Share purchases will be executed opportunistically, with the aim of maximizing return on investment. Repurchases, if any, will be made from time-to-time on the open market at prevailing prices or in negotiated transactions off the market.
The company will provide more details regarding its financial strategy and capital allocation framework at its previously-announced Virtual Analyst Day on September 17, 2021 at 9:00 a.m. ET.
“In advance of tomorrow’s Virtual Analyst Day, we’re excited to share our long-term plan, which targets sustained double-digit revenue growth combined with strong margins and cash flow”, stated David Spitz, ChannelAdvisor’s chief executive officer. “We’re also pleased to announce that our Board of Directors has authorized us to repurchase up to $25 million of our shares. We look forward to discussing our long-term vision, value creation path and capital allocation strategy at our analyst day tomorrow. We enjoy a strong financial model, solid unit economics, and a leadership position in a large and growing market, and as we enter our third decade of serving customers, we believe now more than ever, this is our time.”
As previously announced, the company will hold a Virtual Analyst Day on September 17, 2021 at 9:00 a.m. ET. The event will be accessible at http://ir.channeladvisor.com, and a recorded version of this event will be available for replay afterwards.

Exhibit 99.1
About ChannelAdvisor
ChannelAdvisor (NYSE: ECOM) is a leading e-commerce cloud platform whose mission is to connect and optimize the world’s commerce. For over two decades, ChannelAdvisor has helped brands and retailers worldwide improve their online performance by expanding sales channels, connecting with consumers around the world, optimizing their operations for peak performance and providing actionable analytics to improve competitiveness. Thousands of customers depend on ChannelAdvisor to securely power their sales and optimize fulfillment on channels such as Amazon, eBay, Facebook, Google, Walmart, and hundreds more. For more information, visit www.channeladvisor.com.
Cautionary Language Concerning Forward-Looking Statements
This press release contains "forward-looking statements" within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995, including but not limited to, statements regarding our long-term revenue and adjusted EBITDA outlook and our plans to repurchase outstanding shares of common stock. These forward-looking statements are made as of the date of this release and are based on current expectations, estimates, forecasts and projections, as well as the current beliefs and assumptions of management. Forward-looking statements are subject to a number of risks and uncertainties, many of which involve factors or circumstances that are beyond ChannelAdvisor’s control. ChannelAdvisor’s actual results could differ materially from those stated or implied in forward-looking statements due to a number of factors, including but not limited to, risks detailed in ChannelAdvisor’s Annual Report on Form 10-K for the year ended December 31, 2020 and its Quarterly Report on Form 10-Q for the quarter ended June 30, 2021, as well as other documents that may be filed by the company from time to time with the Securities and Exchange Commission. These documents are available on the ‘SEC Filings’ section of the Investor Relations page of our website at http://ir.channeladvisor.com. In particular, the following factors, among others, could cause results to differ materially from those expressed or implied by such forward-looking statements: our ability to generate free cash flow; the market price of our common stock; the impact of the COVID-19 pandemic on global economic conditions and on our revenues and financial performance; our reliance for a significant portion of our revenue on sales by our customers on the Amazon and eBay marketplaces and through advertisements on Google; our ability to respond to rapid changes in channel technologies or requirements; our ability to compete successfully against current and future competitors, which could include the channels themselves; our reliance in part on a pricing model under which a portion of the subscription fees we receive from customers is variable, based upon the amount of transaction volume that those customers process through our platform; our reliance on non-redundant data centers and cloud computing providers to deliver our SaaS solutions; the potential that the e-commerce market does not grow, or grows more slowly than we expect, particularly on the channels that our solutions support; challenges and risks associated with our international operations; our ability to align our expenses with revenue; and risks related to security or privacy breaches. The forward-looking statements included in this press release represent ChannelAdvisor’s views as of the date of this press release. ChannelAdvisor undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. Accordingly, these

Exhibit 99.1
forward-looking statements should not be relied upon as representing ChannelAdvisor’s views as of any date subsequent to the date of this press release.

Investor Contact:
ChannelAdvisor Corporation
Raiford Garrabrant
(919) 228-4817
raiford.garrabrant@channeladvisor.com
Media Contact:
ChannelAdvisor Corporation
Tamara Gibbs
(919) 249-9798
tamara.gibbs@channeladvisor.com










 EX-99.2 3 ecom91621ex992.htm EX-99.2 Document
Exhibit 99.2
ecomlogoa07a.jpg


ChannelAdvisor Reschedules Virtual Analyst Day
Event now scheduled for September 17, 2021
Research Triangle Park, N.C. – August 11, 2021 – ChannelAdvisor Corporation (NYSE: ECOM), a leading provider of cloud-based e-commerce solutions that enable brands and retailers to increase global sales, will host an Analyst Day meeting on Friday, September 17, 2021 starting at 9:00 a.m. ET.

The virtual event will feature presentations on ChannelAdvisor’s strategy, innovation plans and financials followed by a live Q&A session with ChannelAdvisor executives. To learn more about the event and to register to attend, visit https://go.channeladvisor.com/analyst-day.

A replay of the event will be available via the company’s investor relations website at https://ir.channeladvisor.com/.

For more details about ChannelAdvisor, visit ChannelAdvisor’s blog, follow ChannelAdvisor on Twitter @ChannelAdvisor, like ChannelAdvisor on Facebook and connect with ChannelAdvisor on LinkedIn.

About ChannelAdvisor
ChannelAdvisor (NYSE: ECOM) is a leading e-commerce cloud platform whose mission is to connect and optimize the world’s commerce. For nearly two decades, ChannelAdvisor has helped brands and retailers worldwide improve their online performance by expanding sales channels, connecting with consumers, optimizing their operations for peak performance, and providing actionable analytics to improve competitiveness. Thousands of customers depend on ChannelAdvisor to securely power their sales and optimize fulfillment on channels such as Amazon, eBay, Google, Facebook, Walmart, and hundreds more. For more information, visit www.channeladvisor.com.


Media Contact:
Tamara Gibbs
tamara.gibbs@channeladvisor.com
919-249-9798

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Cover
Sep. 16, 2021
Cover [Abstract]  
Document Type 8-K
Document Period End Date Sep. 16, 2021
Entity Registrant Name CHANNELADVISOR CORPORATION
Entity Incorporation, State or Country Code DE
Entity File Number 001-35940
Entity Tax Identification Number 56-2257867
Entity Address, Address Line One 3025 Carrington Mill Boulevard
Entity Address, City or Town Morrisville
Entity Address, State or Province NC
Entity Address, Postal Zip Code 27560
City Area Code 919
Local Phone Number 228-4700
Written Communications false
Soliciting Material false
Pre-commencement Tender Offer false
Pre-commencement Issuer Tender Offer false
Title of 12(b) Security Common Stock, $0.001 par value
Trading Symbol ECOM
Security Exchange Name NYSE
Entity Emerging Growth Company false
Entity Central Index Key 0001169652
Amendment Flag false
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