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Revenue
6 Months Ended
Jun. 30, 2019
Revenue from Contract with Customer [Abstract]  
Revenue Revenue
Revenues disaggregated by primary geographic markets, major product lines, and sales channels are as follows:
 
 
Three Months Ended
June 30,
 
Six Months Ended
June 30,
 
 
2019
 
2018
 
2019
 
2018
Primary geographical markets(1):
 
 
 
 
 
 
 
 
United States
 
$
1,370

 
$
1,479

 
$
2,664

 
$
2,893

Europe
 
584

 
660

 
1,184

 
1,336

Canada
 
130

 
147

 
254

 
291

Other
 
205

 
224

 
393

 
425

Total Revenues
 
$
2,289

 
$
2,510

 
$
4,495

 
$
4,945

 
 
 
 
 
 
 
 
 
Major product and services lines:
 
 
 
 
 
 
 
 
Equipment
 
$
504

 
$
561

 
$
952

 
$
1,060

Supplies, paper and other sales
 
321

 
366

 
623

 
712

Maintenance agreements(2)
 
609

 
671

 
1,207

 
1,340

Service arrangements(3)
 
637

 
676

 
1,272

 
1,358

Rental and other
 
157

 
168

 
317

 
336

Financing
 
61

 
68

 
124

 
139

Total Revenues(4)
 
$
2,289

 
$
2,510

 
$
4,495

 
$
4,945

 
 
 
 
 
 
 
 
 
Sales channels:
 
 
 
 
 
 
 
 
Direct equipment lease(5)
 
$
150

 
$
172

 
$
284

 
$
332

Distributors & resellers(6)
 
333

 
357

 
648

 
701

Customer direct
 
342

 
398

 
643

 
739

Total Sales(4)
 
$
825

 
$
927

 
$
1,575

 
$
1,772

_____________
(1)
Geographic area data is based upon the location of the subsidiary reporting the revenue.
(2)
Includes revenues from maintenance agreements on sold equipment as well as revenues associated with service agreements sold through our channel partners as Xerox Partner Print Services (XPPS).
(3)
Primarily includes revenues from our Managed Services offerings (formerly our Managed Document Services arrangements). Also includes revenues from embedded operating leases, which were not significant.
(4)
Certain prior year amounts have been revised to conform to the current year presentation. Refer to Note 1 - Basis of Presentation - Change in Presentation, for additional information.
(5)
Primarily reflects direct sales through bundled lease arrangements.
(6)
Primarily reflects sales through our two-tier distribution channels.
Contract Assets and Liabilities: We normally do not have contract assets, which are primarily unbilled accounts receivable that are conditional on something other than the passage of time. Our contract liabilities, which represent billings in excess of revenue recognized, are primarily related to advanced billings for maintenance and other services to be performed and were approximately $134 and $116 at June 30, 2019 and December 31, 2018, respectively. The majority of the balance at June 30, 2019 will be amortized to revenue over approximately the next 30 months.
Contract Costs: Incremental direct costs of obtaining a contract primarily include sales commissions paid to sales people and agents in connection with the placement of equipment with associated post sale services arrangements. These costs are deferred and amortized on the straight-line basis over the estimated contract term, which is currently estimated to be approximately four years. We pay commensurate sales commissions upon customer renewals, therefore our amortization period is aligned to our initial contract term. Incremental direct costs are as follows:
 
 
Three Months Ended
June 30,
 
Six Months Ended
June 30,
 
 
2019
 
2018
 
2019
 
2018
Incremental direct costs of obtaining a contract
 
$
18

 
$
23

 
$
36

 
$
40

Amortization of incremental direct costs
 
20

 
23

 
43

 
47


The balance of deferred incremental direct costs net of accumulated amortization at June 30, 2019 and December 31, 2018 was $165 and $172, respectively. This amount is expected to be amortized over its estimated period of benefit, which we currently estimate to be approximately four years.
We may also incur costs associated with our services arrangements to generate or enhance resources and assets that will be used to satisfy our future performance obligations included in these arrangements. These costs are considered contract fulfillment costs and are amortized over the contractual service period of the arrangement to cost of services. In addition, we also provide inducements to certain customers in various forms, including contractual credits, which are capitalized and amortized as a reduction of revenue over the term of the contract. As of June 30, 2019 and December 31, 2018 amounts deferred associated with contract fulfillment costs and inducements were $12 and $12, respectively. The related amortization for the three months ended June 30, 2019 and 2018 was $2 and $2, respective and $3 and $3 for the six months ended June 30, 2019 and 2018, respectively.