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Note 6 - Goodwill and Intangible Assets (Tables)
12 Months Ended
Jul. 02, 2017
Notes Tables  
Schedule of Goodwill [Table Text Block]
   
 
 
Consumer Floral
   
 
BloomNet Wire Service
   
 
Gourmet Food & Gift Baskets
   
 
 
 
Total
 
                                 
Balance at June 28, 2015
  $
17,582
    $
-
    $
59,515
    $
77,097
 
Other
   
(141
)    
 
     
711
     
570
 
Balance at July 3, 2016
  $
17,441
    $
-
    $
60,226
    $
77,667
 
Sale of Fannie May
   
-
     
-
     
(15,077
)    
(15,077
)
Balance at July 2, 2017
  $
17,441
    $
-
    $
45,149
    $
62,590
 
Schedule of Finite-Lived and Indefinite-Lived Intangible Assets by Major Class [Table Text Block]
     
July 2, 2017
   
July 3, 2016
 
 
Amortization Period (years)
 
Gross Carrying Amount
   
 
Accumulated Amortization
   
 
 
Net
   
Gross Carrying Amount
   
 
Accumulated Amortization
   
 
 
Net
 
     
 
 
 
 
(in thousands)
   
 
 
 
 
 
 
 
                                                   
Intangible assets with determinable lives
                                                 
Investment in licenses
14 - 16 years
  $
7,420
    $
5,937
    $
1,483
    $
7,420
    $
5,832
    $
1,588
 
Customer lists
3 - 10 years
   
12,184
     
8,227
     
3,957
     
21,144
     
15,960
     
5,184
 
Other
5 - 14 years
   
2,946
     
2,045
     
901
     
3,665
     
2,698
     
967
 
Total intangible assets with determinable lives
 
   
22,550
     
16,209
     
6,341
     
32,229
     
24,490
     
7,739
 
                                                   
Trademarks with indefinite lives
   
54,749
     
-
     
54,749
     
71,261
     
-
     
71,261
 
Total identifiable intangible assets
  $
77,299
    $
16,209
    $
61,090
    $
103,490
    $
24,490
    $
79,000