The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.
The reader should not assume that the information is accurate and complete.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F INFORMATION TABLE

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COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 COLUMN 5 COLUMN 6 COLUMN 7 COLUMN 8
VALUE SHRS OR SH/ PUT/ INVESTMENT OTHER VOTING AUTHORITY
NAME OF ISSUER TITLE OF CLASS CUSIP FIGI (to the nearest dollar) PRN AMT PRN CALL DISCRETION MANAGER SOLE SHARED NONE
Abbott Laboratories COM 002824100   851,654 7,493 SH   DFND 1 7,493 0 0
Abbvie INC COM 00287Y109   996,269 5,471 SH   DFND 1 5,471 0 0
Align Technology INC COM 016255101   209,541 639 SH   DFND 1 639 0 0
Alphabet INC CAP STK CL C 02079K107   941,880 6,186 SH   DFND 1 6,186 0 0
Altria Group INC COM 02209S103   273,890 6,279 SH   DFND 1 6,279 0 0
Amazon.com INC COM 023135106   657,124 3,643 SH   DFND 1 3,643 0 0
American Electric Power Company INC COM 025537101   230,490 2,677 SH   DFND 1 2,677 0 0
American Equity Investment Life Holding CO COM 025676206   19,977,271 355,341 SH   DFND 1 355,341 0 0
Amphenol Corp A CL A 032095101   307,638 2,667 SH   DFND 1 2,667 0 0
Anheuser Busch Inbev SA/NV SPONSORED ADR 03524A108   229,748 3,780 SH   DFND 1 3,780 0 0
Apple INC COM 037833100   2,488,003 14,509 SH   DFND 1 14,509 0 0
Archer Daniels Midland CO COM 039483102   430,814 6,859 SH   DFND 1 6,859 0 0
AT&T INC COM 00206R102   209,774 11,919 SH   DFND 1 11,919 0 0
Berkshire Hathaway INC CL B NEW 084670702   243,902 580 SH   DFND 1 580 0 0
Blackrock INC COM 09247X101   367,662 441 SH   DFND 1 441 0 0
Blackstone INC COM 09260D107   449,680 3,423 SH   DFND 1 3,423 0 0
Boston Scientific Corp COM 101137107   201,429 2,941 SH   DFND 1 2,941 0 0
Chevron Corp COM 166764100   363,275 2,303 SH   DFND 1 2,303 0 0
Chipotle Mexican Grill INC COM 169656105   409,855 141 SH   DFND 1 141 0 0
Cisco Systems INC COM 17275R102   750,397 15,035 SH   DFND 1 15,035 0 0
Copart INC COM 217204106   223,687 3,862 SH   DFND 1 3,862 0 0
Corteva INC COM 22052L104   249,711 4,330 SH   DFND 1 4,330 0 0
Costco Wholesale Corp COM 22160K105   1,059,383 1,446 SH   DFND 1 1,446 0 0
Dow INC COM 260557103   245,971 4,246 SH   DFND 1 4,246 0 0
Dupont De Nemours INC COM 26614N102   325,848 4,250 SH   DFND 1 4,250 0 0
Eli Lilly And CO COM 532457108   288,623 371 SH   DFND 1 371 0 0
Eog Resources INC COM 26875P101   296,077 2,316 SH   DFND 1 2,316 0 0
Exxon Mobil Corp COM 30231G102   258,169 2,221 SH   DFND 1 2,221 0 0
Fastenal Co COM 311900104   418,639 5,427 SH   DFND 1 5,427 0 0
First Trust Enhanced Equity Income Fund COM 337318109   194,594 10,296 SH   DFND 1 10,296 0 0
Fiserv INC COM 337738108   256,032 1,602 SH   DFND 1 1,602 0 0
Ge Healthcare Technologies INC COMMON STOCK 36266G107   201,184 2,213 SH   DFND 1 2,213 0 0
