EX-99.(A)(5)(D) 2 d816626dex99a5d.htm EXHIBIT (A)(5)(D) Exhibit (a)(5)(D)
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YOUR LIVELIHOOD
YOUR FUTURE
YOUR SUCCESS
November 2014
Exhibit (a)(5)(D)

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2014 Move, Inc.
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2
MOVE INC.
+

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2014 Move, Inc.
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2014 Move, Inc.
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Weekly Delivery To Over
1 BILLION
MONTHLY PAGE VIEWS
35 MILLION
MONTHLY VISITORS
4
WHO IS NEWS CORP?
ICONIC BRANDS, UNPRECEDENTED REACH
18.6
MILLION
VISITORS
500 MILLION MONTHLY PAGE VIEWS
6.9 MILLION MONTHLY PAGE VIEWS
105 MILLION MONTHLY PAGE VIEWS
74 MILLION HOMES
14 MILLION MONTHLY VISITORS

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2014 Move, Inc.
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5
WHAT THIS MEANS FOR REALTORS
®
:
A NEW TRAJECTORY FOR REALTORS
®
AND REALTOR.COM
®
More
consumers viewing your listings
More
quality connections with prospective clients
More
exposure for your brand 
More
innovation, delivered faster
More
awareness
of
the
value
of
the
REALTOR
®

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2014 Move, Inc.
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6
YOUR SUCCESS
YOUR FUTURE
YOUR LIVELIHOOD

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2014 Move, Inc.
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CONSUMERS SHIFT TO MOBILE
MOBILE
IS
BECOMING
THE
PRIMARY
ACCESS
POINT
TO REAL ESTATE WEBSITES
60
%
AMONG MOBILE USERS
use their mobile device as their primary
way to access real estate sites.
45%
Q: Do you use Internet Real Estate sites or apps on your mobile phone or tablet (e.g. iPhone or iPad)?
Q: Thinking
generally,
what
percentage
of
the
time
do
you
access
Internet
Real
Estate
Services
through
your
computer
versus your mobile phone or tablet?
NEARLY
HALF
of category users
are now using
mobile
Source: Move, Inc. Consumer Survey
7
More than
half time
on mobile
About
50% on
each
More than
half time
on
computer

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2014 Move, Inc.
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OF MOBILE
REAL ESTATE
CONSUMERS
USE ONE OF
THE TOP
THREE SITES
*
CONSUMERS SHIFT TO MOBILE
MOBILE CONSUMERS USE NATIONAL SITES
8
0%
98%
*Represents total unduplicated audience across realtor.com®, Zillow and Trulia
comScore  Mobile Metrix Unique Visitors, Sept 2014

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2014 Move, Inc.
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9
YOUR BRAND
IN THE DIGITAL WORLD
WE REPRESENT 

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2014 Move, Inc.
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2014 Move, Inc.
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11
#ACCURACYMATTERS
facebook.com/realtor.com
twitter.com/realtordotcom
REALTOR.COM
®
EVERYWHERE

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2014 Move, Inc.
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12
BRAND ACCELERATION
#ACCURACYMATTERS
impressions
per month
impressions
per year
27%
INCREASE
in unaided brand
awareness
for realtor.com
®1
•
Clear differentiation in
product and brand
•
Single focus to resonate
with home searchers
1
Source: 2014 ad campaign tracker conducted by Ipsos Research
800
MILLION
8
BILLION

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2014 Move, Inc.
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13
AUDIENCE GROWTH
Source: Move internal Visits.   Includes WWW, Native App and mDOT
Q3
2012
Q3
2013
Q3
2014
RECORD TRAFFIC INCREASES IN 2014 
69
%
GROWTH
IN VISITS
SINCE 2012

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2014 Move, Inc.
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YOUR SUCCESS
YOUR FUTURE
YOUR LIVELIHOOD

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2014 Move, Inc.
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REAL ESTATE
=
REALTOR.COM
®
+
REALTORS
®
15

Average Monthly Listing Leads
GROWTH
SINCE 2009
Source: realtor.com
®
Internal Metrics
LEAD GROWTH
RECORD NUMBER OF LEADS, FIVE YEARS RUNNING
Average Monthly Listing Leads
16

