3.	Equity and Other Investments

The Company's equity and other investments consisted of the following (in thousands):


	December 31, 2011		December 31, 2010
Scarborough	$	13,210	$	13,205
TRA preferred stock		1,703		5,180

Equity and other investments	$	14,913	$	18,385

The Company's 49.5% investment in Scarborough Research ("Scarborough"), a Delaware general partnership, is accounted for using the equity method of accounting. The Company's preferred stock investment in TRA Global, Inc., a Delaware corporation ("TRA"), is accounted for using the cost method of accounting. See Note 15 for further information regarding the Company's TRA investment as of December 31, 2011 and the $3.5 million impairment charge recorded in 2011. The following table shows the investment activity for each of the Company's affiliates during 2011, 2010, and 2009.

Summary of Investment Activity in Affiliates (in thousands)


	Year Ended December 31, 2011									Year Ended December 31, 2010								Year Ended December 31, 2009
	Scarborough			TRA			Total			Scarborough			TRA		Total			Scarborough			TRA		Total

Beginning balance	$	13,205		$	5,180		$	18,385		$	13,538		$	3,400	$	16,938		$	14,901			—	$	14,901

Equity in net income		7,255			—			7,255			7,092			—		7,092			7,637			—		7,637
Impairment loss		—			(3,477	)		(3,477	)		—			—		—			—			—		—
Distributions		(7,250	)		—			(7,250	)		(7,425	)		—		(7,425	)		(9,000	)		—		(9,000	)
Cash investments		—			—			—			—			1,780		1,780			—			3,400		3,400

Ending balance	$	13,210		$	1,703		$	14,913		$	13,205		$	5,180	$	18,385		$	13,538		$	3,400	$	16,938

Under the Scarborough partnership agreement, the Company has the exclusive right to license Scarborough's services to radio broadcasters, cable companies, out-of-home media, and advertisers and advertising agencies. The Company pays a royalty fee to Scarborough based on a percentage of revenues. Royalties of $26.2 million, $26.2 million, and $25.8 million for 2011, 2010, and 2009, respectively, are included in cost of revenue in the Company's consolidated statements of income. Accrued royalties due to Scarborough as of December 31, 2011, and 2010, of $5.1 million and $6.0 million, respectively, are recorded in accrued expenses and other current liabilities in the consolidated balance sheets.

Scarborough's revenue was $65.7 million, $64.3 million, and $64.1 million in 2011, 2010 and 2009, respectively. Scarborough's net income was $14.5 million, $14.2 million, and $15.3 million, respectively in the same periods. Scarborough's total assets and liabilities as of December 31, 2011, were $25.0 million and $2.9 million, respectively, and $33.0 million and $2.1 million, as of December 31, 2010, respectively.