0001085146-21-001278.txt : 20210423 0001085146-21-001278.hdr.sgml : 20210423 20210422204735 ACCESSION NUMBER: 0001085146-21-001278 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20210331 FILED AS OF DATE: 20210423 DATE AS OF CHANGE: 20210422 EFFECTIVENESS DATE: 20210423 FILER: COMPANY DATA: COMPANY CONFORMED NAME: PARTHENON LLC CENTRAL INDEX KEY: 0001088859 IRS NUMBER: 611337517 STATE OF INCORPORATION: KY FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-05239 FILM NUMBER: 21846419 BUSINESS ADDRESS: STREET 1: 9900 CORPORATE CAMPUS DRIVE STREET 2: SUITE 2100 CITY: LOUISVILLE STATE: KY ZIP: 40223 BUSINESS PHONE: 5023275660 MAIL ADDRESS: STREET 1: 9900 CORPORATE CAMPUS DRIVE STREET 2: SUITE 2100 CITY: LOUISVILLE STATE: KY ZIP: 40223 FORMER COMPANY: FORMER CONFORMED NAME: PARTHENON CAPITAL MANAGEMENT LLC/KY DATE OF NAME CHANGE: 19990616 13F-HR 1 primary_doc.xml 13F-HR LIVE false false false 0001088859 XXXXXXXX 03-31-2021 03-31-2021 false PARTHENON LLC

9900 CORPORATE CAMPUS DRIVE SUITE 2100 LOUISVILLE KY 40223

13F HOLDINGS REPORT 028-05239 N Todd P. Lowe 502-327-5661 /s/ Todd P. Lowe Louisville KY 04-21-2021 0 116 621837 false INFORMATION TABLE 2 infotable.xml INFORMATION TABLE 3M CO COM 88579Y101 1722 8938 SH SOLE 8938 0 0 A H BELO CORP COM CL A 001282102 175 83927 SH SOLE 83927 0 0 ABBOTT LABS COM 002824100 4213 35155 SH SOLE 35155 0 0 ABBVIE INC COM 00287Y109 2934 27108 SH SOLE 27108 0 0 ALPHABET INC CAP STK CL A 02079K305 17319 8397 SH SOLE 8397 0 0 ALPHABET INC CAP STK CL C 02079K107 15964 7717 SH SOLE 7717 0 0 ALTRIA GROUP INC COM 02209S103 2829 55295 SH SOLE 55295 0 0 AMAZON COM INC COM 023135106 418 135 SH SOLE 135 0 0 AMERICAN EXPRESS CO COM 025816109 8972 63430 SH SOLE 63430 0 0 AMERICAN OUTDOOR BRANDS INC COM 02875D109 3359 133308 SH SOLE 133308 0 0 AMGEN INC COM 031162100 293 1177 SH SOLE 1177 0 0 APPLE INC COM 037833100 16170 132378 SH SOLE 132378 0 0 ARGAN INC COM 04010E109 2649 49657 SH SOLE 49657 0 0 AT&T INC COM 00206R102 1066 35209 SH SOLE 35209 0 0 AUTOMATIC DATA PROCESSING IN COM 053015103 886 4700 SH SOLE 4700 0 0 BERKSHIRE HATHAWAY INC DEL CL A 084670108 3086 8 SH SOLE 8 0 0 BERKSHIRE HATHAWAY INC DEL CL B NEW 084670702 41356 161883 SH SOLE 161883 0 0 BOOKING HOLDINGS INC COM 09857L108 7367 3162 SH SOLE 3162 0 0 BOSTON SCIENTIFIC CORP COM 101137107 508 13133 SH SOLE 13133 0 0 BRISTOL-MYERS SQUIBB CO COM 110122108 676 10701 SH SOLE 10701 0 0 BROWN FORMAN CORP CL A 115637100 1095 17200 SH SOLE 17200 0 0 BROWN FORMAN CORP CL B 115637209 7941 115142 SH SOLE 115142 0 0 CHEVRON CORP NEW COM 166764100 1803 17206 SH SOLE 17206 0 0 CHURCHILL DOWNS INC COM 171484108 11294 49661 SH SOLE 49661 0 0 CINCINNATI FINL CORP COM 172062101 364 3533 SH SOLE 3533 0 0 CISCO SYS INC COM 17275R102 10619 205348 SH SOLE 205348 0 0 CLARUS CORP NEW COM 