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Segment Information
3 Months Ended
Mar. 31, 2023
Segment Reporting [Abstract]  
Segment Information

5. SEGMENT INFORMATION

The Company’s management has determined that the Company operates in three reportable segments as of March 31, 2023, based upon the type of advertising medium, which segments are digital, television and audio (formerly radio). The Company’s segments results reflect information presented on the same basis that is used for internal management reporting and it is also how the chief operating decision maker evaluates the business.

Digital

The Company's digital segment, whose operations are located in Latin America, Europe, the United States, Asia and Africa, reaches a global market, with a focus on advertisers in emerging economies that wish to advertise on digital platforms owned and operated primarily by global media companies.

The Company provides digital end-to-end advertising solutions that allow advertisers to reach online users worldwide. These solutions are comprised of four business units:

the Company's digital commercial partnerships business;
Smadex, the Company's programmatic ad purchasing platform;
the Company's mobile growth solutions business; and
the Company's digital audio business.
 

Through the Company's digital commercial partnerships business – the largest of its digital business units – the Company acts as an intermediary between primarily global media companies and advertising customers or their ad agencies. The global media companies represented by the Company include Meta (formerly known as Facebook Inc.), Spotify, ByteDance and Twitter, as well as other media companies throughout the world. The Company's dedicated local sales teams sell advertising space on these and other media companies' digital platforms to its advertising customers or their ad agencies for the placement of ads directed to online users of a wide range of Internet-connected devices. The Company also provides some of its advertising customers billing, technological and other support, including strategic marketing and training, which it refers to as managed services.

Smadex is the Company's programmatic ad purchasing platform, on which advertisers can purchase ad inventory. This practice – the purchase and sale of advertising inventory electronically – is referred to in the Company's industry as programmatic advertising. Smadex is also a “demand-side" platform, which allows advertisers to purchase space from online marketplaces on which media companies list their advertising inventory. Most advertisements acquired through Smadex are placed on mobile devices, but they may also be placed on computers and other Internet-connected devices. The Company also provides managed services to some of its advertising customers in connection with their use of its Smadex platform.

The Company also offers a mobile growth solutions business, which provides managed services to advertisers looking to connect with consumers, primarily on mobile devices. This business allows the Company to manage programmatic media buys for its advertising customers or their ad agencies through multiple ad purchasing platforms in real time across multiple channels.

The Company's digital audio business provides digital audio advertising solutions for advertisers in the Americas. The Company's advertising customers and their ad agencies use these solutions to promote their brands on online audio streams, and provides them with tools to target specific users by demographic and geographic categories.

Television

The Company's television operations reach and engage U.S. Hispanics in the United States. The Company owns and/or operates 49 primary television stations located primarily in California, Colorado, Connecticut, Florida, Kansas, Massachusetts, Nevada, New Mexico, Texas and Washington, D.C. The Company generates revenue from advertising, retransmission consent agreements and the monetization of spectrum usage rights in these markets.

Audio

The Company's audio operations reach and engage U.S. Hispanics in the United States. The Company owns and operates 45 radio stations (37 FM and 8 AM) located primarily in Arizona, California, Colorado, Florida, Nevada, New Mexico and Texas.

Separate financial data for each of the Company’s operating segments are provided below. Segment operating profit (loss) is defined as operating profit (loss) before corporate expenses, change in fair value of contingent consideration, impairment charge, foreign currency (gain) loss and other operating (gain) loss. The Company generated 80% and 73% of its revenue outside the United

States during the three-month periods ended march 31, 2023 and 2022, respectively. The Company evaluates the performance of its operating segments based on the following (in thousands):

 

 

 

Three-Month Period

 

 

 

 

 

 

Ended March 31,

 

 

%

 

 

 

2023

 

 

2022

 

 

Change

 

Net revenue

 

 

 

 

 

 

 

 

 

Digital

 

$

196,482

 

 

$

153,711

 

 

 

28

%

Television

 

 

30,312

 

 

 

30,867

 

 

 

(2

)%

Audio

 

 

12,212

 

