8-K

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 8-K

CURRENT REPORT

Pursuant to Section 13 or 15(d)

of the Securities Exchange Act of 1934

Date of Report (Date of earliest event reported) February 6, 2014

Smith & Wesson Holding Corporation

(Exact Name of Registrant as Specified in Charter)

Nevada	001-31552	87-0543688
(State or Other Jurisdiction of Incorporation)	(Commission File Number)	(IRS Employer Identification No.)

2100 Roosevelt Avenue

Springfield, Massachusetts

01104

(Address of Principal Executive Offices) (Zip Code)

(800) 331-0852

(Registrant’s telephone number, including area code)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

¨ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

¨ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

¨ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

¨ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Item 7.01 Regulation FD Disclosure.

We are furnishing this Current Report on Form 8-K in connection with the disclosure of information, in the form of the textual information from a PowerPoint presentation to be given at meetings with institutional investors or analysts. This information may be amended or updated at any time and from time to time through another Form 8-K, a later company filing, or other means. The PowerPoint presentation attached as Exhibit 99.1 to this Current Report on Form 8-K updates and replaces in its entirety all prior PowerPoint presentations filed by us, including the PowerPoint presentation filed as Exhibit 99.1 to the Current Report on Form 8-K dated October 1, 2013, which was filed with the Securities and Exchange Commission on October 1, 2013.

The information in this Current Report on Form 8-K (including the exhibit) is furnished pursuant to Item 7.01 and shall not be deemed to be “filed” for the purpose of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that section. This Current Report on Form 8-K will not be deemed an admission as to the materiality of any information in the Report that is required to be disclosed solely by Regulation FD.

We do not have, and expressly disclaim, any obligation to release publicly any updates or any changes in our expectations or any change in events, conditions, or circumstances on which any forward-looking statement is based.

The text included with this Report on Form 8-K is available on our website located at www.smith-wesson.com, although we reserve the right to discontinue that availability at any time.

Item 9.01. Financial Statements and Exhibits.

(a) Financial Statements of Business Acquired.

Not applicable.

(b) Pro Forma Financial Information.

Not applicable.

(c) Shell Company Transactions.

Not applicable.

(d) Exhibits.

Exhibit
Number	Exhibits
99.1	Smith & Wesson presentation dated February 2014

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

	SMITH & WESSON HOLDING CORPORATION
Date: February 6, 2014	By:	/s/ Jeffrey D. Buchanan
		Jeffrey D. Buchanan
		Executive Vice President, Chief Financial Officer, and Treasurer

EXHIBIT INDEX

99.1 Smith & Wesson presentation dated February 2014

EX-99.1

Exhibit 99.1

February 2014 Smith & Wesson Investor Presentation

2 Safe Harbor Certain statements contained in this presentation may be deemed to be forward-looking statements under federal securities laws, and the Company intends that such forward- looking statements be subject to the safe-harbor created thereby. Such forward-looking statements include but are not limited to statements regarding the Company's markets and strategies; the Company's vision and mission; potential repurchases of the Company's common stock; anticipated sales, GAAP diluted EPS, fully diluted weighted average share count, non-recurring ERP related costs, and capital expenditures for the Company; the opportunities for growth of the Company; the Company's new products and product development; the demand for the Company's products and services; the Company's focus and objectives; and the Company's strategic direction and drivers for future periods. The Company cautions that these statements are qualified by important factors that could cause actual results to differ materially from those reflected by such forward-looking statements. Such factors include the demand for the Company's products, the Company's growth opportunities, the ability of the Company to obtain operational enhancements, the success of new products, the potential for increased regulation of firearms and firearm-related products, and other risks detailed from time to time in the Company's reports filed with the SEC.

3 Business Highlights U.S. market leader in firearms with 161 years of rich history Iconic brand with 92% aided awareness* Smith & Wesson(r) Brand = revolver Innovative product portfolio serving broad user groups Revolvers, polymer pistols, metal pistols, concealed carry pistols and revolvers, bolt action rifles, single shot rifles, modern sporting rifles Diverse sales sources: Consumer: sporting goods, hunting, personal protection, concealed carry Professional: international, law enforcement, government, military Healthy balance sheet with minimal leverage Solid, experienced management team Strong strategic direction 1,500 jobs in America - products made in America * Survey respondents who own a firearm and do not intend to purchase in the next 12 months and respondents who intend to purchase a firearm within 12 months, whether or not they are current owners.