18270P109 1830 107310 SH SOLE 107310 0 0 COCA COLA CO COM 191216100 3817 72423 SH SOLE 72423 0 0 COLGATE PALMOLIVE CO COM 194162103 2275 28862 SH SOLE 28862 0 0 COMCAST CORP NEW CL A 20030N101 409 7550 SH SOLE 7550 0 0 CORNING INC COM 219350105 13176 302838 SH SOLE 302838 0 0 COSTCO WHSL CORP NEW COM 22160K105 422 1198 SH SOLE 1198 0 0 CVS HEALTH CORP COM 126650100 12453 165533 SH SOLE 165533 0 0 DIAGEO PLC SPON ADR NEW 25243Q205 213 1300 SH SOLE 1300 0 0 DISNEY WALT CO COM 254687106 12278 66540 SH SOLE 66540 0 0 DOVER CORP COM 260003108 15485 112920 SH SOLE 112920 0 0 DOW INC COM 260557103 444 6940 SH SOLE 6940 0 0 DUPONT DE NEMOURS INC COM 26614N102 558 7226 SH SOLE 7226 0 0 ECOLAB INC COM 278865100 257 1201 SH SOLE 1201 0 0 EXXON MOBIL CORP COM 30231G102 11451 205096 SH SOLE 205096 0 0 FACEBOOK INC CL A 30303M102 15509 52658 SH SOLE 52658 0 0 FASTENAL CO COM 311900104 15027 298860 SH SOLE 298860 0 0 GENERAL ELECTRIC CO COM 369604103 3649 277936 SH SOLE 277936 0 0 HERSHEY CO COM 427866108 411 2600 SH SOLE 2600 0 0 HOME DEPOT INC COM 437076102 7488 24531 SH SOLE 24531 0 0 HONEYWELL INTL INC COM 438516106 240 1106 SH SOLE 1106 0 0 II-VI INC COM 902104108 379 5550 SH SOLE 5550 0 0 INTEL CORP COM 458140100 299 4676 SH SOLE 4676 0 0 INTERNATIONAL BUSINESS MACHS COM 459200101 3079 23107 SH SOLE 23107 0 0 INTUIT COM 461202103 651 1700 SH SOLE 1700 0 0 ISHARES TR CORE S&P SCP ETF 464287804 3226 29725 SH SOLE 29725 0 0 ISHARES TR CORE S&P500 ETF 464287200 1103 2772 SH SOLE 2772 0 0 ISHARES TR MSCI EAFE ETF 464287465 210 2769 SH SOLE 2769 0 0 ISHARES TR MSCI USA MIN VOL 46429B697 406 5874 SH SOLE 5874 0 0 ISHARES TR RUS 1000 ETF 464287622 461 2060 SH SOLE 2060 0 0 ISHARES TR RUS MID CAP ETF 464287499 621 8397 SH SOLE 8397 0 0 ISHARES TR RUSSELL 2000 ETF 464287655 1166 5279 SH SOLE 5279 0 0 ISHARES TR S&P 500 GRWT ETF 464287309 357 5480 SH SOLE 5480 0 0 ISHARES TR S&P 500 VAL ETF 464287408 201 1422 SH SOLE 1422 0 0 JEWETT CAMERON TRADING LTD COM NEW 47733C207 2073 205850 SH SOLE 205850 0 0 JOHNSON & JOHNSON COM 478160104 24261 147615 SH SOLE 147615 0 0 JPMORGAN CHASE & CO COM 46625H100 7546 49567 SH SOLE 49567 0 0 KIMBERLY-CLARK CORP COM 494368103 213 1535 SH SOLE 1535 0 0 KRAFT HEINZ CO COM 500754106 1110 27742 SH SOLE 27742 0 0 LANDSTAR SYS INC COM 515098101 12167 73710 SH SOLE 73710 0 0 LIBERTY MEDIA CORP DEL COM C BRAVES GRP 531229888 2059 74000 SH SOLE 74000 0 0 LILLY ELI & CO COM 532457108 1114 5962 SH SOLE 5962 0 0 LOWES COS INC COM 548661107 651 3425 SH SOLE 3425 0 0 MASTERCARD INCORPORATED CL A 57636Q104 309 868 SH SOLE 868 0 0 MCDONALDS CORP COM 580135101 3263 14556 SH SOLE 14556 0 0 MEDTRONIC PLC SHS G5960L103 10670 90322 SH SOLE 90322 0 0 MERCK & CO. INC COM 58933Y105 11720 152028 SH SOLE 152028 0 0 MICROSOFT CORP COM 594918104 71692 304077 SH SOLE 304077 