Goldman Sachs Activebeta US Large Cap Equity Etf Actvbeta Lrg ACTIVEBETA US LG 381430503   400,629 3,860 SH   DFND 1 3,860 0 0
Honeywell International INC COM 438516106   1,407,399 6,857 SH   DFND 1 6,857 0 0
Hp INC COM 40434L105   275,637 9,121 SH   DFND 1 9,121 0 0
Intel Corp COM 458140100   352,388 7,978 SH   DFND 1 7,978 0 0
International Business Machines Corp COM 459200101   451,620 2,365 SH   DFND 1 2,365 0 0
Intuit INC COM 461202103   250,900 386 SH   DFND 1 386 0 0
Invesco S&p 500 Eql Wght Etf Invsc S P Equal Weight S&P500 EQL WGT 46137V357   358,895 2,119 SH   DFND 1 2,119 0 0
Ishares Core Msci Eafe Etf CORE MSCI EAFE 46432F842   1,447,958 19,509 SH   DFND 1 19,509 0 0
ISHARES Core S & P Small Cap ETF CORE S&P SCP ETF 464287804   311,998 2,823 SH   DFND 1 2,823 0 0
ISHARES Core S&P 500 ETF CORE S&P500 ETF 464287200   5,723,097 10,886 SH   DFND 1 10,886 0 0
ISHARES Intl Select Dividend ETF INTL SEL DIV ETF 464288448   282,924 10,090 SH   DFND 1 10,090 0 0
ISHARES MSCI EAFE Index Fd ETF MSCI EAFE ETF 464287465   789,736 9,889 SH   DFND 1 9,889 0 0
ISHARES Russell 1000 Growth ETF RUS 1000 GRW ETF 464287614   11,770,460 34,922 SH   DFND 1 34,922 0 0
ISHARES Russell 2000 Index Fd ETF RUSSELL 2000 ETF 464287655   3,661,113 17,409 SH   DFND 1 17,409 0 0
ISHARES Russell 2000 Value RUS 2000 VAL ETF 464287630   599,667 3,776 SH   DFND 1 3,776 0 0
ISHARES Russell Midcap ETF RUS MID CAP ETF 464287499   9,740,817 115,838 SH   DFND 1 115,838 0 0
ISHARES Russell Mid-Cap Value ETF RUS MDCP VAL ETF 464287473   438,655 3,500 SH   DFND 1 3,500 0 0
ISHARES S&P 1500 Index Fund CORE S&P TTL STK 464287150   532,571 4,619 SH   DFND 1 4,619 0 0
ISHARES S&P Mid-Cap 400 Growth Index S&P MC 400GR ETF 464287606   267,363 2,930 SH   DFND 1 2,930 0 0
JPMORGAN Chase & CO COM 46625H100   1,076,212 5,373 SH   DFND 1 5,373 0 0
Lam Research Corp COM 512807108   203,058 209 SH   DFND 1 209 0 0
Mastercard INC CL A 57636Q104   247,045 513 SH   DFND 1 513 0 0
Mcdonald's Corp COM 580135101   861,075 3,054 SH   DFND 1 3,054 0 0
Merck & CO INC COM 58933Y105   478,319 3,625 SH   DFND 1 3,625 0 0
Microsoft Corp COM 594918104   4,100,337 9,746 SH   DFND 1 9,746 0 0
Mondelez International INC CL A 609207105   234,850 3,355 SH   DFND 1 3,355 0 0
Nvidia Corp COM 67066G104   972,231 1,076 SH   DFND 1 1,076 0 0
Pacer US Cash Cows 100 Etf US CASH COWS 100 69374H881   1,835,346 31,584 SH   DFND 1 31,584 0 0
Pacer US Small Cap Cash Cows 100 Etf PACER US SMALL 69374H857   3,008,592 61,200 SH   DFND 1 61,200 0 0
Paychex INC COM 704326107   337,946 2,752 SH   DFND 1 2,752 0 0
Pepsico INC COM 713448108   941,029 5,377 SH   DFND 1 5,377 0 0
Pfizer INC COM 717081103   686,924 24,754 SH   DFND 1 24,754 0 0
Principal Financial Group INC COM 74251V102   915,749 10,610 SH   DFND 1 10,610 0 0
Procter & Gamble CO COM 742718109   356,788 2,199 SH   DFND 1 2,199 0 0
Public Service Enterprise Group INC COM 744573106   202,944 3,039 SH   DFND 1 3,039 0 0