4 Vision / Mission Our Vision: The leading firearms manufacturer Our Mission: To allow our employees to design, produce, and market high-quality, innovative firearms that meet the needs and desires of our consumer and professional customers

5 Focus, Simplify, Execute Strategy for growth - underpinned by a focus on firearms Consumer and professional markets Family of brands: Smith & Wesson(r) M&P(r) Thompson/Center Arms(tm) Performance Center(r) M&P as a brand and product platform: Polymer pistols Operations: Ready to adapt to changing environment Expand capacity and continue strong focus on flexibility Products: Deliver new products that meet needs, wants, and desires of professionals and consumers Sales: Continue to increase market share in handguns

6 Experienced Leadership Team James Debney, President & CEO 20+ years: multinational consumer and business-to- business environments including President of Presto Products Co., a $500 million business unit of Alcoa Consumer Products Jeffrey Buchanan, EVP & CFO 25+ years: private and public company experience in financial management and law; CFO for publicly traded, global manufacturing company; law firm partner; public company board member

7 Experienced Management Team Mario Pasantes _______________ Sr. VP, Marketing and International Sales Alcoa, Inc. Coca-Cola Pillsbury Mark Smith _______________ VP, Manufacturing and Supply Chain Management Alvarez & Marsal Ecolab Robert Cicero ________________ VP, General Counsel, Chief Compliance Officer, and Secretary Chemtura Corp. Shearman & Sterling Morgan Lewis & Bockius Mike Brown _______________ VP, U.S. Sales Camfour, Inc. KPMG International Market Development Strong Global Brands Strategy Customer Development Multi-Site Ops Capacity Expansion MPS/MRP Systems S&OP Mgmt Inventory Mgmt Lean Six Sigma Public Co Leadership Corp Governance Cross-border M&A Global Compliance Finance & Pensions Labor & Employment Multiple Leadership Roles in Hunting & Shooting Sports Industries Sales Strategy Team Development

8 Q2 Fiscal 2014 Highlights (October 31, 2013 - From Continuing Operations) Quarterly sales of $139.3M, +2.0% Y/Y Excluding Walther, sales grew 9.2% Handgun sales, including M&P pistols, grew by 27.4% Gross profit margin 41.6% versus 35.5% one year ago Operating income 20.7% versus 19.5% one year ago Income of $17.1M, or $0.28 per diluted share, versus income of $16.4M, or $0.24 one year ago Non-GAAP Adjusted EBITDAS of $36.9M versus $32.0M one year ago EBITDAS for first half FY14 of $92.1M, grew by $24.0M, or 35% versus one year ago Consumer channel quarterly unit growth increased nearly 12.0%, excluding Walther M&P(r) pistols, M&P15 Sport rifles, SDVE(tm) polymer pistols, Bodyguard(r) 380, and all of our revolvers remained popular with consumers Announced decision to convert Houlton, ME facility to high volume, state-of-the-art machining center Increases capacity, enhances efficiency, reduces manufacturing costs, lowers operational risk Continued to invest in our new ERP system and began to experience improved system functionality Completed $100M stock buyback and announced expanded stock buyback plan (additional $15M)

9 June 2013 $100M Bond Issuance Company issued $100M of new 5.875% Senior Notes due 2017 Dec 2012-Dec 2013 $120M Buyback Completed $15M Additional Authorized August 2013 $75M New Line of Credit Company completed a new revolving line of credit New Capital Structure Company used about 50% of the proceeds to repurchase outstanding 9.5% Senior Notes Total Company Debt is now $100M; Cash balance at end of Q2 was $52.9M Remaining proceeds reserved for stock repurchase program $20M purchased in open market Dec. '12. Average price: $9.51 $84.4M purchased in open market Aug-Sep '13. Average price: $11.11 Oct. '13: Additional $15M Authorization Announced Unlike prior line of credit, this new line is unsecured The new line has an accordion feature: Expandable to $175M $75M Tender Offer Made in June '13 at $11.00 - Purchased 1.4M shares for $15.6M in July '13

10 Financial Results and Guidance (Fiscal Year Ended April 30 - From Continuing Operations) Actual and Estimated Fiscal Year April 30 Sales (in Millions) Q3FY14: Sales $140.0M - $145.0M GAAP Diluted EPS $0.28 - $0.30 Incorporates $1.5M in expected non-recurring, ERP related costs Fully diluted weighted average share count in Q3 approximately 57.5M shares and assumes no purchases under the recent $15M buyback authorization Full Fiscal 2014: Sales $610.0M - $620.0M GAAP Diluted EPS $1.30 - $1.35 Fully diluted weighted average share count at fiscal year end approximately 60.9M shares Tax rate 36% Capital expenditures approximately $60M *FY2014 Estimate Note: All financial information and guidance reflects information that we provided on December 10, 2013. We are not updating this information to the present date nor does its inclusion constitute a reiteration or modification of this information.