0 0 MONDELEZ INTL INC CL A 609207105 11043 188670 SH SOLE 188670 0 0 MOTOROLA SOLUTIONS INC COM NEW 620076307 403 2143 SH SOLE 2143 0 0 NVIDIA CORPORATION COM 67066G104 558 1045 SH SOLE 1045 0 0 ORACLE CORP COM 68389X105 344 4903 SH SOLE 4903 0 0 PAYCHEX INC COM 704326107 27620 281777 SH SOLE 281777 0 0 PAYPAL HLDGS INC COM 70450Y103 408 1682 SH SOLE 1682 0 0 PEPSICO INC COM 713448108 14573 103028 SH SOLE 103028 0 0 PFIZER INC COM 717081103 4106 113334 SH SOLE 113334 0 0 PHILIP MORRIS INTL INC COM 718172109 3386 38151 SH SOLE 38151 0 0 PNC FINL SVCS GROUP INC COM 693475105 5968 34024 SH SOLE 34024 0 0 PROCTER AND GAMBLE CO COM 742718109 21775 160787 SH SOLE 160787 0 0 RESEARCH SOLUTIONS INC COM 761025105 850 366284 SH SOLE 366284 0 0 SALESFORCE COM INC COM 79466L302 424 2000 SH SOLE 2000 0 0 SCOTTS MIRACLE-GRO CO CL A 810186106 7833 31975 SH SOLE 31975 0 0 SELECT SECTOR SPDR TR TECHNOLOGY 81369Y803 266 2000 SH SOLE 2000 0 0 SHYFT GROUP INC COM 825698103 1944 52253 SH SOLE 52253 0 0 SMUCKER J M CO COM NEW 832696405 6075 48011 SH SOLE 48011 0 0 SPDR S&P 500 ETF TR TR UNIT 78462F103 900 2272 SH SOLE 2272 0 0 STRYKER CORPORATION COM 863667101 10320 42370 SH SOLE 42370 0 0 TELEFLEX INCORPORATED COM 879369106 5069 12200 SH SOLE 12200 0 0 TRACTOR SUPPLY CO COM 892356106 235 1325 SH SOLE 1325 0 0 TRUIST FINL CORP COM 89832Q109 648 11112 SH SOLE 11112 0 0 TURNING PT BRANDS INC COM 90041L105 2388 45770 SH SOLE 45770 0 0 UNITED GUARDIAN INC COM 910571108 1080 71274 SH SOLE 71274 0 0 US BANCORP DEL COM NEW 902973304 2048 37022 SH SOLE 37022 0 0 VANGUARD INDEX FDS MID CAP ETF 922908629 208 940 SH SOLE 940 0 0 VANGUARD INDEX FDS S&P 500 ETF SHS 922908363 2331 6398 SH SOLE 6398 0 0 VANGUARD INDEX FDS SMALL CP ETF 922908751 231 1079 SH SOLE 1079 0 0 VANGUARD INDEX FDS TOTAL STK MKT 922908769 978 4732 SH SOLE 4732 0 0 VANGUARD INTL EQUITY INDEX F ALLWRLD EX US 922042775 1331 21928 SH SOLE 21928 0 0 VANGUARD INTL EQUITY INDEX F FTSE EMR MKT ETF 922042858 4509 86619 SH SOLE 86619 0 0 VANGUARD INTL EQUITY INDEX F FTSE EUROPE ETF 922042874 1531 24300 SH SOLE 24300 0 0 VANGUARD INTL EQUITY INDEX F FTSE PACIFIC ETF 922042866 2991 36632 SH SOLE 36632 0 0 VANGUARD TAX-MANAGED INTL FD FTSE DEV MKT ETF 921943858 1566 31893 SH SOLE 31893 0 0 VERIZON COMMUNICATIONS INC COM 92343V104 305 5247 SH SOLE 5247 0 0 WALGREENS BOOTS ALLIANCE INC COM 931427108 3506 63856 SH SOLE 63856 0 0 WALMART INC COM 931142103 11146 82059 SH SOLE 82059 0 0 WASTE MGMT INC DEL COM 94106L109 335 2600 SH SOLE 2600 0 0 WATERS CORP COM 941848103 12640 44481 SH SOLE 44481 0 0 WHOLE EARTH BRANDS INC COM CL A 96684W100 1855 142229 SH SOLE 142229 0 0 YUM BRANDS INC COM 988498101 606 5604 SH SOLE 5604 0 0 YUM CHINA HLDGS INC COM 98850P109 320 5404 SH SOLE 5404 0 0 ZOETIS INC CL A 98978V103 1707 10839 SH SOLE 10839 0 0