Pure Storage INC A CL A 74624M102   223,505 4,299 SH   DFND 1 4,299 0 0
Ross Stores INC COM 778296103   504,708 3,439 SH   DFND 1 3,439 0 0
Russell 1000 Value Ishare ETF RUS 1000 VAL ETF 464287598   10,151,059 56,675 SH   DFND 1 56,675 0 0
S&p Global INC COM 78409V104   205,067 482 SH   DFND 1 482 0 0
Schwab US Dividend Equity ETF US DIVIDEND EQ 808524797   1,844,734 22,879 SH   DFND 1 22,879 0 0
Servicenow INC COM 81762P102   203,561 267 SH   DFND 1 267 0 0
Sherwin Williams Co COM 824348106   207,703 598 SH   DFND 1 598 0 0
Southern CO COM 842587107   991,447 13,820 SH   DFND 1 13,820 0 0
Spdr S&p 500 Etf Trust TR UNIT 78462F103   6,356,870 12,153 SH   DFND 1 12,153 0 0
Spdr S&p Dividend Etf S&P DIVID ETF 78464A763   775,366 5,908 SH   DFND 1 5,908 0 0
Spotify Technology Sa SHS L8681T102   287,915 1,091 SH   DFND 1 1,091 0 0
Starbucks Corp COM 855244109   204,439 2,237 SH   DFND 1 2,237 0 0
Technology Select Sector SPDR TECHNOLOGY 81369Y803   227,223 1,091 SH   DFND 1 1,091 0 0
Thermo Fisher Scientific INC COM 883556102   201,680 347 SH   DFND 1 347 0 0
Tractor Supply Co COM 892356106   224,556 858 SH   DFND 1 858 0 0
Union Pacific Corp COM 907818108   246,668 1,003 SH   DFND 1 1,003 0 0
United Parcel Service INC CL B 911312106   234,984 1,581 SH   DFND 1 1,581 0 0
Unitedhealth Group INC Grp COM 91324P102   303,746 614 SH   DFND 1 614 0 0
Vanguard Consumer Discretionary Etf CONSUM DIS ETF 92204A108   216,056 680 SH   DFND 1 680 0 0
Vanguard Dividend Appreciation ETF DIV APP ETF 921908844   1,970,179 10,789 SH   DFND 1 10,789 0 0
Vanguard FTSE Developed Markets ETF VAN FTSE DEV MKT 921943858   3,758,686 74,919 SH   DFND 1 74,919 0 0
Vanguard High Dividend Yield ETF HIGH DIV YLD 921946406   4,911,952 40,598 SH   DFND 1 40,598 0 0
Vanguard Index Funds S&p 500 ETF S&P 500 ETF SHS 922908363   4,562,324 9,491 SH   DFND 1 9,491 0 0
Vanguard Index Funds Vanguard Growth ETF GROWTH ETF 922908736   2,753,256 7,999 SH   DFND 1 7,999 0 0
Vanguard Index Funds Vanguard Value ETF VALUE ETF 922908744   2,315,218 14,216 SH   DFND 1 14,216 0 0
Vanguard Intl Equity Index Funds Vanguard Ftse All World Ex Usetf ALLWRLD EX US 922042775   340,698 5,809 SH   DFND 1 5,809 0 0
Vanguard Mid Cap ETF MID CAP ETF 922908629   1,775,005 7,104 SH   DFND 1 7,104 0 0
Vanguard S&p 500 Value Index Fund Etf 500 VAL IDX FD 921932703   622,622 3,450 SH   DFND 1 3,450 0 0
Vanguard Small Cap ETF SMALL CP ETF 922908751   2,754,510 12,050 SH   DFND 1 12,050 0 0
Walt Disney CO COM 254687106   371,485 3,036 SH   DFND 1 3,036 0 0
Wells Fargo & CO COM 949746101   547,722 9,450 SH   DFND 1 9,450 0 0
West Bancorporation INC CAP STK 95123P106   7,895,962 442,847 SH   DFND 1 442,847 0 0
Wisdomtree US Mid Cap Dividend ETF US MIDCAP DIVID 97717W505   2,457,715 50,394 SH   DFND 1 50,394 0 0
Wisdomtree US Smallcap Dividend Fund Etf US SMALLCAP DIVD 97717W604   1,364,651 41,758 SH   DFND 1 41,758 0 0