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INTANGIBLE ASSETS (Narrative) (Details) - USD ($)
12 Months Ended
Dec. 17, 2015
Dec. 31, 2015
Dec. 31, 2014
Dec. 31, 2013
Intangible Assets Net Excluding Goodwill [Abstract]        
SBD acquisition, initial cash outlay $ 15,000,000 $ 15,000,000 $ 0 $ 0
Finite-lived intangible asset, useful life   15 years    
Amortization expense   $ 0    
Acquisition transaction costs   $ 2,498,000    
Domain names     $ 84,000