11 Industry Indicators NICS NICS background checks are conducted at the point of sale, tracked by the FBI, and reported monthly. NSSF adjusts the total to eliminate permit-related checks and other "noise" Adjusted NICS serves as a proxy for consumer sales since Smith & Wesson sells only to federally licensed firearm dealers who must, by law, conduct a background check on every firearm they sell Applies to retail stores, gun shows, anywhere an FFL sells a firearm FET Data Federal Excise Tax collection on manufacturing sales values NSSF translates into manufacturer's sales Lagging data

12 Source National Shooting Sports Foundation (NSSF) Adjusted NICS. NSSF adjusts FBI NICS data to eliminate background checks associated with permit applications and checks on active CCW permit databases. NSSF adjusted NICS data provides a more accurate picture of market conditions. (CHART) Adjusted NICS Through December 2013 TOTAL 8,993,964 9,534,131 9,436,182 10,791,275 13,780,285 14,796,872 97 of the past 124 months show year-over-year adjusted NICS increases Of those 124 months, only 24 show adjusted NICS of over 1 million December 2013 was one of those top 24 months

Industry Shipments of Handguns and Long Guns Q1-Q3 CY2013 (in Millions) Total Handguns & Long Guns Total Handguns Total Long Guns* 14 (CHART) (CHART) (CHART) + 23% (YTD) + 43% (YTD) + 33% (YTD) *Source: Federal Excise Tax collections on manufacturing sales value as translated sales by National Shooting Sports Foundation. Long guns include all rifles, shotguns, and muzzle loaders.

2011 U.S. Consumer Firearms Market* 2011 U.S. Consumer Firearms Market* 15 *According to 2011 reports by the U.S. Bureau of Alcohol, Tobacco, Firearms and Explosives ("ATF"), the U.S. firearm manufacturing industry has grown at a compound annual growth rate in units of 12% from 2006 through 2011. SWHC market sizes and market share percentages are the company's estimates.

16 Consumer Market - U.S. NSSF Survey, 2011 (10,000 Respondents) 90% of survey respondents who own a handgun own multiple firearms; the average number of firearms owned by those respondents was 8.1 NSSF Survey, April 2013 (8,300 Respondents) Of those who have been sport shooting in 2012, 20% were new to shooting within past 5 years That included 11% who just began shooting in 2012 Females make up a disproportionate amount of new shooters. While only 22% of established shooters are female, 37% of new shooters are female First purchase drivers: home defense (87.3%), self-defense (76.5%), shooting with family/friends (73.2%) NSSF : Industry Research

17 Pistols Driving Growth in Handguns Pistols now represent over 85% of units sold Pistols now represent over 85% of units sold Pistols now represent over 85% of units sold Source: BATF and U.S. Intl Trade Commission, includes U.S. manufacture plus imports, excludes exports

18 Industry: Pistols vs. Revolvers Pistols and revolvers have different attributes, but pistols are preferred by both professionals and consumers Pistol advantages versus revolvers: Ergonomics/comfort High tech/cutting edge Modern shape Trigger pull Capacity Safety features Revolver advantages versus pistols: Simpler to use Easy maintenance Reliability Source: 12/10 Strategic Platform and Extendibility Study

19 Major Focus: M&P Pistol Growth Current Situation: Pistols are more than 85% of handguns sold Compact/slim and full-size polymer pistols are increasing in popularity M&P polymer pistols are highly sought after by professionals and consumers - especially M&P Shield Our Focus: Grow M&P pistol market share: Understand consumer better than competition and market to facilitate share gain Focus on consumer trends: Concealed Carry, Personal Protection, Recreation Intelligently increase capacity and maintain robust new product pipeline Make it easier for dealers to support the M&P platform: Strong merchandising and store programs Armorer's Training and On-The-Hip Program New CONNECT(tm) retail associate incentive program Communicate directly with consumers to drive brand/product awareness Leverage higher performance standards from professional markets

