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Segment Information - Financial Information by Segment (Details) - USD ($)
$ in Thousands
12 Months Ended
Dec. 31, 2021
Dec. 31, 2020
Dec. 31, 2019
Segment Reporting Information [Line Items]      
Total revenue $ 469,624 $ 366,620 $ 291,609
Cost of revenue 156,880 106,268 78,878
Sales and marketing 165,421 149,773 156,814
Amortization of purchased intangibles 2,045 1,639 1,794
Unallocated corporate expenses 238,544 198,391 141,155
Loss from operations (93,266) (89,451) (87,032)
Corporate      
Segment Reporting Information [Line Items]      
Total revenue 0 0 0
Cost of revenue 0 0 0
Sales and marketing 0 0 0
Amortization of purchased intangibles 0 0 0
Unallocated corporate expenses 238,544 198,391 141,155
Loss from operations (238,544) (198,391) (141,155)
Business | Operating Segments      
Segment Reporting Information [Line Items]      
Total revenue 431,929 336,856 267,129
Cost of revenue 149,983 99,394 74,460
Sales and marketing 139,866 128,752 140,880
Amortization of purchased intangibles 2,045 1,639 1,794
Unallocated corporate expenses 0 0 0
Loss from operations 140,035 107,071 49,995
Consumer | Operating Segments      
Segment Reporting Information [Line Items]      
Total revenue 37,695 29,764 24,480
Cost of revenue 6,897 6,874 4,418
Sales and marketing 25,555 21,021 15,934
Amortization of purchased intangibles 0 0 0
Unallocated corporate expenses 0 0 0
Loss from operations 5,243 1,869 4,128
Hosted Services - Business      
Segment Reporting Information [Line Items]      
Total revenue 364,231 286,588 225,705
Hosted Services - Business | Corporate      
Segment Reporting Information [Line Items]      
Total revenue 0 0 0
Hosted Services - Business | Business | Operating Segments      
Segment Reporting Information [Line Items]      
Total revenue 364,231 286,588 225,705
Hosted Services - Business | Consumer | Operating Segments      
Segment Reporting Information [Line Items]      
Total revenue 0 0 0
Hosted Services - Consumer      
Segment Reporting Information [Line Items]      
Total revenue 37,695 29,764 24,480
Hosted Services - Consumer | Corporate      
Segment Reporting Information [Line Items]      
Total revenue 0 0 0
Hosted Services - Consumer | Business | Operating Segments      
Segment Reporting Information [Line Items]      
Total revenue 0 0 0
Hosted Services - Consumer | Consumer | Operating Segments      
Segment Reporting Information [Line Items]      
Total revenue 37,695 29,764 24,480
Professional Services - Business      
Segment Reporting Information [Line Items]      
Total revenue 67,698 50,268 41,424
Professional Services - Business | Corporate      
Segment Reporting Information [Line Items]      
Total revenue 0 0 0
Professional Services - Business | Business | Operating Segments      
Segment Reporting Information [Line Items]      
Total revenue 67,698 50,268 41,424
Professional Services - Business | Consumer | Operating Segments      
Segment Reporting Information [Line Items]      
Total revenue $ 0 $ 0 $ 0