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Equity (Balance of and Changes in Each Component of "AOCI Attributable to Prudential Financial, Inc.") (Details) (USD $)
In Millions, unless otherwise specified
12 Months Ended
Dec. 31, 2012
Dec. 31, 2011
Dec. 31, 2010
Balance $ 10,214 $ 5,245  
Foreign Currency Translation Adjustment [Member]
     
Balance 1,107 866 674
Change in component during period (179) 241 343
Impact of adoption of accounting changes     (151) [1]
Balance 928 1,107 866
Accumulated Net Unrealized Investment Gain (Loss) [Member]
     
Balance 5,805 [2] 3,245 [2] 511 [2]
Change in component during period 5,597 [2] 2,560 [2] 2,673 [2]
Impact of adoption of accounting changes     61 [1],[2]
Balance 11,402 [2] 5,805 [2] 3,245 [2]
Pension and Postretirement Unrecognized Net Periodic Benefit (Cost) [Member]
     
Balance (1,667) (1,461) (1,628)
Change in component during period (449) (206) 311
Impact of adoption of accounting changes     (144) [1]
Balance (2,116) (1,667) (1,461)
Accumulated Other Comprehensive Income (loss) [Member]
     
Balance 5,245 2,650 (443)
Change in component during period 4,969 2,595 3,327
Impact of adoption of accounting changes     (234) [1]
Balance $ 10,214 $ 5,245 $ 2,650
[1] See Note 2 for additional information on changes in accounting for deferred acquisition costs and pension plans.
[2] Includes cash flow hedges. See Note 21 for information on cash flow hedges. See Note 4 for additional information regarding unrealized investment gains (losses), including the split between amounts related to fixed maturity securities on which an other-than-temporary impairment loss has been recognized, and all other unrealized investment gains (losses).