 

 

12,594

 

 

 

(3

)%

Consolidated

 

 

239,006

 

 

 

197,172

 

 

 

21

%

 

 

 

 

 

 

 

 

 

Cost of revenue - digital

 

 

167,756

 

 

 

129,891

 

 

 

29

%

 

 

 

 

 

 

 

 

 

Direct operating expenses

 

 

 

 

 

 

 

 

 

Digital

 

 

8,010

 

 

 

7,133

 

 

 

12

%

Television

 

 

14,759

 

 

 

14,283

 

 

 

3

%

Audio

 

 

7,093

 

 

 

6,407

 

 

 

11

%

Consolidated

 

 

29,862

 

 

 

27,823

 

 

 

7

%

 

 

 

 

 

 

 

 

 

Selling, general and administrative expenses

 

 

 

 

 

 

 

 

 

Digital

 

 

13,529

 

 

 

8,102

 

 

 

67

%

Television

 

 

5,340

 

 

 

4,957

 

 

 

8

%

Audio

 

 

3,899

 

 

 

2,980

 

 

 

31

%

Consolidated

 

 

22,768

 

 

 

16,039

 

 

 

42

%

 

 

 

 

 

 

 

 

 

Depreciation and amortization

 

 

 

 

 

 

 

 

 

Digital

 

 

3,631

 

 

 

2,677

 

 

 

36

%

Television

 

 

2,658

 

 

 

2,893

 

 

 

(8

)%

Audio

 

 

182

 

 

 

825

 

 

 

(78

)%

Consolidated

 

 

6,471

 

 

 

6,395

 

 

 

1

%

 

 

 

 

 

 

 

 

 

Segment operating profit (loss)

 

 

 

 

 

 

 

 

 

Digital

 

 

3,556

 

 

 

5,908

 

 

 

(40

)%

Television

 

 

7,555

 

 

 

8,734

 

 

 

(13

)%

Audio

 

 

1,038

 

 

 

2,382

 

 

 

(56

)%

Consolidated

 

 

12,149

 

 

 

17,024

 

 

 

(29

)%

 

 

 

 

 

 

 

 

 

Corporate expenses

 

 

10,502

 

 

 

8,724

 

 

 

20

%

Change in fair value of contingent consideration

 

 

(4,065

)

 

 

5,100

 

 

*

 

Foreign currency (gain) loss

 

 

(956

)

 

 

(847

)

 

 

13

%

Other operating (gain) loss

 

 

-

 

 

 

(119

)

 

 

(100

)%

Operating income (loss)

 

 

6,668

 

 

 

4,166

 

 

 

60

%

 

 

 

 

 

 

 

 

 

Interest expense

 

$

(4,028

)

 

$

(1,836

)

 

 

119

%

Interest income

 

 

860

 

 

 

406

 

 

 

112

%

Dividend income

 

 

18

 

 

 

3

 

 

 

500

%

Realized gain (loss) on marketable securities

 

 

(32

)

 

 

-

 

 

*

 

Gain (loss) on debt extinguishment

 

 

(1,556

)

 

 

-

 

 

*

 

Income (loss) before income taxes

 

 

1,930

 

 

 

2,739

 

 

 

(30

)%

 

 

 

 

 

 

 

 

 

Capital expenditures

 

 

 

 

 

 

 

 

 

Digital

 

$

1,111

 

 

$

769

 

 

 

 

Television

 

 

7,336

 

 

 

460

 

 

 

 

Audio

 

 

103

 

 

 

288

 

 

 

 

Consolidated

 

$

8,550

 

 

$

1,517

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

March 31,

 

 

December 31,

 

 

 

 

Total assets

 

2023

 

 

2022

 

 

 

 

Digital

 

 

415,204

 

 

 

408,027

 

 

 

 

Television

 

 

355,996

 

 

 

363,904

 

 

 

 

Audio

 

 

107,083

 

 

 

108,910

 

 

 

 

Consolidated

 

$

878,283

 

 

$

880,841

 

 

 

 

* Percentage not meaningful.