Key element in our go-to-market strategy Retail associate incentive rewards program Intuitive graphic interface, easy to use & register sales Points never expire, and are transportable Extensive catalog of products & experiences, including select S&W, M&P, and T/C(r) firearms Two-way dialogue opportunity with retail associates Ability to quickly assess market conditions through surveys, and communicate key product initiatives 20

M&P Advertising: Communicating Directly with the Consumer 21 Welcome To The Closest Bond Yet Between Hand and Gun Numerous Features. Not One You'll Have To Think About

22 M&P - Proven Performance M&P - Proven Performance Strong & Marketable Differences

23 The M&P Shield Designed to meet the demand for personal protection and concealed carry, the M&P Shield features: Powerful 9mm or .40 S&W calibers Lightweight, slim one-inch profile for comfortable carry Compact overall length of 6.1" M&P proven ergonomic design Thumb safety Includes two magazines, standard and +1 Coordinated launch included availability of holsters, lasers, and other accessories

24 SHOT Show(r) 2014: New Performance Center(r) and ProSeries Products M929 - A 9mm competition revolver inspired by renowned, multi-record holder Jerry Miculek M686 - A classic, time-tested .357 Magnum enhanced with popular self-defense features M629 - A purpose built hunting package based on the renowned .44 Magnum cartridge M460XVR - A multi-caliber and multi-purpose revolver built on the Smith & Wesson X-Frame M986 Pro Series - A Pro Series 9mm revolver ready for any course of fire

25 SHOT Show(r) 2014: New M&P Products M&P BODYGUARD(r) 380 - A sub-compact .380 ACP pistol enhanced with M&P style features M&P15-22 (Multi-color) - Popular M&P15-22 rifle now in four new camouflage finishes M&P10 - Multi-purpose M&P10 rifle now available with 20 round magazine capacity M&P15 300 Whisper(r) - All black finish M&P15 rifle in new .300 Whisper/.300 AAC Blackout caliber

26 SHOT Show(r) 2014: New Smith & Wesson Models Model 69 Combat Magnum - Smith & Wesson's first L-Frame revolver in historic .44 Magnum Model 66 Combat Magnum - Collectible Combat Magnum revolver returns to the product lineup Governor(r) - Multi-caliber revolver now offered in popular matte silver finish SDVE9 and 40 - Popular SDVE pistols now available in California compliant models

Confidential, not for redistribution 27 SWHC: Firearms Growth Drivers Impact of California Microstamping Regulations In California, all new handguns must be approved and placed on a Roster, and all existing handguns must be recertified annually Recently, California began requiring all new pistols placed on the Roster to comply with microstamping. Additionally, any change to an existing pistol (no matter how small -- other than cosmetic) will cause the pistol to become subject to microstamping upon recertification to the Roster Microstamping is ineffective and cost-prohibitive - we will not microstamp our firearms. Since we continually make enhancements to our firearms, various SKUs of our full and compact pistols (excluding California-compliant M&P Shield(tm) and SDVE models) will begin to fall off the Roster as recertification of each SKU occurs Starting in February, we will begin to sell our California-compliant M&P Shield and SDVE(tm) pistols in California because those existing models were approved prior to the effective date of the microstamping requirement and thus will be grandfathered as long as we make no changes to those models Sales of these two models are expected to more than offset lost sales from M&Ps that will no longer be sold in California Rifles and revolvers are not impacted by the microstamping requirement

28 Professional Market Law Enforcement / Federal Government International - large orders, e.g., Belgium, Australia, Canada, Puerto Rico United States Army Modular Handgun System (M-9 pistol) replacement: Attended 1st industry day Dec. 2013 - Second industry day planned Feb. 2014 Smith & Wesson will submit the M&P pistol: increased performance, reduced life cycle cost vs. current side arm Contract, if awarded, estimated at 450K M&P pistols over 5-10 years with deliveries beginning in two to three years Value to SWHC: honor to support military, reputation, halo effect SWHC: Firearms Growth Drivers

29 Our Strategic Direction Grow sales and increase profitability Optimize manufacturing capacity Add flexible capacity, internally and externally Focus on M&P pistols and conceal carry products Financial model Quarterly gross margins in the range of 37% - 41% Quarterly operating margins in the range of 20% - 25% Margins vary among quarters due to absorption impacts of seasonality, factory shutdowns, and holidays Maintain robust new product pipeline Launch new products strategically Leverage existing product portfolio Leverage balance sheet: Invest in firearm business Buy back stock

February 2014 Smith & Wesson Investor Presentation