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CONSOLIDATED STATEMENTS OF OPERATIONS - USD ($)
12 Months Ended
Dec. 31, 2016
Dec. 31, 2015
Income Statement [Abstract]    
Net Sales $ 2,575,448 $ 6,121,097
Cost of Sales 2,253,585 6,282,087
Gross Profit (Loss) 321,863 (160,990)
Operating Expenses    
Selling and marketing 3,782,941 5,073,211
General and administrative 4,825,017 5,475,673
Total operating expenses 8,607,958 10,548,884
Operating Loss (8,286,095) (10,709,874)
Other Income (Expense)    
Change in fair value of derivative liabilities 3,566,170 1,262,329
Interest expense (39,789) (257,389)
Other expense (685,848) (2,285,629)
Other Income (Expense) 2,840,533 (1,280,689)
Net Loss (5,445,562) (11,990,563)
Dividends on Preferred Stock 263,588 271,838
Net loss attributable to common stockholders $ (5,709,150) $ (12,262,401)
Net loss per share, Basic and diluted $ (0.05) $ (0.16)
Weighted average shares of Common Stock outstanding, basic and diluted 115,292,366 75,346,961