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2014
Move,
Inc.
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rights
reserved.
Do
not
copy
or
distribute.
17
HIGHEST QUALITY LEADS
“WHICH SITES PROVIDE THE BEST QUALITY LEADS?”
Source: Move Brand Tracking Study conducted by Westerberg Consulting, online
survey of nationally representative sample of 730 agents and brokers, 2014.
Competitor 1
Competitor 2
54%
59%
41%
32%
28%
20%
AGENTS
BROKERS

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2014 Move, Inc.
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18
MORE LEADS = MORE BUSINESS
.
IN YOUR OWN WORDS
http://marketing.realtor.com/testimonials/
“The leads have been nothing short of spectacular! When
contacting a new buyer lead, it’s a done deal when I tell them
that I am a realtor.com
®
preferred broker. It adds so much
credibility,
it's as good as getting a warm introduction.
Kimberly Grogan
Keller Williams
Shane Rossi
Exit Realty Search
Gerald Jacobs
Jacobs Realty
“The success I have had because of my realtor.com
®
leads
has
been truly outstanding!
In my first year as an agent I have sold
over
30
homes
and
am
on
my
way
to
being
the
Rookie
of
the
Year
for
our
Market
Center
and
hopefully
for
our
Region
as
well.”
“I am getting many leads each week which turn into
qualified
buyers
who
are
ready
to
buy.
This
is
a
great
program
for
the
money,
and
you
will
get
business
from
it!

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2014 Move, Inc.
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YOUR SUCCESS
YOUR FUTURE
YOUR LIVELIHOOD

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2014 Move, Inc.
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Do not copy or distribute.
20
ALL NEW AGENT PROFILE FROM
REALTOR.COM
®
-
NEW!
.

REALTOR.COM
®
-
SNEAK PEEK!
21
.
WELCOMING HOMEPAGE

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2014 Move, Inc.
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22
REALTOR.COM
®
-
SNEAK PEEK!
HIGH-IMPACT IMAGES

REALTOR.COM
®
MOBILE -
SNEAK PEEK!
FRESH, CONTEMPORARY DESIGN
23
.

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2014 Move, Inc.
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LEAD TO CLIENT TO CONTRACT
Engage
Audience
Generate
Leads
Optimize
Response
Cultivate
& Nurture
Communicate
& Close
Repeat &
Referral
LEAD
CONVERSION
AGENT
PRODUCTIVITY
BRAND &
EXPOSURE
24

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2014 Move, Inc.
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LISTHUB: THE SINGLE PLATFORM
A PLATFORM FOR THE FUTURE
25
•
Exchange of value for
listing information
•
Broker control
FOUNDING PRINCIPLES
•
Consolidated feedback
•
Streamlined synchronization
•
Centralized core data
KEY BENEFITS
LISTINGS
CLEARINGHOUSE
PROFILE 
CLEARINGHOUSE
METRICS 
CLEARINGHOUSE
LEADS 
CLEARINGHOUSE
•
Managed data licensing

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2014 Move, Inc.
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TRANS
MGMT
CRM
VIRTUAL
TOURS
DOC
MGMT
BACK
OFFICE
FANNIE
FREDDIE
FORMS
FRANCHISE
BACK END
SYSTEMS
INT’L
DISTRIBUTION
SOCIAL
MEDIA
MARKETING
SYSTEMS
FRANCHISORS
MANUALLY
ENTERED
BROKER
FEEDS
AGENT
WEBSITES
VIRTUAL
TOURS
LISTHUB: THE SINGLE PLATFORM
26
PLATFORM
PUBLISHER

ELEVATING OUR TRAJECTORY
27
Upholds
the
indispensable
role
of
the
REALTOR
®
in
real
estate
Amplifies
brand
awareness
for
realtor.com
®
and
REALTORS
®
Combination with a world-class media platform creates a
‘multiplier effect’
Shared emphasis on high quality content and audience
Enables
significant
investment
in
the
REALTOR
®
brand
and innovation
Secures
the
protection
of
the
realtor.com
®
operating
agreement
+
© 2014 Move, Inc.  All rights reserved.  Do not copy or distribute.

THANK
YOU
©
2014 Move, Inc.
All rights reserved.
Do not copy or distribute.
28