EXHIBIT 99

                           CERTIFICATION PURSUANT TO
                            18 U.S.C. SECTION 1350,
                             AS ADOPTED PURSUANT TO
                 SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

In connection with the Quarterly Report of Flowers Foods, Inc. (the "company")
on Form 10-Q for the period ended April 19, 2003, as filed with the Securities
and Exchange Commission on the date hereof (the "Report"), each of the
undersigned officers of the company certifies, pursuant to 18 U.S.C. ss. 1350,
as adopted pursuant to ss. 906 of the Sarbanes-Oxley Act of 2002, that, to such
officer's knowledge:

         1. The Report fully complies with the requirements of section 13(a) or
15(d) of the Securities Exchange Act of 1934; and

         2. The information contained in the Report fairly presents, in all
material respects, the financial condition and results of operations of the
company as of the dates and for the periods expressed in the Report.


Date: June 3, 2003




/s/ Amos R. McMullian
-------------------------------------------------
Amos R. McMullian
Chairman of the Board and Chief Executive Officer




/s/ Jimmy M. Woodward
-------------------------------------------------
Jimmy M. Woodward
Senior Vice President and Chief Financial Officer

The foregoing certification is being furnished solely pursuant to 18 U.S.C.
Section 1350 and is not being filed as part of the Report or as a separate
disclosure document.